In Episode 5 of the One/Fifth Club Podcast, I’m kicking off our four-part series, "The Cost of Doing Business the Hard Way," with the physical toll it takes. From nonstop Zoom calls to client deliverables that eat up your evenings, this episode is your invitation to pause and ask: what are you actually building? I’m sharing real-life stories, including a moment from the hair braider’s chair, where I realized how much more spacious life could be when you stop being the delivery driver in your own business.

This episode will help you:

• Recognize the signs of silent burnout

• Reclaim white space in your calendar

• Shift from being reactive to intentional in your business

• Envision what life could look like with more energy, flexibility, and freedom

• 
  

  What’s in this episode:

  [00:01:00] Why being “booked and busy” is a trap for solopreneurs

  [00:04:30] Corporate flashbacks: The commute, the exhaustion, the wake-up call

  [00:07:00] What Zoom fatigue and delivery-mode burnout really cost you

  [00:10:00] Serving 10 clients in 10 hours… or in 1?

  [00:13:00] Why one-to-many is not just scalable—it’s strategic self-care

  [00:15:00] A sneak peek at the next episode: when your business costs you relationships

  
  

  For full show notes, links, and to download the transcript, visit:https://itslatoyawilliamson.com/onefifthpodcast

  
  

  Offers Mentioned:

  Want to work smarter, not harder? Book an OfferSuite Intensive: https://bit.ly/buyoffersuiteintensive

  
  

  🎥WATCH ON YOUTUBE

  https://www.youtube.com/@itslatoyawilliamson

  
  

  📲CONNECT WITH LATOYA

  Website: https://www.itslatoyawilliamson.com/

  Instagram: https://www.instagram.com/latoyakwilliamson

  
  

  💌Get free tools, behind-the-scenes content + bonus training at ⁠https://itslatoyawilliamson.com⁠
  

Introducing The Cost of Doing Business the Hard Way—a powerful 4-part series for coaches and service providers carrying businesses that look successful but feel like a second job. If burnout is creeping in and your income depends too much on you, this is your wake-up call. It’s time to shift into a smarter, more sustainable way of working. Tune in and reclaim your time, peace, and freedom—one episode at a time.

If you’re tired of chasing the next 1:1 client, working around the clock, or wondering how to scale without burning out, this episode is your roadmap.

In Episode 4, I’m breaking down exactly why every coach, consultant, and service provider needs a one-to-many offer baked into their business model. We’re talking group programs, digital products, pop-ups, and more—and how this shift can completely change your time, income, and energy.

You’ll learn the four-tier structure I use to map sustainable offer suites for my clients, plus how to reframe those common mindset blocks like:

💭 “My audience isn’t big enough.”

💭 “Clients won’t get the same results in a group.”

💭 “I don’t have time to build something new.”

Spoiler: You do—and this episode will show you why you must.

What’s in this episode:

[00:01:00] Why your 1:1 coaching should be premium, not the foundation

[00:03:00] The Little Caesars moment that made everything click 😅

[00:07:00] Why agency models still trap you in 1:1 delivery

[00:10:30] The 4-tier pricing strategy for scalable business growth

[00:13:00] Three offer categories every coach needs (Foundational, Backend, Pop-Up)

[00:17:00] Common mindset blocks around group offers—and how to move past them

[00:22:00] What real freedom in business actually looks like

For full show notes, links, and to download the transcript, visit:https://itslatoyawilliamson.com/onefifthpodcast

Want support building a next-level offer suite? Book an OfferSuite Intensive at https://bit.ly/buyoffersuiteintensive

🎥WATCH ON YOUTUBE

Subscribe to my channel: https://www.youtube.com/@itslatoyawilliamson

Watch this episode: https://youtu.be/94gjtscle8s

📲CONNECT WITH LATOYA

Website: https://www.itslatoyawilliamson.com/

Instagram: https://www.instagram.com/latoyakwilliamson

💌Get free tools, behind-the-scenes content + bonus training at ⁠https://bit.ly/onefifthclubemails

You know the saying: “Those who can, do. Those who can’t, teach”? Well… let’s challenge that.

In this episode, I’m sharing the real, messy truth—I’ve helped clients launch one-to-many offers that bring in revenue and freedom… but I haven’t launched one myself. And I want to talk about why. From overthinking to accountability, personal patterns to past conditioning, I’m peeling back the curtain on what’s been holding me back—and why that doesn’t disqualify me from helping others succeed.

If you’ve ever struggled to take your own advice or felt stuck in perfectionism, this one’s for you. It's time to practice what we preach.

What’s in this episode:

[00:01:00] Why I haven’t launched a 1:Many offer yet (and what I’m doing instead)

[00:04:30] Losing my last client was the wake-up call I needed

[00:06:00] How caregiving and overgiving show up in business

[00:09:00] The shame and frustration of “knowing better” but not doing better

[00:12:00] Craving community vs. the comfort of 1:1 intimacy

[00:14:00] Why helping others is easy—but helping yourself takes courage

[00:15:00] The truth about your gifts and your growth (even when it’s messy)

For full show notes, links, and to download the transcript, visit:https://itslatoyawilliamson.com/onefifthpodcast

Want support building a next-level offer suite? Book an OfferSuite Intensive at https://bit.ly/buyoffersuiteintensive

🎥WATCH ON YOUTUBE

This Episode: https://youtu.be/-ccl60eAkq0

Subscribe to the channel:

https://www.youtube.com/@itslatoyawilliamson

📲CONNECT WITH LATOYA

Website: https://www.itslatoyawilliamson.com/

Instagram: https://www.instagram.com/latoyakwilliamson

💌Join the email list for exclusive insights, free tools, and behind-the-scenes content at ⁠https://itslatoyawilliamson.com⁠

When one client holds all your income power, it’s not a business. It’s a gamble.

In this episode, I’m getting personal about what happened when I lost my only 1:1 client—and how that moment brought back every emotion from the day I was severed from my corporate job. If your income feels fragile, your business feels heavy, or you’ve ever panicked after a canceled contract… this one’s for you.

You’ll walk away with a mindset reset, a reminder of your power, and a real reason to start shifting toward more stable, scalable income.

What’s in this episode:

[00:01:00] The emotional truth behind losing a client (and why it hurts so bad)

[00:04:30] How I recreated the same corporate pressure inside my business

[00:07:00] The danger of relying too heavily on 1:1 clients

[00:10:30] What losing a client taught me about revenue (not just income)

[00:13:00] The real reason we procrastinate on creating scalable offers

[00:15:00] Why one-to-many offers are your business insurance policy

For full show notes, links, and to download the transcript, visit: https://itslatoyawilliamson.com/onefifthpodcast

Want support building a next-level offer suite? Book an OfferSuite Intensive at https://bit.ly/buyoffersuiteintensive

🎥WATCH ON YOUTUBE

Episode 2: https://youtu.be/dsHvwL9W_AU

Subscribe to the channel:https://www.youtube.com/@itslatoyawilliamson

📲CONNECT WITH LATOYA

Website: https://www.itslatoyawilliamson.com/

Instagram: https://www.instagram.com/latoyakwilliamson

💌Join the email list for exclusive insights, free tools, and behind-the-scenes content at ⁠https://itslatoyawilliamson.com⁠

You didn’t leave your 9-to-5 just to work yourself into the ground trying to build your dream.

I want you to listen to this episode because it’s the start of a conversation so many of us are too exhausted to admit we need. I’m opening up about how I ended up recreating the same toxic patterns from my old job inside the business I built for freedom—and how the One/Fifth Club was born from that breaking point.

This isn’t just a mindset shift. It’s a strategy to help you stop tying your income to your exhaustion and start building a business that actually supports your life. If your version of success is leaving you depleted, resentful, or questioning whether this was even worth it…

🎧Press play. Let’s talk about a better way forward—one that leaves room for both impact and peace.

What’s in this episode:

[00:02:00] Why I ditched my first podcast and finally launched this one

[00:05:00] The meaning behind “One/Fifth” and how it redefines scaling

[00:07:00] My story of leaving corporate and the real reasons why

[00:12:00] That time I almost collapsed at work—and what it taught me

[00:18:00] How we become the bad boss to ourselves (and how to stop)

[00:21:00] Why your offer suite is the key to buying back your time

[00:24:00] What it means to live the One/Fifth lifestyle

For full show notes, links, and to download the transcript, visit: https://itslatoyawilliamson.com/onefifthpodcast

🎥WATCH ON YOUTUBE

This Episode: https://youtu.be/iZLmmfzc4jU

Subscribe to the channel: https://www.youtube.com/@itslatoyawilliamson

📲CONNECT WITH LATOYA

Website: https://itslatoyawilliamson.com

Instagram: https://www.instagram.com/latoyakwilliamson

💌Join The [email] List for exclusive insights, free tools, and behind-the-scenes content at https://itslatoyawilliamson.com

You didn’t leave your 9–5 just to recreate the same burnout in your business. But if you’ve found yourself overworked, overwhelmed, and silently juggling all the things—this one’s for you.

Welcome to The One/Fifth Club, a podcast for high-achieving, fun-loving women who are done with hustle culture and ready to build a business that fits their life, not the other way around.

I’m LaToya Williamson, business & operations strategist, corporate escapee, and your new favorite truth-teller. In this kickoff episode, I’m sharing how I went from living by the “work hard now, enjoy life later” rulebook to unlearning everything I was taught about success… and helping other women do the same.

Because here’s the truth:

We don’t need more pressure, more strategy bros, or more "just push through" advice.

We need real conversations, smarter systems, and a business that actually feels good.

Expect weekly episodes where we:

Ditch the corporate mindset for good

Talk strategy without the shame

Call out the myths that keep women stuck

And give you permission to scale softer, not smaller

💌 Want exclusive behind-the-scenes content and freebies?
Head over to https://www.itslatoyawilliamson.com and join the email crew.

📲 And come hang out with me on Instagram: @latoyakwilliamson

Hit play. Hit subscribe. And let’s build the business you were always meant to lead.