Épisodes

  • S7C3A5 What is discriminatory pricing?
    May 9 2022

    Season/Course 7: Pricing Strategy
    Chapter 3: Price Adaptation

    Abstract 5
    What is discriminatory pricing? Price discrimination is a microeconomic pricing strategy where identical or largely similar goods or services are sold at different prices by the same provider in different markets. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

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    2 min
  • S7C3A4 What is price discount and allowances?
    May 9 2022

    Season/Course 7: Pricing Strategy
    Chapter 3: Price Adaptation

    Abstract 4
    What is price discount and allowances? Discount is the price differential that quotes the price so that the buyer pays much less than the quoted price. Discount is an allowance made to the buyers in consideration of marketing services rendered. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

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    2 min
  • S7C3A3 What is promotional pricing?
    May 9 2022

    Season/Course 7: Pricing Strategy
    Chapter 3: Price Adaptation

    Abstract 3
    What is promotional pricing? Promotional pricing is a sales strategy in which brands temporarily reduce the price of a product or service to attract prospects and customers. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

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    2 min
  • S7C3A2 What is geographical pricing?
    May 9 2022

    Season/Course 7: Pricing Strategy
    Chapter 3: Price Adaptation

    Abstract 2
    What is geographical pricing? Geographical pricing, in marketing, is the practice of modifying a basic list price based on the geographical location of the buyer. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

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    2 min
  • S7C3A1 What is price adaptation?
    May 9 2022

    Season/Course 7: Pricing Strategy
    Chapter 3: Price Adaptation

    Abstract 1
    What is price adaptation? Price adaptation is the ability of a business to change its pricing models to suit different geographic areas, consumer demands, and prevailing incomes. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

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    2 min
  • S7C2A6 What is product bundling pricing?
    May 9 2022

    Season/Course 7: Pricing Strategy
    Chapter 2: Product Mix Pricing

    Abstract 6
    What is product bundling pricing? Product bundling is a technique in which several products are grouped together and sold as a single unit for one price. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

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    3 min
  • S7C2A5 What is by-product pricing?
    May 9 2022

    Season/Course 7: Pricing Strategy
    Chapter 2: Product Mix Pricing

    Abstract 5
    What is by-product pricing? A pricing method is used in situations where a saleable by-product results in the manufacturing process. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

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    2 min
  • S7C2A4 What is captive product pricing?
    May 9 2022

    Season/Course 7: Pricing Strategy
    Chapter 2: Product Mix Pricing

    Abstract 4
    What is captive product pricing? captive product pricing is a pricing strategy devised to attract a large volume of customers to a one-time purchase of a lower-priced core (or main) product that requires accessory (or captive) products for the main product to function. Let's understand this marketing concept in more detail in this episode.

    For more awesome learning about marketing visit learn.admybrand.com for booking ads and for gaining first-hand experience in marketing visit admybrand.com

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    2 min