Dr. Anjali Raja Beharelle is the CSO (Chief Science Officer) and one of the founders of collabree.com. Collabree is a Swiss eHealth / digital adherence start-up focusing on improving therapy compliance of chronically ill patients by applying behavioural economics principles. Collabree is helping patients to make lasting behavioral changes and stick to their therapy regimen by combining human engagement with scalable algorithms and using the most relevant gamification factors: fun, friends and feedback.

Anjali is responsible for the clinical track and integrating insights from behavioral economics and neuroscience into the app. Before founding Collabree, Anjali worked as a neuroscientist. Her research focused on the neuro(chemical) and behavioral components of decision making between short-term and long-term rewards (e.g. should I have a candy bar or some broccoli) and how to optimize these decisions.

We discuss:

• How behavioral economics can help us to make long-lasting positive habit changes
• Taking the leap from Academia into the world of startups
• Why medication adherence is so important
• Collabree’s mission and future plans
• Tips for forming habits

Show notes:

• 03:41 -- Intro of Anjali
• 04:19 -- Why Anjali decided to leave academia and to join a startup
• 05:38 -- Anjali’s academic research focus and how it links to her role at Collabree
• 08:55 -- How Anjali joined Collabree / found her co-founders
• 10:45 -- What is Collabree’s mission and what problem is the startup trying to solve
• 15:52 -- Development status of Collabree
• 17:18 -- More info about the Collabree app
• 17:36 -- Deep dive into scientific results from behavioral economics and how it can help us to form healthier habits
• 22:15 -- Pricing model of Collabree
• 24:26 -- Broader focus of Collabree - healthy habits
• 25:19 -- Deep dive into what habits are and habit formation from a scientific perspective
• 31:11 -- Practical & actionable tips for forming positive habits
• 34:49 -- Future plans for Collabree and status of fundraising
• 37:04 -- Learnings from switching from academia to the world of startups
• 40:43 -- Anjali’s favorite book
• 42:43 -- Role model of Anjali
• 43:35 -- Advice to your younger self
• 44:28 -- What courage means to Anjali
• 45:09 -- How to find out more about Collabree

Please follow me on Instagram, Twitter, and my Website, where I post new episodes and share resources & tips for anyone interested in entrepreneurship in Europe.

If you're enjoying the podcast, the best way to support the show is by leaving a review on Apple Podcast or in your favorite podcast app.

Hugo Amsellem [@HugoAmsellem] is a thought leader covering the world of the creator economy and writes the blog “Arm the Creators”. The Creator Economy enables an entire generation to bypass traditional gatekeepers for the 1st time in history. Anyone can learn anything online, build something new and distribute it all over the world—without asking anyone's permission

In 2013 he jumped the fence and joined The Family as part of the founding team. The Family is one of the world’s leading fellowship programs for founders. Twice a year, The Family selects 50 startups from around the world. In exchange for 5% equity, they provide everything you need to build a scalable business: advice, mindset, network & a world-class investor demo day.With the Family he backed hundreds of founders across Europe.

Previously, he co-founded oocto, a decentralized music label to help artists bypass the record labels and keep ownership of their projects.

Hugo recently joined Jellysmack, a “creator accelerator” to educate & empower the next generation of ambitious creators.

We discuss:

• Why the Creator economy will change everything
• Lessons from startup failure
• The origin story of The Family
• Developments in the European startup ecosystem
• Investing in creators and creator accelerators

Show notes:

• 03:09 -- Intro of Hugo
• 05:31 -- Hugo Amsellem’s path into entrepreneurship / disrupting the music business
• 08:32 -- Learnings and reflections from startup failure
• 13:00 -- Unit economics - Customer Acquisition Cost (CAC) and Customer LifeTime Value (CLTV)
• 15:30 -- Does risk mitigation in startups work? Should you start a startup?
• 19:30 -- Ideas are worthless - true or not?
• 20:39 -- The origin story of The Family and the startup ecosystem in Europe in the early 2010’s
• 27:51 -- Structure of The Family fellowship program
• 31:52 -- Who should apply to The Family program
• 33:26 -- Intro to the Creator Economy and why it matters
• 38:43 -- Jellysmack - the accelerator for creators
• 43:09 -- Investing in creators
• 47:43 -- Hugo Amsellem’s favorite book
• 50:25 -- What courage means for Hugo
• 53:32 -- Hugo Amsellem’s contact details and outro

Please follow me on Instagram, Twitter, and my Website, where I post new episodes and share resources & tips for anyone interested in entrepreneurship in Europe.

If you're enjoying the podcast, the best way to support the show is by leaving a review on Apple Podcast or in your favorite podcast app.

Patrick Gobonya is one of the co-founders of Ovation eSports. Ovation was founded in Zurich / Switzerland in February 2020, and is the first sustainable eSports organization. Ovation is "a lit, young & dynamic pioneer which combines professionalism and fun in one team. A network platform of champs and eSports enthusiasts."

Ovation accompanies and develops athletes on their journey to become leading eSports players. The company is committed to provide their athletes with support to protect their mental and physical well-being and offers an environment to master a successful future following a career in eSports. Ovation eSports AG is a Swiss team consisting of players from the DACH region and with partnerships all over Europe. Ovation is one of the fastest growing and up-and-coming esports teams in Europe and currently competes in the games of Fortnite and Valorant.

In March 2021, Ovation announced that it has raised a seed round investment from billionaire twin brothers Maurice and Kyril Louis-Dreyfus.

We discuss:

• The origin story of Ovation
• Tips for starting an eSports team & scouting talent
• Sustainability in eSports and gaming as a career track
• Fundraising advice

Show notes:

• 02:23 -- Intro of Patrick Gobonya
• 03:12 -- What is eSports and why is it relevant
• 05:54 -- Ovation’s fundraise from Maurice und Kyril Louis-Dreyfus
• 06:56 -- How the investment from the Dreyfus twins in Ovation came to be
• 11:06 -- How Patrick for the first time got the idea to start his own company and the origin story of Ovation
• 15:52 -- How Ovation came up with the name for its team
• 17:16 -- How to start an eSports team, recruiting players, getting into the community
• 19:50 -- How to scout talent in eSports
• 22:18 -- Progress of ovation in 2020
• 24:55 -- Stats and further info about Ovation
• 28:15 -- Revenue streams of Ovation and eSports teams - how the sponsorship model works
• 31:48 -- What sustainability means in the context of eSports
• 34:01 -- Patrick’s learnings from building an eSports brand
• 35:22 -- Trends in the eSports space
• 36:58 -- Patrick’s favorite game
• 37:42 -- Patrick Gobonya’s advice to younger self
• 38:22 -- Open browser tabs
• 39:20 -- What courage means to Patrick

Please follow me on Instagram, Twitter, and my Website, where I post new episodes and share resources & tips for anyone interested in entrepreneurship in Europe.

If you're enjoying the podcast, the best way to support the show is by leaving a review on Apple Podcast or in your favorite podcast app.