Couverture de Industrial Marketing Simplified

Industrial Marketing Simplified

Industrial Marketing Simplified

De : Chad Kroeker and Tyler Chisholm
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À propos de ce contenu audio

 Curious about Industrial Marketing? Listen to this 6-part Industrial Marketing audio course from clearmotive marketing. This series features easy-to-understand discussions designed for non-marketers designed to get you up to speed on B2B Industrial Marketing fundamentals.© 2022 clearmotive marketing group Economie Marketing et ventes
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    Épisodes
    • Getting It All to Work: People, process & technology

      Getting It All to Work: People, process & technology
      Nov 15 2022

      In this episode, Chad and Tyler help you bring together all of the module lessons. Understand everything that's been covered with a recap and a few new insights. Learn about:

      • Everything we've covered with a recap
      • People, process and technology
      • Building a repeatable sales and marketing process
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      18 min
    • Technology: Typical pitfalls and finding opportunities

      Technology: Typical pitfalls and finding opportunities
      Nov 15 2022

      In this episode, Chad and Tyler help you understand how technology impacts Industrial Marketing. Learn about:

      • The primary benefits: speed, scale, automation, and insights
      • Why industrial companies often give up before they even start
      • Crawl, walk, and run from CRM and Google Analytics to dedicated Marketing Technology (MarTech)
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      25 min
    • Digital Advertising: Get in front of the right customers without wasting money

      Digital Advertising: Get in front of the right customers without wasting money
      Nov 15 2022

      In this episode, Chad and Tyler help you understand how to use digital advertising to reach the right customers — at the right time — without wasting money. Learn about:

      • Why digital advertising is critical for industrial companies
      • What are the best options and challenges to overcome
      • Determining the budget formula that works best for your business
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      19 min
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