The holiday slowdown doesn't have to hurt your gym's profitability. In fact, it might be your best opportunity to prepare for a stronger year.

In this episode of the Built to Grow Podcast, Randy Angsten and Zach Columbia break down what gym owners should focus on during November and December to protect member retention, improve operations, and prepare for the New Year rush. From holiday accountability challenges and member check-ins to staff development, automated programming, and better client experiences, discover how to use the slower season to build systems that increase retention, protect recurring revenue, and position your gym for growth.

Gym leads are getting harder and more expensive to generate, and waiting for Meta ads or referrals to save you isn’t a strategy.

In this episode, Tim Lyons Jr. and Randy Angsten break down the daily sales and marketing moves gym owners need to make in 2026 to stay ahead of churn. Learn why you need multiple lead-generation channels, how to work your existing prospect list, generate referrals intentionally, track churn and Delta, and consistently promote your gym instead of waiting for leads to appear. The market may be harder, but the gyms willing to sell, market, and differentiate every day still have opportunities to grow.

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Do you have any questions at all? Want to learn more about something we covered in the podcast? Have any podcast topics you would like us to cover? Let us know in the comments!

Free Gym Risk Report Quiz: https://gymriskreport.com/

Also, learn more about our coaching program for gym owners here:

Check us out at http://pfmarketingsolutions.com/call

Q4 can quietly destroy the retention you spent the first nine months of the year building.

In this episode, Tim Lyons and Randy Angsten break down how gym owners can reduce holiday cancellations and keep members training through Q4 with simple accountability challenges. From the “Holiday Hold ’Em” concept to a visual attendance sticker board, they explain how to make consistency fun, identify members who are slipping before they cancel, and keep clients engaged through vacations, holidays, and the New Year rush.

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Do you have any questions at all? Want to learn more about something we covered in the podcast? Have any podcast topics you would like us to cover? Let us know in the comments!

Free Gym Risk Report Quiz: https://gymriskreport.com/

Also, learn more about our coaching program for gym owners here:

Check us out at http://pfmarketingsolutions.com/call