Going from Zero
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In this episode, you'll learn about the strategies that were used to go from zero to acquiring two or three clients in a short period of time. The process of starting a business can be challenging when you don't have a network, don't know how to go on camera, and don't have the budget for advertising. However, by leveraging your strengths and offering your services for free, you can start to get traction. The speaker suggests targeting people who went to the same college or worked at the same job to create an inherent trust and get more conversations. Once you have agreement, package the engagement as if it were a paid engagement, and get a video testimonial to use as social proof. By following these steps, you too can achieve quick results and start building your business.
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