In this episode of Going Forward, Eric Elliott sits down with Jason Myers, CEO of Legal Conversion Center, for a no-BS conversation about leadership, empathy, and the unseen moments that define a company’s reputation.
Jason shares his unlikely path from answering phones for minimum wage to leading a 100+ person organization built on one simple philosophy: dignity and respect. Together, they unpack why empathy isn’t a soft skill, but a competitive advantage, especially in an industry where calls often come on the worst day of someone’s life.
They also tackle the reality of AI in legal intake. Jason breaks down where automation works, where it fails, and why the most important calls; the ones that shape trust, reputation, and outcomes still demand a human voice.
This episode is about people, culture, and responsibility. About earning profit the right way. And about remembering that behind every phone call is a human being who needs to feel heard.
Connect w/ Eric Elliott:
Website: ericelliott.com
LinkedIn: @eric-elliott
Instagram: @ericmelliott
Twitter: @ericmelliott
Email: Eric@EricElliott.com
Text: 843-279-5843
Connect w/ Jason Myers:
Website: https://legalconversioncenter.com/
Supercharge your online advertising campaigns with Optmyzr! Streamline management, optimize performance, and boost your ROI. Visit ⁠⁠⁠⁠https://hs.optmyzr.com/hs/vip⁠⁠⁠⁠ to discover how Optmyzr can revolutionize your digital marketing.
Also, as a special treat for our listeners, sign up with the code GOINGFORWARD20 and enjoy an exclusive 20% discount on your first year with Trainual! Seize this opportunity to supercharge your operations and propel your business forward!
Eric Elliott is a self-made entrepreneur and marketing expert with extensive experience crafting impactful brand narratives for clients across industries. He is the founder of VIP Marketing and Craft Creative. In 2009, Mr. Elliott started VIP Marketing with almost no resources. VIP now has a global team and is recognized as one of the top branding agencies in the USA by Clutch. co. He founded Craft Creative in 2015, a full-service video production company providing premium services to clients across the US. Eric is also the host of Going Forward, a podcast moving conversations with entrepreneurs and leaders that inspire, motivate, and challenge you to embrace possibility and make a difference. Mr. Elliott is the author of numerous articles and an active contributor to Entrepreneur Magazine, Forbes, and Medium. Recognized as a pillar of his community, the city of North Charleston established Eric Elliott Day to honor his name and legacy to inspire others.
Going Forward is brought to you by ⁠VIP Marketing⁠.
VIP Marketing is a law firm marketing agency based in Charleston, SC. Our mission is to partner with our clients to make them the choice in their market, not just a choice. We're focused on helping them thrive in the digital age by providing a comprehensive suite of services specifically tailored to their needs including: digital marketing services such as SEO and PPC; brand strategy and identity design; website design and development; and premium video production. At VIP Marketing, we elevate the marketing presence of law firms, helping them stand out in competitive markets.

Every year leaves behind a trail of ideas worth returning to. In this Best of 2025 episode, we’ve gathered the moments that carried us forward throughout the year. We had exceptional guests whose conversations sparked clarity, challenged comfort zones, and pushed us to think bigger and act more intentionally in our own communities and beyond. These are the lessons that defined the year for us, and the ones we’ll be carrying into what comes next in 2026.

Connect w/ Eric Elliott:Website: ⁠https://ericelliott.com/

⁠⁠⁠⁠LinkedIn: ⁠https://www.linkedin.com/in/eric-elliott-45704745/⁠

Instagram: ⁠https://www.instagram.com/ericmelliott/⁠

Twitter: ⁠https://x.com/ericmelliott⁠

Linktree: ⁠https://linktr.ee/ericmelliott⁠

Email: ⁠Eric@EricElliott.com⁠

Text: ⁠843-279-5843⁠

Supercharge your online advertising campaigns with Optmyzr!

Streamline management, optimize performance, and boost your ROI. Visit ⁠⁠⁠⁠⁠https://hs.optmyzr.com/hs/vip⁠⁠⁠⁠⁠ to discover how Optmyzr can revolutionize your digital marketing.

Also, as a special treat for our listeners, sign up with the code GOINGFORWARD20 and enjoy an exclusive 20% discount on your first year with Trainual! Seize this opportunity to supercharge your operations and propel your business forward!

Eric Elliott is a self-made entrepreneur and marketing expert with extensive experience crafting impactful brand narratives for clients across industries. He is the founder of VIP Marketing and Craft Creative. In 2009, Mr. Elliott started VIP Marketing with almost no resources. VIP now has a global team and is recognized as one of the top branding agencies in the USA by ⁠Clutch.co⁠. He founded Craft Creative in 2015, a full-service video production company providing premium services to clients across the US. Eric is also the host of Going Forward, a podcast moving conversations with entrepreneurs and leaders that inspire, motivate, and challenge you to embrace possibility and make a difference. Mr. Elliott is the author of numerous articles and an active contributor to Entrepreneur Magazine, Forbes, and Medium. Recognized as a pillar of his community, the city of North Charleston established Eric Elliott Day to honor his name and legacy to inspire others.

Going Forward is brought to you by ⁠VIP Marketing⁠.

VIP Marketing is a law firm marketing agency based in Charleston, SC. Our mission is to partner with our clients to make them the choice in their market, not just a choice. We're focused on helping them thrive in the digital age by providing a comprehensive suite of services specifically tailored to their needs including: digital marketing services such as SEO and PPC; brand strategy and identity design; website design and development; and premium video production. At VIP Marketing, we elevate the marketing presence of law firms, helping them stand out in competitive markets.