In this episode of Beyond Titles, Kendra Johnson interviews Alyssa Saunders, the Executive Vice President at Anthologic. Alyssa shares her journey from starting in insurance to discovering her passion for marketing.

The conversation delves into the importance of self-discovery, emotional intelligence in the workplace, and creating a people-first culture. Alyssa discusses the balance between collaboration and focused work, the dynamic nature of measuring success in marketing, and the role of AI in enhancing marketing strategies.

The episode concludes with insights on leadership, vulnerability, and the significance of inviting emotions into the workplace.

• (00:00) - Alyssa's Journey: From Insurance to Marketing Passion
• (03:02) - Navigating Career Transitions and Self-Discovery
• (06:06) - Leadership Lessons from Early Jobs
• (08:52) - Emotional Intelligence in the Workplace
• (11:46) - Creating a People-First Culture
• (15:04) - Balancing Collaboration and Focused Work
• (17:55) - Measuring Success in a Dynamic Environment
• (20:53) - The Role of AI in Marketing
• (23:51) - Innovative Campaigns and Creative Marketing Strategies
• (25:59) - Final Thoughts on Leadership and Vulnerability

career transition, marketing, leadership, emotional intelligence, workplace culture, AI in marketing, creative strategies, self-discovery, team dynamics, success measurement