[Cold Open (Professional paintball & 2-star reviews) ends at 16:31]

In this episode, we talk about scaling with simple services.

We break down why the things that actually grow an agency are often the least exciting to sell, how chasing trendy or “innovative” offers can create complexity instead of leverage, and what has actually worked for us as we’ve grown. We also discuss AI automation, local service ads, retention, and why repeatability matters more than sophistication.

This episode is about focus. What makes a service scalable, why simple does not mean easy, and how choosing the right offers can change the trajectory of your agency.

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RESOURCES:

Want the tools and resources we recommend for agencies? Check them out here:

https://www.agencygrowthpod.com/tools

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NEWSLETTER

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https://www.agencygrowthpod.com/newsletter

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COMMUNITY

Looking to join a community of agency owners? Join our Discord!

https://discord.gg/uvHRRRFVRD

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CONTACT

Got something to say? Send us a message:

https://www.agencygrowthpod.com/contact

[Cold Open (Jake's Migraine) ends at 6:07]

What if the best PR strategy for your agency has nothing to do with your own website? This week, we talk about how to build massive authority and get clients by leveraging established platforms that already have your target audience.

We explain why building an audience from scratch is the slow way around. We share our lessons on using niche publications to build instant credibility and why we often prioritize these external sites over our own blog.

We also dive into the new reality of AI search. We discuss why ranking number one on Google is no longer enough and what you need to do to ensure ChatGPT actually recommends your agency.

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RESOURCES:

Want the tools and resources we recommend for agencies? Check them out here:

https://www.agencygrowthpod.com/tools

-----

NEWSLETTER

Want the show in your inbox? Sign up for the newsletter!

https://www.agencygrowthpod.com/newsletter

-----

COMMUNITY

Looking to join a community of agency owners? Join our Discord!

https://discord.gg/uvHRRRFVRD

-----

CONTACT

Got something to say? Send us a message:

https://www.agencygrowthpod.com/contact

[Cold open (Cody's in Hawaii and why he's there ) ends at 14:28.]

For the 4th year in a row, it's that time of year when we cover our annual finances for our agency. Where we grew, what we're spending more money on, and what challenges we're starting to see at our new stages of growth.

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RESOURCES:

Want the tools and resources we recommend for agencies? Check them out here:

https://www.agencygrowthpod.com/tools

-----

NEWSLETTER

Want the show in your inbox? Sign up for the newsletter!

https://www.agencygrowthpod.com/newsletter

-----

COMMUNITY

Looking to join a community of agency owners? Join our Discord!

https://discord.gg/uvHRRRFVRD

-----

CONTACT

Got something to say? Send us a message:

https://www.agencygrowthpod.com/contact