Chanel Morales is an online business expert specializing in helping women create online businesses that give them the lifestyle of freedom they dream of. In the last five years, she has gone from clueless about online business working in a 9-5, to successful 6 figure business coach working online and traveling the world. She started multiple online businesses, including a digital marketing agency, 6 figure coaching business, online courses, and membership sites.

Her mission is to help women who, just like her, want more from their lives.

The women she works with are brave, ambitious, out-of-the-box thinkers who are ready to do the work it takes to create an amazing life for themselves and their kids.

They come to her feeling lost, stuck and confused, and they leave with a business, confidence, and a plan.

Episode Highlights

• Know who your ideal client is specifically and what they're going through right now.
• Start by writing specifically to your client's pain points.
• Be very open and share your personal story, especially if your personal story is going to resonate with your ideal client.
• People buy from people they know, like, and trust.
• One-off offers are not the best because coaching takes time

Chanel Morales is an online business expert specializing in helping women create online businesses that give them the lifestyle of freedom they dream of.

In the last five years, she has gone from clueless about online business working in a 9-5, to successful 6 figure business coach working online and traveling the world.

She started multiple online businesses, including a digital marketing agency, 6 figure coaching business, online courses, and membership sites.

Her mission is to help women who, just like her, want more from their lives.

The women she works with are brave, ambitious, out-of-the-box thinkers who are ready to do the work it takes to create an amazing life for themselves and their kids.

They come to her feeling lost, stuck and confused, and they leave with a business, confidence, and a plan.

Episode Highlights

• Know who your ideal client is specifically and what they're going through right now.
• Start by writing specifically to your client's pain points.
• Be very open and share your personal story, especially if your personal story is going to resonate with your ideal client.
• People buy from people they know, like, and trust.
• One-off offers are not the best because coaching takes time

Ashley DeLuca is an Email Communication Strategist for relationship-first companies that want to sell on autopilot and create backend growth. Over the past five years, she has mastered email marketing for e-Commerce and service based businesses by simply putting the conversation and intention back into it. As a podcaster and keynote speaker, she's widely regarded as the go-to source for all things email marketing.

She was featured on Thrive Global, Funnel Magazine, GoDaddy, Mind of George, and many others. Since starting in the email world, she has also worked with many 6-7 figure businesses ranging from business coaching to health and wellness products.

Episode Highlights

• When it comes to email marketing, how you communicate with a past client should be different from that of a new client.
• Figure out the perfect lead magnet specific around a pain point that you help solve.
• Craft a customer journey that allows you to meet your people where they are at and take them to where they want.

Melodie Romeo is an Award-Winning Author who writes under the name Edale Lane. She has a master's degree in history from the University of West Florida and has taught in public and private schools for 25 years. She writes historical thrillers as well as non-fiction works. She is a romantic who loves adventure and believes anything is possible!

Episode Highlights

• The most important thing while doing research is to make sure your information is correct.
• One skill writers must cultivate is discerning what to include and what to leave out.
• Research should not just precede the writing process but be a continual adjunct practice.
• Perfecting a piece of writing is a work that is never done because nothing is ever perfect, nor will it ever be.

Seth Greene is the Chief Executive Officer at Market Domination LLC (one of the fastest-growing privately held marketing firms in the USA). Their direct response marketing campaigns have been proven to generate incredible results for their clients over the last 14 years. They serve everyone from brick and mortar retail, to professional practices, to fortune 500 companies.

Seth Greene was trained by the legendary marketing guru Dan Kennedy. He is the only person to be nominated three years in a row for Dan Kennedy's prestigious marketer of the year award. Seth is the author of 8 best-selling marketing books.

Episode Highlights

• You can easily reposition an existing offer to a new, better-defined target market and make it perform really well.
• If you are looking for a new offer, the smart thing to do is look for the target market you are irrationally passionate about before looking for an offer.
• Do a deep dive analysis on every client you've ever had.
• When it comes to pricing, you should be the most expensive provider of what you do.
• When you are known as the most expensive provider of what you do, you are also perceived as probably one of the best.

Adil Amarsi is a Professional Copywriter who has been called The Alchemist of Persuasion, The StorySeller, and most notably, The Michelangelo of Offer Creation. His biggest skill is taking complex formulas and ideas and making them so simple that anyone can apply them and use them.

Using his ability, he has been fortunate enough to help people, companies, celebrities in different industries, and more go on to have massive success. In terms of results, his clients have made just over eight hundred and twenty-one million dollars ($820M) from direct work with him between 2008 to 2020.

Episode Highlights

• Direct response is all about getting someone to respond to you directly by using their pain to get to them.
• Story-based principles are where you tell a true story of your origin.
• The best way to find the right part of the transformation story to tell is by looking at exactly where your ideal client is currently and picking the part of the story that can help them at that point.
• Find out exactly what your audience isn't responding to and double down to what they are responding to.
• Start asking your clients question like you are auditioning for a brand new best friend.

Judy Vee is a Business Mentor and Founder of the Trilogy of Transformation, the most powerful transformational process in the world. She helps entrepreneurs live a life filled with joy and love while building their vision-based businesses.

Her vision is to create a paradigm shift in perceptions when it comes to challenges. She encourages her clients to embrace challenges as gifts from the universe that they can use to propel themselves forward in life.

Episode Highlights

• Any area in life that you're not empowered, you will be overpowered.
• When you cannot fulfill your heart and soul's desires, you will battle to be financially empowered.
• Financial empowerment is the effect of being empowered in life. Money is the effect; we are the cause.
• The more empowered we are in life, the more self-worth we have.
• The greater self-worth we have, the greater networks we have.

Shelsey Jarvis is a Feminine Magnetism & Relationship Coach for women who desire the relationship of their dreams (the kind of relationship that most people don't even believe is possible).

She started her career writing copy for clients before she began her journey as a coach. Now, she helps women embody their feminine energy and be more confident in themselves. She helps her clients tap into their hearts, magnetism and flow to gain confidence and find passion for their purpose.

Shelsey focuses on helping women in their romantic relationships. She also helps them become more feminine in the way they run their business, so they don’t have to hustle so hard.

She helps women go from frustrated, resentful, and defeated in their relationships and business to loving, passionate, and happy.

• Feminine and masculine energy is not to be confused with men and women (this is not about gender).
• Feminine energy is the kind of leaned back and very present energy.
• Masculine energy is much more directive. It's about focus, protecting and taking action.
• Trust that whatever you write is going to reach the right set of eyes and ears.
• Learn about your human design type.
• The feminine yin is what magnetizes the masculine yang.