Épisodes

  • #92 - Leaving Security for Entrepreneurship with Joelle Cavagnaro
    Jan 20 2026
    What does it actually take to walk away from a "safe" career with a pension to build a multi-seven-figure fitness empire? In this episode of Choose Hard, Cody McBroom sits down with Joelle Cavagnaro, founder of Level TEN Coaching and co-founder of the Levolution app.Joelle opens up about the "internal itch" that led her to leave her career as a high school teacher and the grueling "side hustle" years of grading papers at 5 AM while writing macros for clients. They dive deep into the messy middle of entrepreneurship, the psychological shift from individual contributor to CEO, and why she chose the "hard" path of evidence-based education over quick-fix marketing.In this episode, we discuss:- The "Golden Handcuffs" of Teaching: Why safety is often more dangerous than risk.- The Productivity Lie: How motherhood forced a "Level TEN" high-performer to redefine intensity and "Choose Hard" in a new way.- The Identity Shift: Transitioning from Joelle Samantha (the individual) to the leader of a major coaching organization.- Building the Levolution App: The unseen "hard" of tech development and staying evidence-based in a fad-driven industry.- Overcoming Perfectionism: How a history of Orthorexia and control shaped her leadership style today.Whether you’re an aspiring entrepreneur feeling stuck in your 9-to-5, or a parent trying to balance massive ambition with presence at home, Joelle’s story is a masterclass in choosing the harder path to find a better life.Connect with Joelle:- Instagram: @joellesamantha- Website: LVL-10 Coaching-----GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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    1 h et 3 min
  • #91 - Metabolism Myths: 5 Lies Holding You Back From Fat Loss
    Jan 6 2026
    Most people think their metabolism is broken. They believe age, stress, past dieting, or “eating too little” has permanently damaged their ability to lose fat—and that belief keeps them stuck.In this episode of the Choose Hard Podcast, I break down what metabolism actually is, how it truly works, and why most of the fear-based narratives around fat loss are flat-out wrong.You’ll learn why metabolic adaptation is normal, not harmful… why weight loss doesn’t stall because your metabolism is “slow”… and how understanding Total Daily Energy Expenditure (TDEE) gives you back control of your results.[Sign Up For 42-STRONG, HERE]This episode is for anyone who:- Feels like fat loss “used to be easier”- Is afraid of dieting because they don’t want to “damage” their metabolism- Has blamed hormones, age, or genetics for stalled progress- Wants science-based clarity instead of fear-mongeringIn this episode, we cover:- What metabolism really is (and what it isn’t)- Why you cannot break your metabolism- How and why metabolism adapts during fat loss- The 4 components of Total Daily Energy Expenditure (TDEE): Resting Metabolic Rate (RMR), Thermic Effect of Food (TEF), Exercise Activity Thermogenesis (EAT), & Non-Exercise Activity Thermogenesis (NEAT)- The most common metabolism myths that sabotage fat loss- Why behavior—not biology—is usually the real bottleneckIf you want sustainable fat loss without fear, confusion, or extremes, this episode will give you the clarity you’ve been missing.Resources:- https://tailoredcoachingmethod.com/metabolic-adaptation/- https://tailoredcoachingmethod.com/tdee-calculator/ - https://tailoredcoachingmethod.com/faq - https://tailoredcoachingmethod.com/metabolism-myths/- https://tailoredcoachingmethod.com/reverse-dieting-101/📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠In this episode, we cover:INQUIRIES – ⁠info@tailoredcoachingmethod.com
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    55 min
  • #90 - The Only New Year Goal-Setting System You Need (No More Resolutions)
    Dec 30 2025

    New year, new goals… but most resolutions fail because they’re built on motivation instead of a real system.

    In today’s episode of the Choose Hard Podcast, I walk you through the exact process I use with coaching clients to set goals for the new year in a way that creates real follow-through—not a “January sprint” that dies by February.

    You’ll learn how to reflect on 2025 the right way, prioritize what actually matters, build a clear 2026 vision, choose a theme/word for the year, and then lock it all in with standards and boundaries that protect your time, energy, and focus.

    If you’ve ever felt like you keep “starting over” every year… this is how you stop repeating the same cycle and start building momentum that lasts.

    Download the free workbook and follow along step-by-step:

    https://www.tailored-coaching.com/choose-hard-goal-setting-framework

    - The 4 reflection questions that reveal what must change- The 4 pillars to prioritize: personal development, relationships, health, business- How to build a vision that actually drives action- Choosing a “theme of the year” to stay focused- Setting standards that create automatic accountability- Creating boundaries so your priorities don’t get hijacked

    📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com


    ❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:

    question.choosehardpodcast.com

    ℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:

    www.fatlosstransformation.com {1-On-1 Coaching}

    https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}

    📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:

    www.thetailoredtrainer.com

    🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:

    https://www.tailoredcoachingmethod.shop/collections/all

    💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):

    https://jockofuel.com/discount/CHOOSEHARD

    🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:

    - SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠

    - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠


    GET MORE FREE CONTENT AT THE LINKS BELOW:

    📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠

    💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠

    IG -⁠https://www.instagram.com/codymcbroom⁠

    YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠

    What we coverINQUIRIES – ⁠info@tailoredcoachingmethod.com

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    45 min
  • #89 - Dr. Sean Pastuch: Why 55 Million Americans Need Better Coaches (Not More Treatments)
    Dec 23 2025
    #89 - Dr. Sean Pastuch: Why 55 Million Americans Need Better Coaches (Not More Treatments)DESCRIPTION:In this episode of Choose Hard, I sit down with Dr. Sean Pastuch, founder of Active Life RX, to unpack one of the biggest opportunities—and responsibilities—in the fitness and coaching industry: chronic musculoskeletal pain.With over 55 million Americans living in chronic pain, Sean explains why this is no longer just a medical issue—but a coaching problem. We dive into how coaches can play a massive role in resolving pain through better communication, movement confidence, and client engagement, rather than overwhelming people with complexity or fear-based narratives.We also discuss why niching should be about problems—not demographics, how personal development directly impacts coaching success, and why building real community relationships is often the missing link in both business growth and client outcomes.This conversation is for coaches who want to:- Help clients move out of pain without overcomplicating the process- Communicate more effectively and build deeper trust- Identify valuable problems that actually matter to people- Grow their business by solving real-world issues- Choose hard by confronting blind spots and committing to personal growthIf you’re a coach, trainer, or practitioner who wants to make a bigger impact—this episode will challenge how you think about pain, coaching, and your role in the industry.Download Sean’s Free Workbook (Discussed on Podcast) ⬇️https://pro.activelifeprofessional.com/seminarworkbookdownload2?el=mcbroom 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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    1 h et 23 min
  • #88 - 2026 Reset: My Biggest Lessons From 2025 (& How I’m Changing For Next Year)
    Dec 16 2025

    In this solo episode of Choose Hard, I reflect on the biggest lessons 2025 taught me—and the changes I’m making heading into 2026. We talk about why identity shifts create real transformation, why habits beat goals, and how journaling and self-reflection help you get clear on what needs to change.

    I also break down why relationships are the true currency of life, how preparation protects you in hard seasons, and why avoiding difficult conversations keeps you stuck. If you want a practical, real-life blueprint to reset your mindset, raise your standards, and build momentum into 2026—this one’s for you.

    GRAB YOUR CHOOSE-HARD 90 DAY JOURNAL & USE COUPON CODE “PODCASTJOURNAL” TO SAVE 50%!! https://tailoredmerch.com/products/choose-hard-90-day-journal

    SHOP THE ENTIRE NEW COLLECTION:

    https://tailoredmerch.com/collections/all

    📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com


    ❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:

    question.choosehardpodcast.com

    ℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:

    www.fatlosstransformation.com {1-On-1 Coaching}

    https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}

    📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:

    www.thetailoredtrainer.com

    🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:

    https://www.tailoredcoachingmethod.shop/collections/all

    💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):

    https://jockofuel.com/discount/CHOOSEHARD

    🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:

    - SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠

    - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠


    GET MORE FREE CONTENT AT THE LINKS BELOW:

    📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠

    💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠

    IG -⁠https://www.instagram.com/codymcbroom⁠

    YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠

    INQUIRIES – ⁠info@tailoredcoachingmethod.com

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    56 min
  • #87 - Program Design Strategies & Coaching Wisdom w/ Luka Hocevar (Part 2)
    Dec 9 2025
    In this Part 2 crossover with Luka Hocevar of the Vigor Life Podcast, Cody and Luka go deep on real program design, client results, and what separates average trainers from true professionals.They break down how elite coaches think about principles vs. methods, why wildly different programs can both work, and how to sequence training so clients actually progress instead of getting beat up. You’ll hear stories from decades in the trenches—coaching gen pop, pro athletes, and everyone in between—and why mentorship, apprenticeship, and communication skills matter just as much as sets and reps.This is a must-listen for coaches, trainers, and serious lifters who want to build programs—and careers—that actually last.👉 Listen to Part 1 on Luka’s Vigor Life Podcast:Spotify: https://open.spotify.com/show/0gp1uXtwfRUcBkfS1P1uim?si=kcUu2vhPRwuxdV5kTzQrug Apple Podcasts: https://itunes.apple.com/us/podcast/vigor-life-podcast/id1180256583?mt=2 YouTube: https://youtu.be/iKvQMkDmx-A?si=YbHzAuEhgNnRYqco 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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    1 h et 6 min
  • #86 - Nutrition for Fat Loss: 7 Proven Principles Every Diet Must Have
    Dec 2 2025

    In this solo episode of The Choose Hard Podcast, Cody McBroom breaks down the 7 fat loss nutrition principles he teaches every online client — the same science-backed framework responsible for thousands of successful transformations through Tailored Coaching Method (used in this IG post, here).

    At the core of fat loss is one unbreakable truth: energy balance rules everything. Cody explains why controlling calories isn’t about starving yourself — it’s about matching your intake to your goals so your body can perform, recover, and burn fat efficiently.

    He covers the nutritional differences between fat loss, maintenance, muscle building, and performance nutrition, and explains how stress, hormones, and training volume all influence your daily caloric needs.

    You’ll learn:

    - Why fat loss is impossible without a consistent calorie deficit

    - How maintenance calories create stability, recovery, and sustainability

    - Why high performers often need a calorie surplus

    - How stress, sleep, and hormones change your nutritional needs

    - The role training volume plays in fueling your body

    - The truth about “eating more to lose weight”

    - Why mastering energy balance simplifies every diet you'll ever try

    If you want a no-BS guide to fat loss nutrition — one rooted in physiology, not fads — this episode is your roadmap.


    📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com


    ❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:

    question.choosehardpodcast.com

    ℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:

    www.fatlosstransformation.com {1-On-1 Coaching}

    https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}

    📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:

    www.thetailoredtrainer.com

    🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:

    https://www.tailoredcoachingmethod.shop/collections/all

    💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):

    https://jockofuel.com/discount/CHOOSEHARD

    🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:

    - SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠

    - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠


    GET MORE FREE CONTENT AT THE LINKS BELOW:

    📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠

    💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠

    IG -⁠https://www.instagram.com/codymcbroom⁠

    YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠

    INQUIRIES – ⁠info@tailoredcoachingmethod.com

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    51 min
  • #85 - Andrew Coates: Why the Fitness Industry is Divided⏤and Trusting Science, Not Feelings
    Nov 25 2025
    In this episode of The Choose Hard Podcast, Cody McBroom sits down with Andrew Coates (@andrewcoatesfitness) to tackle one of the most controversial debates in the fitness and health world: the clash between evidence-based science and ideologically driven messaging.Cody and Andrew dive deep into the rise of “health at any size,” the growing divide between research and rhetoric, and why the fitness industry has become afraid to speak uncomfortable truths about body fat, metabolic health, and long-term outcomes. Together, they challenge misinformation, discuss why nuance gets lost online, and explain why credible voices must push back against misleading narratives.You’ll learn:- Why ideology is replacing evidence in parts of the fitness industry- The truth about adiposity and metabolic disease risk- Why many coaches stay silent out of fear- The difference between empowering body positivity and denying biology- Why “comforting lies” often outperform factual information- How the industry can move toward more honest, science-led conversationsThis episode is for anyone who wants clarity, honesty, and real evidence in a world full of noise. If you’re tired of misinformation — on either side of the spectrum — this conversation will sharpen your perspective and elevate your understanding of health.This is the kind of truth the industry needs — even if it’s not the truth everyone wants to hear.You can find Andrew on Instagram and listen to his podcast, at the links below: - https://www.instagram.com/andrewcoatesfitness/ - https://apple.co/4pq5P8S - https://sptfy.com/QcXf 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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    1 h et 13 min