In the final session of our three-part "How to Keep Clients Longer" series, Andrew Jackson explains why hybrid coaching isn't a distraction — it's the natural outcome of strong programming systems.

Many gym owners believe growth requires working more hours, hiring more staff, or diluting the service that made their business successful in the first place. That belief creates a ceiling. The real constraint isn't demand — it's workflow.

When programming lives on whiteboards and spreadsheets, scaling requires more physical presence. But when programming lives inside a structured system, scaling becomes a matter of process. Hybrid coaching is not a pivot away from in-person coaching. It's an extension of it — a way to preserve high-touch service while increasing margins, improving retention, and reclaiming time.

Andrew breaks down how client value evolves from Day 1 to Day 1,000, why asynchronous feedback can increase coaching quality, and how structured systems allow gym owners to expand responsibly without compromising their mission. You'll hear how one gym owner reclaimed 6–10 hours per week while increasing revenue — not by marketing harder, but by building better workflows.

Programming is the engine.
Retention is the result.
Hybrid is the outcome.

If you want sustainable growth without sacrificing coaching quality, this workshop will change how you think about expansion.

PS - Free eBook From Whiteboards to Workflows

Connect with Andrew
Instagram: https://www.instagram.com/andrewbarbender/
X: https://x.com/AndrewBarBender

In Part 2 of our How to Keep Clients Longer series, Andrew Jackson dives into the real cost of churn — and why good clients often leave even when they love your coaching.

Most cancellations aren't really about price or motivation. They happen when clients outgrow the format of your service and you don't have a next step ready for them.

In this workshop, you'll learn how to identify retention breakpoints, build a ladder of coaching offers, and create a retention playbook that helps clients stay longer while improving profitability and reducing burnout.

This episode is essential for gym owners and coaches who want more predictable revenue and long-term client relationships.

What You'll Learn

• The three major retention breakpoints in the client lifecycle
• Why attendance shouldn't be your primary success metric
• How life changes, skill progression, and budget shifts drive churn
• How to build a ladder of coaching offers that grows with clients
• Why hybrid coaching often increases profit while reducing workload
• How to reduce volatility and increase client lifetime value
• The Churn Calculator and Retention Playbook resources

PS - Churn Calculator
https://turnkey.coach/churn

Gym Owner Retention Playbook
https://turnkey.coach/the-gym-owners-retention-playbook

Connect with Andrew
Instagram: https://www.instagram.com/andrewbarbender/
X: https://x.com/AndrewBarBender

In this first episode of our How to Keep Clients Longer series, Andrew Jackson breaks down the real foundation of client retention: programming continuity.

Most coaches think churn is a marketing problem.
But when your business grows with a leaky bucket, you create a cycle where more clients = more clients leaving.

Before you hire another coach or chase more leads, you need to fix the foundation of your service.

This workshop walks through the biggest programming gaps that quietly cause clients to leave — and the systems you need to scale without burnout.

• Why the fitness industry churn rate (8–10%) quietly kills growth
• The real reason Barbell Logic averages ~3% churn
• The programming gaps that silently cause clients to leave
• Why programming debates don't determine retention
• How hybrid & online coaching dramatically increase client lifetime value
• Why scalable systems reduce coach burnout and mental load
• The Programming Continuity Checklist you can implement immediately

00:00 Why churn is the silent killer of coaching businesses

11:45 The programming gaps that quietly lose clients

23:10 Template traps & continuous programming (MED)

36:20 Documenting, transferring, and scaling your service

48:30 Hybrid coaching and the Programming Continuity Checklist

PS - Get a free programming checkup: https://turnkey.coach/programming-checklist/

Connect with Andrew
Instagram: https://www.instagram.com/andrewbarbender/
X: https://x.com/AndrewBarBender