Épisodes

  • Discover Why Business Owners Who Listen And Act On Their Intuition Today Are More Profitable and More Fulfilled Than Ever Before … Even In A Looming Recession with Craigh Wilson
    Oct 9 2025

    Discover Why Business Owners Who Listen And Act On Their Intuition Today Are More Profitable and More Fulfilled Than Ever Before … Even In A Looming Recession with Craigh Wilson.

    In this episode of Business Owners Smashing It Online, we sit down with Craigh Wilson, intuitive mentor and author, who reveals why the most fulfilled and profitable business owners are the ones who listen to and act on their inner voice.

    Whether you're just starting a side hustle or scaling a thriving enterprise, this conversation dives deep into clearing the mental and emotional blocks holding you back from unlocking your true genius.

    Craigh shares how fear, imposter syndrome, and the stress of a looming recession can cloud your judgment and disconnect you from your unique superpower. But the good news? Your intuition already knows the way forward.

    Tune in and discover the process Craigh uses to help entrepreneurs tap into their inner knowing to create breakthrough ideas, fulfilling impact, and sustainable profit—even in uncertain times.

    💡 Key Takeaways:

    Why intuition is your most underused business asset, especially during tough economic times.

    How to identify and clear internal blocks like fear, doubt, and imposter syndrome.

    The difference between imposter syndrome and the Dunning-Kruger effect (and how to find the sweet spot in between).

    Real-life examples of world-changing businesses built on a "crazy" idea followed through with conviction.

    How Craigh Wilson helps entrepreneurs reconnect to their giftedness and essence for deeper fulfillment and higher profit.

    A powerful reminder: that next idea you're doubting could be the very thing your audience is waiting for.

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    1 h
  • Podcast Introduction
    Jun 27 2025

    This is the podcast for entrepreneurs, solopreneurs, and small business owners ready to ditch the overwhelm and start winning online. Each week, Nick brings in real-world experts to share practical strategies, powerful tools, and inspiring success stories—so you can grow your business without tech stress or wasted ad spend.

    Born from a wildly successful webinar series running for over 7 years, this podcast is your DIY MBA in digital business. From AI tools, lead generation, video marketing, SEO, LinkedIn, podcasting, automation, and more—it's all here.

    If you're great at what you do but struggle to get found online, this show is your shortcut to clarity, confidence, and results.


    🎧 Subscribe now and start smashing it online—without being a tech wizard.

    🎥 Watch full episodes on YouTube: @smashgo

    🔎 Follow Nick Cree: Just search “Business Owners Smashing It Online”

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    7 min
  • Cultivating LinkedIn For Business From A Social Platform To Marketing Machine with Kylie Chown
    Jan 23 2024

    Posting on LinkedIn but not getting leads?Or worse… barely posting at all because you’re not sure what actually works?

    Most business owners treat LinkedIn like a resume site or a random social feed. But used strategically, it can become a powerful lead-generating machine — without paid ads.

    In this Business Owners Smashing It Online session, Kylie Chown breaks down how to optimise your profile, create strategic content, and turn LinkedIn into a consistent source of inbound enquiries.

    Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

    What You’ll Learn:

    Why your LinkedIn headline matters more than you think

    How to optimise your profile for search and discoverability

    The difference between personal profiles and company pages

    When (and why) to use Creator Mode

    How to structure a strategic content calendar

    What content formats perform best on LinkedIn

    How often you should post for consistent visibility

    Why engagement in the first hour matters

    Smart ways to combine content and connection requests

    How to use LinkedIn analytics to refine your strategy

    Why It Matters:

    Your LinkedIn profile is often your digital first impression. And once that perception is formed, it’s hard to change.

    If your profile doesn’t clearly communicate who you help and how you help them, you’re missing opportunities before conversations even begin.

    A strategic LinkedIn approach builds authority, attracts inbound leads, and positions you as the go-to expert in your space — instead of chasing people with cold messages that feel salesy.

    Done right, LinkedIn becomes an asset that works for you in the background.

    About The Speaker:

    Kylie Chown is a social media strategist and trainer, recognised as one of the top LinkedIn experts in the Asia Pacific region. She has helped thousands of professionals and businesses grow their digital brand, generate leads, and build credibility online. Kylie is also the founder of My Digital Brand and host of LinkedIn Local Brisbane.

    Timestamps:

    00:00 Why your LinkedIn headline follows you everywhere

    01:23 Turning LinkedIn into a lead-generating machine

    03:49 The power of your digital first impression

    07:48 LinkedIn’s growth and why it matters for business

    12:39 Personal profile vs company page strategy

    17:41 Standard profile vs Creator Mode

    21:15 Making your profile discoverable in search

    23:36 Crafting a powerful headline that attracts leads

    31:48 Building a strategic content calendar

    38:47 How often to post and what formats perform best

    47:48 Smart outreach without being salesy

    Want weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm - 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

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    1 h et 1 min
  • The Master Plan To Create your 12 Months Content & Bring In New Customers with Nik Cree
    Jan 16 2024

    Feeling stuck when it comes to planning your content for the year?

    You know you should be posting. You know you need visibility. But when it comes to creating a proper content plan that actually brings in customers — not just likes — it feels overwhelming.

    In this Business Owners Smashing It Online session, Nik Cree breaks down a practical, no-fluff strategy to plan 12 months of content in a way that builds authority, generates leads, and moves prospects from “just looking” to “ready to buy.”

    Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

    What You’ll Learn:

    Why getting leads is easy — but converting them is the real challenge

    The 5 core reasons people don’t buy (and how to address them in your content)

    How to build a “bridge” that moves prospects from interest to action

    Why most businesses waste leads (especially from ads and events)

    A simple framework for planning 12 months of content without overwhelm

    How to repurpose one piece of content into multiple formats

    Why testimonials and reviews are powerful conversion tools

    How to use objections and FAQs as ready-made content ideas

    The importance of making content creation non-negotiable

    Why It Matters:

    Most business owners think they have a lead problem. In reality, they have a conversion and trust problem.

    If your content doesn’t reduce doubt, answer unspoken questions, and build certainty, people will stay on the “other side of the river” — researching, hesitating, and choosing someone else.

    A structured 12-month content plan turns your marketing into an asset. It builds authority, creates safety, and makes it easier for people to say yes without you having to chase or hard-sell.

    Done consistently, it positions you as the obvious choice.

    About The Speaker:

    Nik Cree is the founder of SmashGo and host of Business Owners Smashing It Online. He helps small business owners build authority, automate marketing systems, and use content strategically to generate consistent leads and customers.

    Timestamps:

    00:00 Why content feels overwhelming for business owners

    03:37 The real purpose of content in business

    06:07 Why leads aren’t the problem — conversion is

    13:31 The 5 reasons people don’t buy

    19:11 Building the “bridge” from prospect to customer

    30:33 Using value-first content to attract clients

    38:23 Repurposing content across multiple platforms

    43:22 Turning one session into weeks of content

    50:37 Creating your 12-month content planner

    57:46 Making content creation non-negotiable

    Want weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm - 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

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    1 h et 12 min
  • Marketing Without Money 47 Ways to build your brand and your bottom line with Therese Tarlinton
    Dec 12 2023

    Feel like you need a bigger ad budget to grow your business?

    What if the real opportunity isn’t spending more… but partnering smarter?

    In this powerful Business Owners Smashing It Online session, Therese Tarlinton reveals how small businesses can grow their brand, credibility and revenue through strategic collaborations — without spending money on ads.

    From global brand partnerships to clever local collaborations, you’ll see how one curious conversation can unlock massive exposure, new customers and serious sales growth.

    Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

    What You’ll Learn:

    Why customers must know you exist before they can trust you

    The “three-way win” formula behind powerful collaborations

    How small businesses can partner with major brands

    The three types of brand collaborations that actually work

    Real examples of partnerships that generated millions in revenue

    How to identify brands that share your ideal customer

    What assets you already have that other brands need

    Who to approach inside a company (and what to say)

    The difference between collaborations and influencers

    How to turn one conversation into long-term growth

    Why It Matters:

    Most small businesses rely heavily on paid ads, hoping for visibility. But visibility doesn’t always require money — it requires leverage.

    Strategic partnerships allow you to access other brands’ audiences, credibility, databases and marketing channels. Instead of marketing alone, you combine strengths to create something irresistible for your shared customers. The result? Increased sales, stronger positioning, and differentiation from competitors — often without spending a cent.

    When done right, collaboration becomes a growth engine.

    About The Speaker:

    Therese Tarlinton is the author of Swap! Marketing Without Money and a specialist in strategic brand partnerships. She has secured collaborations with global brands including Jeep, Sesame Street, United Colors of Benetton, Huggies, Westfield, Channel 10 and Channel 9. Through her work, she helps businesses leverage partnerships to grow faster, smarter and more profitably.

    Hosted by Nik Cree, founder of SmashGo and Business Owners Smashing It Online.

    Timestamps:

    00:00 Why visibility matters before trust

    05:00 How big brands use collaborations for massive exposure

    10:00 The Jeep stroller story and first major partnership

    18:00 The three-way win explained

    26:00 The three types of collaborations

    33:00 Small business case studies that generated real revenue

    41:00 How to identify ideal partnership brands

    48:00 What assets you’re already sitting on

    53:00 Collaboration vs influencer marketing

    59:00 Taking action: one curious conversation

    Want weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm - 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

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    1 h et 5 min
  • Discover The Hidden Hacks, Tips and Tricks In Canva To Make Your Marketing Easy with Jenny Moutou
    Dec 5 2023

    Feeling overwhelmed trying to create social media posts, ebooks, videos, flyers and landing pages — without hiring a designer?

    In this Business Owners Smashing It Online session, Jenny Moutou reveals the hidden hacks, tips and brand-new AI tools inside Canva that make content creation faster, easier and far less stressful. Whether you’re brand new to Canva or you’ve been using it for years, you’ll discover powerful features that can save hours every week.

    Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

    What You’ll Learn:

    How to use Canva’s Magic Studio AI tools to generate designs instantly

    Creating social posts, pitch decks and ebooks without starting from scratch

    How Magic Design solves the “blank page” problem

    Turning images into ready-to-post social videos in minutes

    Using Magic Switch to resize content for multiple platforms at once

    Instantly translating ebooks and posts into other languages

    Creating simple landing pages inside Canva

    Adding QR codes and clickable links to flyers and PDFs

    Removing backgrounds and redesigning images with Magic Grab

    Generating content ideas using Canva’s AI writing tool

    Why It Matters:

    Content creation can easily become a full-time job. Designing graphics, resizing posts for every platform, editing videos and rewriting content eats up valuable time that could be spent serving clients.

    When you understand how to use Canva’s AI features properly, you remove the friction. You move faster. You repurpose content in seconds. And you maintain a consistent brand presence without needing expensive software or a full design team.

    About The Speaker:

    Jenny Moutou is a Canva educator and creator of the Canva for Business Mastery program. She specialises in helping business owners confidently create professional marketing materials using Canva’s latest tools and AI features.

    Hosted by Nik Cree, founder of Business Owners Smashing It Online, helping entrepreneurs simplify marketing, sales and automation.

    Timestamps:

    00:00 Introduction and what’s new in Canva

    04:30 Magic Studio and AI design overview

    08:00 Creating Instagram posts with Magic Design

    12:00 AI-generated pitch decks and presentations

    17:00 Magic Design for video content

    22:00 Magic Switch: resize and translate content instantly

    29:00 Creating simple landing pages in Canva

    35:00 Adding QR codes and clickable links

    40:00 Background remover and Magic Grab demo

    47:00 Magic Write: generating content inside Canva

    Want weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

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    1 h et 7 min
  • Passion To Profit, Sell With Integrity In A Digital Age with Howard Whiteson
    Nov 28 2023

    Do you struggle with sales because you don’t want to feel pushy, awkward or manipulative?

    In this Business Owners Smashing It Online session, Howard Whiteson breaks down how to sell with confidence, authenticity and integrity — especially in today’s digital, Zoom-driven world. If you’ve ever felt uncomfortable asking for the money, handling objections, or adapting to different personality types, this session gives you practical tools you can use immediately.

    Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

    What You’ll Learn:

    How to combine passion and profit without feeling sleazy

    A powerful visualisation exercise to step into your “best sales self”

    Why most people sell the wrong way (and how to fix it)

    How to adapt your sales style to different personality types

    Practical phrases to use with controllers, analyticals, socials and emotionals

    A simple technique to uncover the real objection behind “I’ll think about it”

    How to turn a “not yet” into a confident yes

    A comfortable, natural way to ask for the money

    Why integrity-based selling increases long-term income

    How to close without feeling like you’re “closing”

    Why It Matters:

    Most business owners leave serious money on the table because they avoid sales conversations or back off too early. They hear “I need to think about it” and assume it’s a no. They hesitate to ask for payment. Or they try to sell in a way that feels unnatural.

    When you learn to sell in alignment with your values — and in a way that matches how your customer wants to buy — sales becomes a service. You build trust, increase conversions, and help more people without sacrificing integrity.

    About The Speaker:

    Howard Whiteson is an international sales trainer and charisma coach who has worked with senior leaders at Apple and performed alongside major film and television actors. His work focuses on helping professionals sell with authenticity while adapting their style to different personalities. He is the author of Passion to Profit: Sell With Integrity in the Digital Age.

    Hosted by Nik Cree, founder of Business Owners Smashing It Online, helping entrepreneurs simplify marketing, sales and automation.

    Timestamps:

    00:00 Introduction and why selling feels uncomfortable

    06:00 Passion vs profit — combining art and science in sales

    10:00 Visualising your “best sales self” exercise

    18:00 The biggest subtle sales blunder most people make

    23:00 Adapting your style to controllers and analyticals

    32:00 Selling to social and emotional buyers

    40:00 Handling “I need to think about it” objections

    48:00 The “before you go” killer question technique

    55:00 Closing without pressure using lightness and confidence

    1:03:00 Value, objections and selling with integrity

    Want weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

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    1 h et 10 min
  • Video Marketing Machine Execute A Complete Marketing Machine With 1 Video a Week with Marlon Marescia
    Nov 21 2023

    Struggling to stay consistent with marketing? Posting randomly, sending the occasional email, and hoping something sticks?

    In this Business Owners Smashing It Online session, Marlon Marescia reveals how to build a complete marketing machine using just one video per week. Instead of juggling blogs, emails, social posts and ads separately, you’ll see how one piece of content can power everything — YouTube, Google, email marketing, retargeting ads and social media.

    If you want to become visible, trusted and omnipresent without hiring a full marketing team, this session shows you exactly how to do it.

    Join our free live training every Tuesday from 6–7:30pm AEST👉 Register here: https://ezyurl.co/bosio

    What You’ll Learn:

    Why video builds trust faster than any other medium

    How to turn one teaching video into multiple marketing assets

    Using YouTube to rank above major brands in Google

    How to repurpose transcripts with AI for blogs and emails

    Why weekly emails build authority (even if people don’t open them)

    How retargeting ads make you omnipresent for $1 a day

    Turning one video into 20+ social media posts

    Why imperfect videos outperform overproduced ones

    How consistent content creates “pre-sold” clients

    The long-term compounding effect of weekly video marketing

    Why It Matters:

    Most business owners either overcomplicate marketing or give up on consistency. The result? Feast and famine cycles, unpredictable leads, and constant pressure to “post something”.

    This strategy simplifies everything. One video becomes your blog, your email, your retargeting ad, your social content and your authority builder. Over time, prospects binge-watch your content, trust you before they speak to you, and book calls already convinced. That changes the sales conversation completely.

    About The Speaker:

    Marlon Marescia is a Gold Coast-based marketing strategist who runs two agencies and works with clients globally, particularly in the United States. He specialises in video-driven marketing systems that help business owners build authority, generate inbound leads, and scale without relying solely on paid ads.

    Hosted by Nik Cree, founder of SmashGo and Business Owners Smashing It Online.

    Timestamps

    00:00 Why video is the fastest way to build trust

    08:00 The problem with traditional content marketing

    15:00 Using YouTube to rank in Google

    22:00 The Video Marketing Machine explained

    30:00 Turning transcripts into blogs and emails with AI

    38:00 Retargeting ads and becoming omnipresent

    45:00 Creating 20+ social posts from one video

    52:00 Why perfection stops most business owners

    58:00 Real examples of clients getting pre-sold leads

    1:05:00 The long-term compounding effect of weekly video

    Want weekly tips that will help support and grow your business?

    Join us Live every Tuesday 6pm – 7:30pm AESTRegister here: ⁠SmashGo.co/Bosio⁠

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    1 h et 3 min