Épisodes

  • Turning an Idea Into an Action Plan. Part 1
    May 24 2026

    In this episode of Building with imaginAction, Michael pulls you into a live sandbox session to deconstruct a hypothetical business idea: a subscription-based bio-friendly personal care brand.

    Instead of preaching abstract theories, Michael runs the concept through Levonis.ai to demonstrate three practical ways to get the ball rolling immediately. You'll see how the tool instantly maps out a 14-day validation sprint, executes a competitive visual audit against local leaders like Zero Co, and uncovers a brilliant white-label strategy using low-MOQ Australian suppliers to keep your upfront costs under a thousand dollars.

    The full, unedited prompts and text responses generated in this session are available to read, copy, and use for your own ideas over on our blog at Levonis.ai.

    What you’ll learn in this episode:

    • The 14-Day "Smoke Test" Prompt: The exact phrasing to force a physical product concept into the Four Ones framework to test real market liquidity in a fortnight.
    • The Counter-Appeal Trap: Why product differentiation in the mature Australian eco-market comes down to premium "counter-appeal" aesthetics rather than just being green.
    • Low-Budget Local Sourcing: How to bypass international freight nightmares by leveraging private-label and wholesale suppliers right here in Australia.
    • The White-Label Pivot: How using a simple branding stamp or local sticker printer can save you five thousand dollars in custom manufacturing runs.

    Connect with us: Check out Levonis.ai—the AI product development tool in your pocket. It is built with a team of experts. They are your team of experts, that will help you through all of this. It’s your sounding board, your marketing department and your tech guy all in one. Check out Levonis.ai then I’ll see you in the next episode.

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    9 min
  • After the First Sale — Managing the Delivery Bit
    May 21 2026

    Most business shows focus entirely on the glamour of closing the deal. They skip over the part where the rubber actually meets the road: delivering the promised result cleanly without an enterprise system backing you up.

    There is a massive illusion that everything needs to be automated from day one. But when you are dealing with your very first pilot clients, your absolute superpower is the fact that you can do things that don't scale. Your goal right now isn't to manage a thousand people; it’s to get a flawless, undeniable result for one real person so you can use their success as your permanent proof.

    In this final episode of our introductory series on Building with imaginAction, Guy maps out a Minimum Viable Delivery system using nothing more than a shared spreadsheet, your inbox, and a disciplined communication schedule. Stop worrying about scale, embrace the manual work, and turn your first client into a bulletproof case study.

    What you’ll learn in this episode:

    • The Post-Sale Reality: Why the shift from selling to executing causes immediate panic, and how to treat your initial manual workflow as a feature, not a bug.
    • The Communication Cadence: How to eliminate frantic, late-night client messages by establishing a predictable, non-negotiable weekly update schedule on day one.
    • The Central Worksheet: Why you must banish scattered email threads and establish a single, shared document as the absolute source of truth for the project.
    • Extracting the True Asset: The three structural before-and-after questions you must ask on day 30 to let your first successful client write your future sales copy for you.

    Connect with us: Check out Levonis.ai—the AI product development tool in your pocket. It is built with a team of experts. They are your team of experts, that will help you through all of this. It’s your sounding board, your marketing department and your tech guy all in one. Check out Levonis.ai then I’ll see you in the next episode.

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    9 min
  • 5 Beginner Traps That Kill Your First Business
    May 20 2026

    Most independent business assets don't fail because the underlying idea was fundamentally broken. They fail because the operator spent all of their time, capital, and focused energy solving complex problems that didn't exist yet.

    It is incredibly easy to fool yourself into thinking you are making progress when you are actually just choosing safe, low-risk tasks that protect you from market rejection. Tweaking a logo, recording a 20-hour course before making a sale, or writing endless public content are often just comfortable hiding spots.

    In this episode of Building with imaginAction, we strip away the sophisticated procrastination and force a strict audit of your calendar. If you want your project to survive, you need to stop playing dress-up and start executing the baseline mechanics.

    What you’ll learn in this episode:

    • The Branding Shelter: Why your brand doesn't actually exist until you have consistent revenue, and why design choices are often used as a shield.
    • The "Just One More Feature" Fallacy: The danger of building a massive solution before verifying demand, and why delivering a service manually is your ultimate feedback loop.
    • Hiding Behind Content: Why direct, peer-to-peer outreach gives you hard market facts in 48 hours while content creation lets you hide from a definitive "no."
    • Over-Engineering Architecture: Why you don't need expensive CRM software or automated funnels to manage a client registry that is currently empty.
    • The Wrong Feedback Loops: Why asking family and mates for business validation yields completely corrupted data.

    Connect with us: Check out Levonis.ai—the AI product development tool in your pocket. It is built with a team of experts. They are your team of experts, that will help you through all of this. It’s your sounding board, your marketing department and your tech guy all in one. Check out Levonis.ai then I’ll see you in the next episode.

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    12 min
  • Pricing for Beginners — Stop Guessing and Pick a Number
    May 20 2026

    When you sit down to write your first one-page business offer, you will inevitably hit a major psychological speed bump: Pricing.

    It is incredibly easy to get stuck in a loop of overthinking—staring at spreadsheets, worrying about being "too expensive," or blindly copying what your competitors are charging. But trying to guess the perfect theoretical price before you've even made a sale is a fool's errand. In the early stages of building a business asset, your price is not a reflection of your self-worth. It is simply an operational variable.

    In this episode of Building with imaginAction, Guy breaks down a zero-nonsense method to bound your pricing using a simple pen-and-paper framework. Stop playing guessing games based on other people's guesswork, put a number on the screen, and let the market tell you the truth.

    What you’ll learn in this episode:

    • Why traditional pricing models fail first-timers: The traps of using "cost-plus" time tracking for services and the hidden dangers of blindly copying your competitors' back-end economics.
    • The Floor and Ceiling Framework: How to establish your absolute "don't bother" financial floor alongside your maximum "straight face" psychological ceiling.
    • The One-Price Rule: Why you must pitch a single, fixed number to your initial prospects without discounts, custom proposals, or negotiations.
    • How to read market feedback: How to recognize if you are too cheap, if you've hit a hard ceiling, or if you actually have a problem-severity issue rather than a pricing issue.

    Check out Levonis.ai—the AI product development tool in your pocket. It is built with a team of experts. They are your team of experts, that will help you through all of this. It’s your sounding board, your marketing department and your tech guy all in one. Check out Levonis.ai then I’ll see you in the next episode.

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    13 min
  • Idea to First Sale in 14 Days — The Smallest Possible Launch
    May 20 2026

    A lot of people think launching a business requires a massive marketing campaign, a polished brand, and a big public reveal. That is how massive corporations do it because they have money to burn. For a solo operator, a launch is something entirely different: it is simply the day you create a functional way for someone to send you money to solve a problem.

    In this episode, we cut through the over-complication that holds back most thinkers and map out a ruthless 14-day timeline to secure your very first transaction. If you can't make one single sale manually, you don't have a business to scale anyway. Stop waiting for perfect conditions, stop messing with fonts, and get to the mechanics.

    What you’ll learn in this episode:

    • The Four "Ones" Framework: How to ruthlessly eliminate choices by locking in one specific problem, one fixed offer, one communication channel, and one payment link.
    • Building Micro-Infrastructure: Why a dead-simple, plain-language one-pager beats a multi-page website every day of the week.
    • The Outreach Phase: Transitioning from building to hunting using direct, peer-to-peer contact without spending a cent on ads.
    • Handling Market Reality: How to treat a "yes" as a live asset, and why a "no" or complete silence is actually a massive data win.

    Brought to you by our AI product development tool: Levonis.ai

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    9 min
  • What to Sell First, and Why
    May 20 2026

    If you have a business idea but haven't started yet, you don't need a logo, a website, or a mission statement. You need to decide exactly what you are going to sell first. In this episode, we break down how to choose between a service, a digital product, or a physical product, and share a simple, free framework to validate your concept with real customers in the next seven days without spending a cent. Get in there!
    Brought to you by Levonis.ai, the advanced business development tool.

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    15 min
  • Trailer: Building with imaginAction
    May 18 2026

    Welcome to Building with imaginAction — a podcast designed for anyone sitting on a great business idea but stuck on how to actually get it started.

    You could be the corporate marketer building a new campaign, a business owner trying to level up, or a solo entrepreneur with a smart idea. It’s easy to get overwhelmed with when you think “what do I do now?”

    We are not going to give you generic AI noise, unnecessary theory, or useless motivational nonsense telling you to dream bigger. You need a structured framework to clear the fog. You don’t need motivation. You need the mechanics.

    Building with imaginAction isn't an interview show. It’s a series of focused conversations breaking down the systems, strategies, and technologies behind modern business. We explore how to stress-test a raw concept before you risk your own money, how to speak the language of developers so you don't get ripped off, and how to factor in compliance without stalling your smart idea.

    We focus on taking that tangled mess of thoughts in your head and turning it into smarter workflows, scalable systems, and refined offers that you can execute with confidence.

    This podcast is brought to you by Levonis.ai — the platform we built to put a complete, specialized product development team right in your pocket. Throughout this series, I'll show you exactly how to apply structure to your ideas, and how to use Levonis A.I. to translate abstract strategy into editable, custom action plans.

    No fluff. No noise. No B.S.

    Hit subscribe, and let’s build something better.

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    2 min