Victor Chapela, CEO of Suggestic, Inc., introduces Building Health Solutions, where he and his very special guests discuss everything you need to know about digital health, nutrition and entrepreneurship. Each episode, he’ll geek out with domain experts, delving deep into answers to the questions you didn’t know you had.

Victor Chapela, CEO, John Hullwick, VP, and Maru Cho, head of growth, geek out on what it has taken so far to create an engine for lead generation. In this episode, the three amigos discuss the journey from humble founder-led efforts, to the implementation of smarter SEO, data testing, and inbound and outbound source tracking. They also look into the future, when a pod-driven strategy will be employed.

Victor Chapela, CEO, looks at the changes in consumer behavior during an economic downturn. He digs into smart strategies for customer acquisition and monetization, and how to anticipate with targeted positioning, effective communication, and product offerings.

For the first podcast episode, Victor hosts Shai Rozen, his Suggestic co-founder and CPO, for a riveting journey back to the early times of the company. Together, they recount the good, the bad and the ugly cofounder tales from their past. And they identify the required elements of a strong co-founder relationship.

Victor Chapela and Suggestic Communications Head Erica Sanders discuss the role of the founder-CEO. Victor started his own company at age 19 and in the decades since has started many new ventures. His experience as founder-CEO is essential to understanding how to be the best leader in today’s startup environment. Hint: it’s way more simple than you think.