Welcome to another episode of BizTech Superhero, where we dive into the stories behind local entrepreneurs harnessing technology to level-up their businesses. In today’s episode, host Joshua McNary sits down with Lexi Matthews, co-owner of Uptown Coffee Co. in Marion, Iowa. Lexi shares her journey from Chicago to small-town entrepreneurship, opening a coffee shop with her husband, revitalizing a historic event space, and directing the Marion Arts Festival.

Together, we explore how technology—from QuickBooks and Square to Google Drive and HoneyBook—is woven into her day-to-day operations, empowering her to streamline workflows and manage growth across multiple ventures. Whether you’re a fellow business owner or just curious about what happens behind the scenes in your favorite local spot, you’ll take away valuable insights on building efficient processes, leveraging tech tools, and adapting to new challenges in the ever-evolving world of small business.

In this episode, host Joshua McNary chats with content process consultant Maddy Osman, author of Writing for Humans and Robots and founder of The Blogsmith agency. Based in Denver, Maddy is passionate about helping B2B technology brands streamline and scale their content operations with smart technology and optimized processes.

Joshua and Maddy dive into the realities of writing and business in the age of AI, discussing how automation, SaaS tools, and artificial intelligence are transforming workflows—while also highlighting why processes and human expertise remain essential. Maddy shares her experiences leveraging tools like Zapier, Loom, Scribe, and cutting-edge AI to boost productivity, curate information, and avoid the pitfalls of chasing every shiny new feature. You’ll also hear practical advice for small and mid-sized businesses looking to make the most of today’s technology, plus candid reflections on balancing originality, ethics, and efficiency in a tech-driven work world.

Whether you’re curious about the latest marketing tech, want actionable tips to optimize your processes, or just need inspiration to become the superhero in your own business, this episode packs insights and strategies you won’t want to miss!

In this episode, host Joshua McNary reconnects with longtime friend and special guest Andy Stoll, the founding executive director of the ESHIP Alliance. Andy is a social entrepreneur with over two decades of experience in building entrepreneurial ecosystems and championing innovation in communities across the country. Together, Joshua and Andy dive into Andy’s fascinating journey—from launching businesses in Iowa to leading national efforts at the Kauffman Foundation, and now scaling the ESHIP Alliance as a nonprofit dedicated to supporting entrepreneurs everywhere.

You’ll hear how Andy balances the rapid pace of technological change with the timeless importance of human connection and trust in building strong business communities. You’ll get an inside look at the tools and strategies he uses to scale big impact with limited resources—leveraging everything from Slack and Zoom to the evolving world of AI agents—while never losing sight of the relationships that make it all work.

Whether you’re a business owner, a tech enthusiast, or someone passionate about community building, this conversation is packed with wisdom, practical tips, and a fresh perspective on being a true BizTech superhero in today’s landscape.