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Better Advertising with BTR Media

Better Advertising with BTR Media

De : Destaney Wishon and Justin Nuckols
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 Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.© Destaney Wishon and Justin Nuckols Direction Economie Management et direction Marketing et ventes
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    Épisodes
    • Retail Media is a Moving Target

      Retail Media is a Moving Target
      Jan 22 2026

      Destaney sits down with Laura Pattison, BTR Media’s new VP of Retail Media, to break down what’s changing across Amazon, Walmart, TikTok Shop, and beyond and what it takes to build a retail media strategy that actually scales.

      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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      21 min
    • The Foundation we Built in 2025

      The Foundation we Built in 2025
      Dec 16 2025

      A candid 2025 recap with Destaney and Alex on what it actually took to scale BTR, from investing in A-players and internal tech to protecting culture in a fast-moving industry.

      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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      26 min
    • DSP Strategy in the AI Era

      DSP Strategy in the AI Era
      Dec 2 2025

      Destaney talks with Gibby, BTR Media’s Head of DSP, to break down how he uses AMC, DSP, and AI tools like ChatGPT to build custom reports and audiences that actually prove incremental value. Gibby shares how he went from zero coding experience to writing SQL for AMC, how to turn black box data into actionable insights, and why strong prompts and strategy matter more than ever in Amazon Ads.

      Connect with Gibby on Linkedin: linkedin.com/in/gibby-h-2132b71a4

      Connect with Destaney on Linkedin: linkedin.com/in/destaney-wishon

      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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      18 min
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