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Around the House Pro Insider

Around the House Pro Insider

De : Eric Goranson
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Join hosts Eric Goranson, CKD, and John Dudley for the rebooted Around the House Pro Insider podcast, a weekly show tailored for professionals in the trades. Eric, known from the Around the House with Eric G radio show and podcast, brings his expertise as an educator for the National Kitchen and Bath Association and the National Association of Home Builders. With a focus on interior design, home technology, and more, Eric shares insights from his international speaking engagements at trade shows and virtual events. John Dudley, a former contractor and website design expert, is the owner of SiteHypeDesigns.com, where he specializes in creating cutting-edge digital solutions for businesses in the trades. His hands-on experience in construction and digital innovation brings a unique perspective to the show, bridging the gap between practical trade knowledge and modern technology. Spun off from the Around the Toolbox special, this podcast delivers key interviews, innovative discussions, and the latest in design ideas, products, and services for builders, contractors, and designers. Tune in weekly for fresh content crafted to inspire and inform our friends and colleagues in the industry.Copyright 2026 Eric Goranson Economie Management Management et direction Marketing et ventes Réussite personnelle
Épisodes
  • Transforming Trade Services: Marketing Strategies for HVAC, Plumbing, and Electrical Contractors
    Jun 18 2026

    In a landscape where trades professionals often find themselves overwhelmed by the demands of their craft, the podcast serves as a clarion call to action. The speakers emphasize the profound impact of cultivating a comprehensive marketing strategy, urging contractors to shift their mindset from reactive to proactive. Crystal's insights highlight the necessity of understanding one’s target market and crafting messages that resonate with potential clients. The dialogue traverses various marketing tactics, from the utilization of social media to the strategic deployment of digital ads, underscoring the imperative of tracking and analyzing marketing efforts to ascertain their efficacy. Furthermore, the podcast addresses the pitfalls of traditional marketing approaches, advocating for a balanced integration of both digital and conventional methods to establish a well-rounded marketing strategy that can adapt to changing market dynamics.

    Takeaways:

    • Contractors must prioritize establishing a robust digital presence for effective marketing strategies.
    • Understanding one’s target audience is paramount when devising marketing tactics and spending budgets.
    • Building trust in marketing requires a commitment to transparency and ongoing engagement with clients.
    • Effective marketing is not merely about spending money, but rather strategically investing in brand presence and community engagement.

    Links referenced in this episode:

    • lemonseedmarketing.com
    • crystal@lemonseedmarketing.com

    Companies mentioned in this episode:

    • Lemon Seed
    • Angie
    • Yelp
    • Coca Cola
    • McWilliams and Sun Heating
    • Eminem Roofing
    • House Pro Insider

    Mentioned in this episode:

    Check out our BRAND NEW YouTube Channel @AroundtheHouseHQ

    Check out our brand new YouTube channel! Head over to YouTube and search @AroundtheHouseHQ and subscribe and ring that bell for updates when the new videos upload.

    Check out our BRAND NEW YouTube Channel @AroundtheHouseHQ

    Check out our brand new YouTube channel! Head over to YouTube and search @AroundtheHouseHQ and subscribe and ring that bell for updates when the new videos upload.

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    44 min
  • The Future of Construction Bidding: Eric G and John Dudley Discuss Instabid.pro
    Mar 26 2026

    The newly unveiled Instabid.pro, an artificial intelligence-enhanced pricing model, promises to revolutionize the bidding process for contractors by significantly diminishing the time invested in project estimations. With this innovative tool, contractors can potentially reclaim dozens of hours each week that would otherwise be consumed by traditional bidding practices. Eric G and John Dudley delve into the intricacies of this groundbreaking technology, elucidating its myriad features designed to streamline operations and enhance efficiency. Notably, the system automates the generation of detailed estimates and contracts, enabling contractors to focus on their core competencies rather than the burdensome paperwork that often accompanies project bidding. As we explore the myriad advantages of Instabid.pro, we invite our audience to consider how this transformative solution can facilitate more effective project management and bolster profitability within the construction industry. The dialogue between Eric G and John Dudley regarding the launch of the Instabid.pro AI-enhanced pricing model encapsulates a pivotal moment for contractors seeking to enhance their bidding processes. The episode meticulously outlines how this innovative tool can drastically reduce the time expended on project estimates, thereby granting contractors the opportunity to allocate their resources more effectively. Eric's candid reflections on the challenges of traditional bidding methods highlight a prevalent pain point within the industry—namely, the excessive time and effort required to produce competitive bids. This discussion serves as a clarion call for contractors to embrace new technologies that promise to alleviate such burdens. Moreover, the episode delves into the operational intricacies of the Instabid.pro platform, showcasing its ability to generate precise estimates based on real-time data from suppliers and labor markets. The automation of proposal generation not only expedites the bidding process but also enhances accuracy, enabling contractors to make informed decisions swiftly. Eric and John further emphasize the importance of maintaining a competitive edge in a fluctuating market, where efficiency and responsiveness can significantly influence client engagement and satisfaction. In conclusion, this episode stands as a comprehensive examination of how the Instabid.pro AI-enhanced pricing model not only addresses the immediate concerns of time-consuming bidding processes but also positions contractors for long-term success. By adopting such innovations, professionals within the construction industry can navigate the complexities of their work with greater agility and confidence, ultimately fostering a more productive and profitable business environment.

    Takeaways:

    • The introduction of the Instabid.pro AI-enhanced pricing model promises to significantly alleviate the time contractors spend on project bidding, potentially saving dozens of hours weekly.
    • With its automated features, Instabid.pro allows contractors to generate estimates and contracts with minimal manual input, streamlining the bidding process remarkably.
    • The platform is designed to cater to various construction professionals by providing tailored solutions that address common pain points experienced in project estimation.
    • By utilizing real-time data for pricing and customizable features, Instabid.pro empowers contractors to remain competitive in fluctuating market conditions and manage their resources more effectively.

    Links referenced in this episode:

    • aroundthehouseonline.com
    • instabid.pro

    Mentioned in this episode:

    Around the House YouTube

    Make sure and Subscribe to our YouTube page!

    Check out our BRAND NEW YouTube Channel @AroundtheHouseHQ

    Check out our brand new YouTube channel! Head over to YouTube and search @AroundtheHouseHQ and subscribe and ring that bell for updates when the new videos upload.

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    25 min
  • Automating Estimates: The Future of Pricing in Contracting
    Jan 13 2026

    The discussion centers around John Dudley's innovative AI-driven program, which automates the pricing process for projects on contractors' websites. This program is designed to streamline the estimating and bidding procedures, thereby enabling contractors to engage with potential clients more efficiently. Eric emphasizes that the tool simplifies the process, allowing clients to input project specifications directly on the contractor's website, resulting in accurate estimates generated in real time. By integrating extensive data sources, the program ensures that pricing reflects regional variances and market conditions. Ultimately, John invites contractors to participate as early adopters, highlighting the potential for increased efficiency and revenue through the utilization of this groundbreaking technology. A deep exploration into the innovative world of construction technology unfolds, revealing a groundbreaking tool designed to revolutionize the estimating process for contractors. The discussion centers on the creation of 'Instabid', an intuitive software solution that promises to streamline the bidding process for home improvement projects. Contractors often face significant challenges when it comes to providing timely estimates, which can result in lost opportunities. The host and guest share insights into the extensive development journey that has led to the unveiling of this tool, emphasizing the importance of user experience and accessibility for small to mid-sized contractors. As the episode progresses, we delve into the myriad features that Instabid offers, including the ability to generate accurate estimates based on regional data, integration with existing contractor websites, and the automation of client communications. This episode serves as a clarion call for contractors to embrace technological advancements that not only enhance operational efficiency but also increase their competitive edge in the ever-evolving home improvement market.

    Takeaways:

    1. In this episode, John Dudley unveils an innovative AI-driven program designed to automate project pricing on contractors' websites, streamlining the estimating process significantly.
    2. The automated pricing tool can dramatically reduce the time contractors spend on estimates and enhance their ability to close deals by providing instant quotes.
    3. Eric emphasizes that the solution is tailored for small to mid-range contractors, offering an affordable alternative to expensive software tools that often overwhelm users.
    4. The program integrates seamlessly into existing websites, allowing potential clients to input project details and receive immediate estimates, which enhances customer engagement.
    5. John discusses how this tool not only generates estimates but also creates a comprehensive material list and allows for digital contract signing, facilitating a smooth workflow.
    6. Feedback from early adopters is sought to refine the program further, indicating a commitment to continuous improvement and responsiveness to user needs.

    Companies mentioned in this episode:

    1. House Pro Insider
    2. Google
    3. Home Depot
    4. QuickBooks
    5. Stripe
    6. Bureau of Labor Statistics

    To email John Dudley about the program reach him here: john@sitehypedesigns.com

    Mentioned in this episode:

    Around the House YouTube

    Make sure and Subscribe to our YouTube page!

    Around the House Top Products!

    Producer Jim shares an insider look at Eric G's hand-curated Top 10 products for 2026. From smart locks and app-controlled garage openers to precision tools and energy-saving water heaters, these are the game-changing items Eric personally recommends to make your home smarter, safer, and more efficient. Head to AroundTheHouseOnline.com/Top-Products to see the full list, click the product links for exclusive Amazon deals, and upgrade your home today!

    ATH Top Products

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    18 min
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