In this episode of Create Wealth Through Franchising, Kim Daly examines the critical role of brand equity by addressing a scenario with a candidate exploring franchise opportunities in fitness and senior care. She dives into the sophisticated process of matching these opportunities with the right candidates, stressing that the choice of industry should complement, rather than dictate, the decision-making process.

Also in this episode:

• During the franchise matching process, it should be emphasized that selecting a franchise is about finding a good match for the owner's role, investment capacity, and overall business model rather than focusing solely on the industry.

• The franchisor's experience building and scaling a franchise system is critical for the success of new franchisees.

• In retail franchises, the value of national brand recognition and brand equity significantly influences the franchise's success and resale potential.

Interested in exploring franchise investment opportunities? My franchise consulting services are totally free to you! Email me right now at inquire@kimdaly.tv to start the conversation.

#franchising #franchiseconsultant #franchise #beyourownboss #bossup #investmentopportunity #alternativeinvestment #entrepreneurship #2024investment

Feeling stuck on the sidelines about starting a business? Franchisepreneur Kevin McNamara reveals how he thrived in the salon suite industry, even opening two locations during the pandemic. His journey underscores the importance of resilience and creativity in business.

In today's episode I interview Kevin McNamara, a multi-unit franchisee with IMAGE Studios 360.

Interested in exploring franchise investment opportunities? My franchise consulting services are totally free to you! Email me right now at inquire@kimdaly.tv to start the conversation.

#franchising #franchiseconsultant #franchise #beyourownboss #bossup #investmentopportunity #alternativeinvestment #entrepreneurship #2024investment #salonsuite #imagestudios360

This entrepreneur went being a "recovering CPA" to a successul business coach, guiding others on how to craft a success exist strategy to maximize their wealth. Greg DeSimone shares his story and his own secrets to success in this powerful conversation.

In today's episode I interview Greg DeSimone, Director of FocalPoint Finance Division and President of Catapult Advisory Group. Learn more about Greg and his services at http://CatapultAdvisoryGroup.com.

Interested in exploring franchise investment opportunities? My franchise consulting services are totally free to you! Email me right now at inquire@kimdaly.tv to start the conversation.

#franchising #franchiseconsultant #franchise #beyourownboss #bossup #investmentopportunity #alternativeinvestment #entrepreneurship #2024investment #goalsetting #businesscoach #coaching