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AdExchanger Talks

AdExchanger Talks

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AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger's award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.Copyright 2016, AdExchanger Economie Marketing et ventes Politique et gouvernement
Épisodes
  • Don't Take Customers At Face Value

    Don't Take Customers At Face Value
    Jun 3 2026

    Verizon Value President David "DK" Kim digs into the lingering stigma around prepaid wireless – and how reframing customers as "prepaid by need" versus "prepaid by choice" changes the way Verizon markets and measures its eight-brand portfolio of prepaid plans.
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    50 min
  • How 'Wrapped' Insights Become Audience Segments

    How 'Wrapped' Insights Become Audience Segments
    May 26 2026

    How does Spotify translate quirky "Wrapped" labels, like "divorced dad hipster," into ad audiences? And is AI-generated content safe for brands? Spotify's Global Head of Ad Product Katie English weighs in.
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    51 min
  • Influencer Marketing Grows

    Influencer Marketing Grows
    May 19 2026

    Up If creators want brand dollars, they have to play by the rules of data-driven marketing and measurement, says Ryan Detert, CEO and co-founder of Publicis-owned influencer marketing platform Influential.
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    50 min
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