Send us Fan Mail

Tony Ray Baker has been a realtor for 32 years. He now has an AI lawyer, a blog writer, a social media manager, a listing marketer, and a website analyst on call around the clock. He pays $20 a month for the platform that makes it all possible. In this episode of AI Agent Advantage, Tony Ray walks through exactly how he built his full AI team inside Google Gemini Gems, and how any agent can do the same before their next client call.

What You Will Learn:

1: What Google Gemini Gems are and how they work differently from standard AI chats
2: How to train a gem with specific prompts so it sounds like you and follows your exact workflow
3: The meta-prompting method: ask Gemini to write its own optimal training prompt so you get better output from day one
4: Why single-purpose gems consistently outperform multi-purpose assistants for focus and accuracy
5: How Tony Ray built a legal review gem loaded with Arizona real estate contracts, fair housing law, and the NAR code of ethics
6: Where to access Tony Ray's free listing marketing GPT and how to put it to work today

About Tony Ray Baker:

Tony Ray Baker is a REMAX Realtor based in Tucson, Arizona, with 32 years of experience in real estate. A social entrepreneur and committed AI practitioner, he owns five companies, studied prompt engineering under industry educator Devin McFaul, and created the free GPT tool Tony Ray's Little Marketing Helper, available to any agent who needs fast, AI-powered listing content. He also runs a nonprofit art gallery supporting children and local artists in Tucson. His business card says Realtor. His operating model says opportunity architect.

Timestamps:

00:00 Cold Open: Tony Ray's AI Team Reveal
01:04 Episode Introduction and Guest Welcome
02:05 Tony Ray's Journey Into AI Since the Early Days
06:35 What Is a Google Gemini Gem?
09:13 Training Your First Gem: The Blog Writer Setup
13:24 Tony Ray's Free Listing Marketing GPT (Link in Show Notes)
19:30 The Legal Reviewer Gem: Contracts, Ethics, and Dispute Communication
26:23 Mid-Roll: Subi
26:45 Applying AI to Code of Ethics Disputes
30:15 Tony Ray's Full AI Team Lineup
31:01 Why Context Engineering Is Replacing Prompt Engineering
35:00 Cost and Learning Curve for Gemini Workspace
39:30 The Multi-Tab Hallucination Trap and How to Avoid It
41:35 How to Choose Your First Gem to Build
43:05 What Tony Ray Would Do Differently Starting Over
45:12 Workflow Transformation and Getting Time Back
48:38 Single Best Tip for Getting Started With AI

Connect With Tony Ray Baker
Facebook: https://www.facebook.com/TonyRayBaker/
Linkedin: https://www.linkedin.com/in/tonyraybaker
Instagram: https://www.instagram.com/tonyraytucsonrealestate/
Wesbite: https://www.remax.com/real-estate-agents/tony-ray-baker-tucson-az/102175826

FOUNDING SPONSORS:
1: Wise Agent | https://wiseagent.com/jsquared - The all-in-one CRM that helps real estate agents manage contacts, automate follow-up, and grow their business.

2: Subi | https://www.oksubi.com/ - Your AI transaction genie. From contract to close, your work is my command.

3: The CE Shop | https://j2.theceshop.com/ Use the discount code jsquared for an additional 35% off

About the Show:
AI Agent Advantage is the tactical AI podcast for real estate professionals. Hosted by JMan, every episode breaks down one expert, one tool, and one thing you can implement before your next client call. New episodes every Friday.

Subscribe so you never miss an episode. Share this with one agent who is still figuring out AI — that is how we grow this.

https://www.jsquaredpodcast.com/

Send us Fan Mail

Most agents will do almost anything to avoid the dial button. They pull up the number, rehearse the opening line ten times, and still freeze. This episode is about the one thing that fixes that, and it is not another script.

JMan sits down with Khem Kadariya, a Rochester, New York agent who has helped over 100 families and is now building RE Pro Coach, an AI that role-plays prospects, throws real objections at you, and grades how you handled the call. You practice in the car on the way to a listing, get a one-to-ten score, and find out exactly where you pushed too hard or forgot to ask about motivation.

What you will learn:

• Why even 20-year veterans still freeze before a cold call, and the one habit that breaks the fear for good
• How RE Pro Coach role-plays FSBOs, expireds, and FRBOs so you can practice any scenario on demand
• The live feedback feature that pauses you mid-call when you push for the appointment before earning it
• How Khem combined proven coaching scripts with Claude to train the tool, and why that beats raw ChatGPT
• The exact first call to make for a quick win, plus the beta-tester offer for the first 10 agents

About the guest:
Khem Kadariya is a licensed Rochester, New York real estate agent who came up through fix-and-flip and wholesaling before earning his license in 2019 and closing 20 transactions in his first year. He runs a virtual assistant company and is building a suite of AI tools for agents, starting with RE Pro Coach.

TIMESTAMPS:
00:00 — The dial-button freeze (cold open)
01:00 — Meet Khem: fix-and-flip to accidental agent
04:00 — The 2022 slowdown and the cold-calling turnaround
08:00 — What RE Pro Coach actually does, in plain English
10:00 — Who it is for and the role-play modes
13:00 — Why it beats practicing with a colleague
16:00 — The score and live feedback feature
17:00 — The pause-and-correct moment that ChatGPT cannot do
18:00 — How the tool was built with proven scripts and Claude
22:00 — The next project: an AI VA for staging and video
24:00 — The 15-minute action and the beta-tester offer
27:00 — The first call to make for a quick win
31:00 — Rapid-fire round
33:00 — The single best tip for getting started with AI

Connect with Khem Kadariya:

• Guest Instagram: https://www.instagram.com/moving_to_rochester_ny/
• Guest LinkedIn: https://www.linkedin.com/in/khem-kardariya/
• Guest Website: https://re-pro-coach-real-estate-prospecting-mastery-813737223928.us-east1.run.app/

FOUNDING SPONSORS:

• Wise Agent | https://wiseagent.com/jsquared - The all-in-one CRM that helps real estate agents manage contacts, automate follow-up, and grow their business.
• Subi | https://www.oksubi.com/ - Your AI transaction genie. From contract to close, your work is my command.
• The CE Shop | https://j2.theceshop.com/ Use the discount code jsquared for an additional 35% off

About the Show:
AI Agent Advantage is the tactical AI podcast for real estate professionals. Hosted by JMan, every episode breaks down one expert, one tool, and one thing you can implement before your next client call. New episodes every Friday.

Subscribe so you never miss an episode. Share this with one agent who is still figuring out AI — that is how we grow this.

https://www.jsquaredpodcast.com/

Send us Fan Mail

What happens to a lead when you're stuck in traffic, showing a house, or on a run at 6am? If the honest answer is "nothing," this episode will change how you think about your business.

Ifoma Pierre is a national speaker, founder of Vine Creative Studio, and the creator of Pro Agent Max. He has installed AI agents into real estate businesses across the country, including for Emily, a brand-new agent fresh out of college with no sphere and no pipeline, who started booking so many appointments she had to ask Pierre to slow the AI down.

In this episode of AI Agent Advantage, JMan sits down with Pierre to break down exactly how conversational AI agents handle lead follow-up the moment a message comes in, how they book appointments directly into your calendar, and what you can set up this weekend using Facebook ads and a free trial of GoHighLevel.

What You'll Learn:
1: The difference between a chatbot and a true AI agent, explained in plain English
2: Why speed to lead matters and why most agents still fail at it even when they try
3: How conversational AI handles the full follow-up sequence so you never lose a lead to silence
4: The human-in-the-loop option for skeptics who want to approve messages before they send
5: How trigger words and booking calendars hand the lead back to you at the right moment
6: The exact ad you can run on Facebook this weekend for $10/day to start generating booked appointments

TIMESTAMPS:
00:00 - The Follow-up Problem vs. Lead Gen
01:25 - Introducing Ifoma Pierre & AI Agents
02:30 - What is an AI Agent? (Assistant vs. Chat)
05:21 - Content vs. Assets: Creating Value That Lasts
06:23 - How Conversational AI Handles New Leads
09:00 - Overcoming the "Bad Bot" Experience
11:15 - Why AI Follows Up Better Than Humans
12:40 - The Importance of "Speed to Lead"
16:03 - Removing Feelings & Rejection from Sales
18:33 - The "Reason for My Call" Strategy
20:13 - Handing Off from AI to a Human Agent
23:25 - Human-in-the-Loop: Monitoring Your AI
27:12 - How to Start: Facebook Ads & Simple Funnels
30:10 - Common Mistakes & Done-for-You Solutions
33:38 - Single Best Tip for Getting Started with AI
36:02 - Vine Creative Studio & Closing Thoughts

Connect with Ifoma Pierre:
Website: https://proagentmax.com/
Website: https://realestatespeakers.com/our-team/ifoma-pierre/
Studio: https://vinecreativestudio.com/
Guest LinkedIn: https://www.linkedin.com/in/ifomapierre/
Guest Instagram: https://www.instagram.com/ifomapierre/

FOUNDING SPONSORS:
1: Wise Agent | https://wiseagent.com/jsquared - The all-in-one CRM that helps real estate agents manage contacts, automate follow-up, and grow their business.

2: Subi | https://www.oksubi.com/ - Your AI transaction genie. From contract to close, your work is my command.

3: The CE Shop | https://j2.theceshop.com/ Use the discount code jsquared for an additional 35% off

About the Show:
AI Agent Advantage is the tactical AI podcast for real estate professionals. Hosted by JMan, every episode breaks down one expert, one tool, and one thing you can implement before your next client call. New episodes every Friday.

Subscribe so you never miss an episode. Share this with one agent who is still figuring out AI — that is how we grow this.

https://www.jsquaredpodcast.com/