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The Dream Cafe

Lessons in the Art of Radical Innovation

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The Dream Cafe

De : Duncan Bruce, Geoff Crook
Lu par : Roger Davis
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À propos de ce contenu audio

To keep your brand innovative, you need to feed your creative spirit, and the office is not the place to do that. So get out, disrupt and reimagine the status quo, get into a café, and dream. 

Recreating the convivial, collaborative, creative world of the avant-garde, the guys at the Dream Café have developed a fresh, new approach that is being used by major brands and businesses to great success. They create actual Dream Café location settings that encourage freedom of thought and collaboration, explaining how space and process can be harnessed to produce the kind of unanticipated multicultural and interdisciplinary encounters that lead to unpredictable outcomes. 

Now, for the first time, the innovation consultants at the Dream Café have made their model and methods available to us all in this exciting new audiobook.

©2015 Duncan Bruce (P)2015 Audible, Ltd.
Comportement au travail et organisationnel Développement commercial et entrepreneuriat Management et direction Marketing et ventes Prévision et planification stratégique
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