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A motivational guide that distils hard-won lessons into practical, life-changing advice from the most experienced, highest ranking and most decorated SAS leader on TV's SAS: Who Dares Wins.

FURTHER shares ten key lessons that I have learned that help me live a better, more successful, happier life.

I have spent much of my life engaged in extreme combat, surviving battles all over the world during times of war. I've led gruelling SAS missions during military campaigns and conflicts in the most dangerous places. I have experienced life and death situations at close quarters, lost close friends and made enormous personal sacrifices in the name of protecting and serving my country.

After my military career ended, I became a bodyguard looking after A-list celebrities and now I am proud to work as Chief Instructor on Channel 4’s hit TV show SAS: Who Dares Wins which is based on elements from Special Forces Selection.

During my career, I have seen the best and worst of humanity. Despite coming from very humble beginnings, I have learned the hard way. I want to show you how, if I can go through all the shit that I went through, and still come out the other side, then maybe I can help you to see how you can too.

The insights I will share with you are simple and attainable. I will focus on how you can develop self-discipline and push yourself a little further every day in your quest to overcome many of the obstacles we all face in life.

© Billy Billingham 2025 (P) Penguin Audio 2025