Creating Your First Sales Team
A Guide for Entrepreneurs, Start-Ups, Small Businesses, and Professionals Seeking More Clients and Customers
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Kerri Carter
Creating Your First Team is based on my experience and that of several business owners and professionals who have gotten a few reps to help them grow their business. It is designed to help entrepreneurs, start-ups, small businesses, and professionals obtain more clients and customers. The topics covered include the following:
- Determining when you need a sales rep to represent you
- Finding prospective sales reps
- Recruiting sales reps on different platforms
- Explaining the requirements and interviewing prospective reps
- Assessing skills and getting references
- Developing guidelines for what sales reps should say and do
- Creating commission arrangements and contracts
- Hiring reps as independent contractors and avoiding employment law issues
- Creating reporting documents to know what reps have done to follow up
- Coordinating reps in the field by email and phone
- Assigning responsibilities to sales team members
- Dealing with reps who don’t perform and reassigning duties to other reps
- Having a debriefing with reps
- Organizing the information from your reps for follow-up
- Figuring out commissions and making payments
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