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Coffee for One

How the New Way to Make Your Morning Brew Became a Tempest in a Coffee Pod

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Coffee for One

De : KJ Fallon
Lu par : James Anderson Foster
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An inside look into the story of why we all traded in pots for pods!

Reminiscent of God in a Cup and The Devil's Cup, this is an inside look into the modern business of making coffee. But rather than a general history, Coffee for One focuses on the revolution that made single serve the most popular way to consume coffee worldwide, and the competition and conflict that got us here.

This story features A-list names, corporate intrigue, environmental destruction, and much, much more. For the vast majority of the time humans have consumed coffee, the drink has been brewed in pots or other multi-serving tools; that is, until the last two decades, which saw the rise of the single serve coffee machine. Whether it's a Keurig or a Nespresso, today most people get their coffee from little plastic individual serving pods. But why? Coffee for One breaks open this story of innovation, profit, and cultural change.

©2018 KJ Fallon (P)2017 Brilliance Publishing, Inc., all rights reserved.
Alimentation et vin Direction Développement commercial et entrepreneuriat Management et direction Marketing et ventes Vin et boissons
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