Titres dans Commerce

Part memoir, part manifesto, this is the story of a woman determined to go deep inside a business she was raised to hate, so she could save the world – and herself – through advertising. What could possibly go wrong? As a high-level advertising creative director for 14 years, Lu Chekowsky...

Born to a Hungarian-Jewish father and an Austrian-Catholic mother, Guy (Ghee) has lived a life shaped by history, ambition, and risk. From an idyllic childhood on the beaches of Cannes to narrowly escaping war-torn Europe, his journey is one of resilience, fortune, and survival against all odds. His background as a US Marine Corps infantry officer foreshadows his ability to lead into a storm.

In this powerful volume, 17 high-achieving women from Phoenix share their personal journeys to earning six figures and beyond while redefining success on their own terms. These are stories of resilience, reinvention, and rising above doubt to create thriving careers and businesses. Six-Figure Chicks is more than a book—it’s a movement. Each chapter is a blend of truth-telling and practical advice, offering real strategies to help you build your own six-figure path with purpose, balance, and confidence.

In this powerful volume, 16 high-achieving women from Houston share their personal journeys to earning six figures and beyond—while redefining success on their own terms. These are stories of resilience, reinvention, and rising above doubt to create thriving careers and businesses. Six-Figure Chicks is more than a book—it’s a movement. Each chapter is a blend of truth-telling and practical advice, offering real strategies to help you build your own six-figure path with purpose, balance, and confidence.

This fourth book in Bob Curry’s Losses to Profits series features Bob’s first client in 25 years, and he questioned whether or not this company could be turned around. The owners were so overwhelmed, they simply wanted to sell and walk away. In spite of all the challenges, though, Bob set another company on the road to success and helped them navigate their business from red to black.

「マーケティング、戦略、ＤＸ…そんなものを超えたマンガへの異常な愛がここにある。時代を変えた仕事人たちの熱いドキュメント！読み始めたらもう終わり。仕事のやる気が出まくるヤバい本」――佐久間宣行（テレビプロデューサー）

From an early age Fuss discovered the need for discipline and hard work through his love for sports, and the desire to be the best. The creative influence of the music and fashion of the 60’s and 70’s, highly influenced Fuss and his passion for the artistic movements that fuelled this generation. His attention to detail and his desire for perfection grew as he discovered the path that he was destined for. As was common for this era, smoking pot and hash became a part of his lifestyle and helped elevate his creativity, and expand his entrepreneurial skills.

Ti sei mai chiesto cosa differenzia i veri titani imprenditoriali dal resto delle persone? È la loro resilienza di fronte al fallimento. In questo libro, Ivan Cervellin svela la sua straordinaria storia di rinascita e la strategia vincente dietro il suo piano B. Scoprirai come trasformare il fallimento in un trampolino di lancio verso il successo. Ivan ti insegnerà a vedere il fallimento non come un punto finale del tuo percorso, ma come un passaggio essenziale nell'ordine naturale della vita.

There’s no college diploma hanging on Donald Thompson’s office wall. He didn’t have a prestigious internship at a Fortune 500 company. And yet, before the age of forty, Donald Thompson was a millionaire CEO and tech entrepreneur. Underestimated follows Don’s unique path, stopping along the way to uncover the business and life lessons he learned, inspirations, and habits that can help anyone realize their dreams.

Before he had a driver's license, Ryan Merket was leading a global software cracking group from his Texas bedroom—the only business school he ever attended. Hacker's Edge is the improbable story of how that unconventional education propelled him from the digital underground to the halls of Facebook, Amazon, and Reddit. But this is not a story about stock options and catered lunches. It's an unflinching look at the brutal cost of ambition.

Virtue of Honor: Acquiring Truth is my unfiltered memoir of resilience, corporate betrayal, and the battle to rise from the ashes. This is an unflinching trauma survivor story that pulls no punches—naming the abuse, the silence, and the psychological cost of living with Complex PTSD. It’s a raw mental health memoir that goes beyond theory into the lived reality of fighting for self-worth, breaking trauma cycles, and leading yourself when no one else believes in you. If you’ve ever been underestimated, dismissed, or told to stay quiet, this is the blueprint for turning pain into power.

The twists and turns of the last 15 years of the Qantas story contain all the ingredients of a corporate thriller, with constant shocks to the system, and boardroom dramas and disasters narrowly avoided. During this tumultuous period, as CEO of Australia's iconic airline, Alan Joyce became one...

Jim McNerney was one of Jack Welch's top protégés at General Electric and a finalist to replace the retiring Welch as CEO. McNerney lost that competition in 2001, but since then he has emerged as one of the most effective leaders of his generation.

While working together at a Los Angeles boutique, Pamela Skaist-Levy and Gela Nash-Taylor became fast and furious friends over the impossibility of finding the perfect T-shirt. Following their vision of comfortable, fitted T-shirts, they set up shop in Gela’s one-bedroom Hollywood apartment with $200 and one rule: Whatever they did, they both had to be obsessed by it. Pam and Gela eventually sold their company to Liz Claiborne for $50 million, but not before they created a whole new genre of casual clothing that came to define California cool.

In 2009, at the peak of the financial crisis, AIG - the American insurance behemoth - was sinking fast. It was the peg upon which the nation hung its ire and resentment during the financial crisis: the pinnacle of Wall Street arrogance and greed. When Bob Benmosche climbed aboard as CEO, it was widely assumed that he would go down with his ship. In mere months, he turned things around, pulling AIG from the brink of financial collapse and restoring its profitability.

Over the last three years, Forbes has published in depth profiles of this new batch of billionaires, including the founders of Spotify, Dropbox, Tumblr, and Twitter. Now, in a compilation introduced and updated by Forbes editor Randall Lane, fans and critics alike will get a comprehensive look at who these super-entrepreneurs are and what they say about their own success and their plans for the future.

La historia de Carlos Alazraki está asociada al desarrollo de la publicidad en México. Tanto en la iniciativa privada como en su controvertida incursión en el marketing político, sus campañas han generado la admiración de muchos pero también el odio de quienes no concuerdan con sus ideas. Polémico siempre, Alazraki expone en estas páginas su origen familiar, sus estudios truncados, los inicios de la televisión mexicana y de su carrera profesional con la agencia de publicidad.

A partir do mergulho em processos internos e em quase uma centena de entrevistas com profissionais, parceiros, investidores e fundadores das dez start-ups unicórnio do Brasil – 99, Arco Educação, Ebanx, Gympass, iFood, Loggi, Movile, Nubank, QuintoAndar e Stone – Da ideia ao bilhão traça um perfil primoroso do jovem ecossistema de inovação brasileiro. Com narração de Thomaz Molina e prefácio lido por Maria Prata.

Three powerful men converge on the banks of the Red Cedar River in the early 1900s in southern Minnesota—George Albert Hormel, founder of what will become the $10 billion food conglomerate Hormel Foods; Alpha LaRue Eberhart, the author's paternal grandfather and Hormel's executive vice president and corporate secretary; and Ransome Josiah Thomson, Hormel's comptroller. Over ten years, Thomson will embezzle $1.2 million from the company's coffers, nearly bringing the company to its knees.

"Ciao Angepasstheit, hallo Selbstbestimmung: So wirst du zur Autorin deiner ganz eigenen Geschichte, zur Heldin deines Lebens!" Mut bedeutet, du selbst zu sein. Doch oft verlässt er uns in den entscheidenden Momenten: in Verhandlungen, bei der Kleiderwahl, im Privaten. Wer Mut hat, eckt an. Mut zu haben, bedeutet immer auch, die Person zu sein, die anders ist – der Alien im Raum. Genau dieses Gefühl kennt Tijen Onaran. Sie ist Aufsteigerin, erfolgreiche Unternehmerin und eine der prominentesten Stimmen der deutschen Wirtschaft.