Résultats Éditeur "Hachette Audio" dans Business et carrière

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising.

How do you tell a real trend from the merely trendy? How, for example, will a technology—like artificial intelligence, machine learning, self-driving cars, biohacking, bots, and the Internet of Things—affect us, our businesses, and workplaces? How will it eventually change the way we live, work, play, and think—and how should we prepare for it now? In The Signals Are Talking, noted futurist Amy Webb shows us how to analyze the "true signals" and land on the right side of disruption.

Diddy, Dr. Dre, and Jay-Z lifted themselves from childhood adversity into tycoon territory, amassing levels of fame and wealth that not only outshone all other contemporary hip-hop artists, but with a combined net worth of well over two billion dollars made them the three richest American musicians, period. Yet their fortunes have little to do with selling their own albums: between Diddy's Ciroc vodka, Dre's three billion dollar sale of his Beats headphones to Apple, and Jay-Z's Tidal streaming service and other assets, these artists have transcended pop music fame to become moguls.

The Book of Mistakes will take you on an inspiring journey, following an ancient manuscript with powerful lessons that will transform your life. You'll meet David, a young man who with each passing day is more disheartened and stressed. Despite a decent job, apartment, and friends, he just feels hollow...until one day he meets a mysterious young woman and everything starts to change. In this self-help tale wrapped in fiction, you'll learn the nine mistakes that prevent many from achieving their goals. You'll learn how to overcome these hurdles and reinvent your life.

On January 21, 2017, millions of protestors took part in the Women's March, and many of them created a "sea of pink" when they wore knitted pink "pussyhats" in record numbers. The pussyhat swiftly found its place on the cover of Time and The New Yorker, and it ultimately came to symbolize resistance culture. Creator of the Pussyhat Project, Krista Suh, took an idea and built a worldwide movement and symbol in just two months. But like so many women, Krista spent years letting her fears stop her from learning to live by her own rules.

Pioneering Silicon Valley entrepreneur and investor Magdalena Yesil came to the United States in 1976 with two suitcases and $43, blind to the challenges she would face as a woman and immigrant in Silicon Valley. Today, she is best known as the first investor and a founding board member of Salesforce, the now multibillion-dollar company that ushered in the era of cloud-based computing.

The idea of starting your own business is exhilarating and inspiring. It's one over 30 million Americans pursue. But being the significant other of an entrepreneur is not so glamorous. Boundaries between work and home disappear. Personal savings and business funds become intertwined. You can feel like a single parent as your spouse travels, works late hours, and answers calls and emails 24-7.You may even sacrifice a career or move your home for the sake of the business.

The first in-depth, behind-the-scenes audiobook treatment of the rivalry between the two comic book giants. They are the two titans of the comic book industry - the Coke and Pepsi of superheroes - and for more than 50 years, Marvel and DC have been locked in an epic battle for spandex supremacy. At stake is not just sales, but cultural relevancy and the hearts of millions of fans. To many partisans, Marvel is now on top. But for much of the early 20th century, it was DC that was the undisputed leader.

For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership.

We all want to live a life that matters. But what is true significance? How do we define it, and how do we achieve it? In The Power of Your Leadership, Maxwell demonstrates what can come from combining personal passion and leadership in a way that goes beyond mere success. By finding like-minded people and putting them first, you can make a difference in their lives and create a united effort that leaves a lasting positive impact. Learn how to attract people to your cause, articulate your vision, and add value from your sweet spot.

Great teams are built and maintained with great intention, though they can make it look deceptively easy. Too many teams engage in dysfunctional behaviors or fall into territorialism, apathy, and unproductive relationships. The result? An overwhelmed, unengaged, and stressed-out workforce that settles for average or poor performance.

When Gretchen Carlson made the decision to "walk off the set" and speak up about sexual harassment in the workplace, she jumped off a cliff by herself, but it led to a new calling: empowering women to reclaim their power against any injustice. After the former Miss America, mother of two, and star news anchor stood up and spoke out, women all over the world joined the movement and began to take back their lives, careers, and dignity. Gretchen became the voice for the voiceless.

In a tech-dominated world, the most needed degrees are the most surprising: the liberal arts. Did you take the right classes in college? Will your major help you get the right job offers? For more than a decade, the national spotlight has focused on science and engineering as the only reliable choice for finding a successful postgrad career. Quietly, though, a different path to success has been taking shape. In You Can Do Anything, George Anders explains the remarkable power of a liberal arts education.

Having a good, stable job used to be the bedrock of the American Dream. Not anymore. In this richly detailed and eye-opening audiobook, Rick Wartzman chronicles the erosion of the relationship between American companies and their workers. Through the stories of four major employers - General Motors, General Electric, Kodak, and Coca-Cola - he shows how big businesses once took responsibility for providing their workers and retirees with an array of social benefits.

The most powerful weapon in business today is the alliance between the mathematical smarts of machines and the imaginative human intellect of great leaders. Together they make the mathematical corporation, the business model of the future. While smart machines are weapon number one for organizations, leaders are still the drivers of breakthroughs. Only they can ask crucial questions to capitalize on business opportunities newly discovered in oceans of data. This dynamic combination will make possible the fulfillment of missions that once seemed out of reach, even impossible to attain.

For fans of the beloved TV show Little House on the Prairie, a self-help audiobook by Melissa Francis, best-selling author of Diary of a Stage Mother's Daughter and child star of Little House on the Prairie, revealing important life lessons inspired by a childhood on set. Melissa Francis was only eight years old when she won the role of a lifetime: Playing Cassandra Cooper Ingalls on the world's most famous prime-time soap opera, Little House on the Prairie.

A fun yet factual guide to thriving not only in Silicon Valley but in the emerging Global Silicon Valley. Silicon Valley has become synonymous with big ideas, start-ups, and inventing the future. But today the magic of Silicon Valley has gone viral and global. From Austin to Boston, from Shanghai to Dubai, a Global Silicon Valley is emerging.

Great leadership begins with great understanding. No one knows that better than basketball legend Byron Scott and lifelong business executive Charlie Norris, who, respectively, won NBA championships and resurrected multimillion-dollar corporations by being team players no matter their positions. Whether it's on the basketball court, in the boardroom, or in everyday life, getting to the heads and hearts of people is paramount to getting the most out of them.

In recent years, the crowdfunding industry has generated several billions in funding. But the harsh reality is that around 60 percent of kick-starter campaigns fail. Enter Alex Daly, a crowdfunding expert who has raised over $20 million for her clients' campaigns. In this audiobook, Daly takes listeners deep inside her most successful campaigns. Here you'll get tangible tools to run your own crowdfunding campaigns and fully connect with the crowd, get people to pay attention, and inspire them to act.