Résultats pour "persuasion" dans Sciences sociales et politiques

On les appelle spin doctors, génies du faire croire, persuadeurs clandestins ou ingénieurs des âmes. Publicitaires, communicants, cinéastes ou propagandistes politiques, ces hommes ont en commun d’être passés maîtres dans l’art de la manipulation de masse. Ils bouleversent les règles du jeu politique, font et défont des élections, fabriquent le consentement, défendent les intérêts d’industries polluantes, influencent à leur insu le comportement de millions d’individus.

Scott Adams was one of the earliest public figures to predict Donald Trump’s election. The mainstream media regarded Trump as a lucky clown, but Adams—best known as “the guy who created Dilbert”—recognized a level of persuasion you only see once in a generation. We’re hardwired to respond to emotion, not reason, and Trump knew exactly which emotional buttons to push.

La Formule Persuasion par les Mots pour Amener des Inconnus à Désirer Vos Produits et Services.

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct - and often failing as a result - we'd win more arguments if we learned the timeless art of verbal persuasion, or rhetoric.

This gripping book traces the evolution of brainwashing from its beginnings in torture and religious conversion into the age of neuroscience and social media. When Pavlov introduced scientific approaches, his research was enthusiastically supported by Lenin and Stalin, setting the stage for major breakthroughs in tools for social, political, and religious control.

From political speeches to TikTok trends, from courtroom dramas to the carefully curated campaigns of global brands, Truth & Persuasion unpacks how influence is crafted, consumed, and contested in today’s world. This is a book for anyone who’s ever wondered why some ideas stick, why certain voices dominate, or how we can cut through the noise to find clarity in an age of viral content and endless opinions.

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Beyond the Binary is a podcast about how we learn to think about politics — and how that shapes what we believe is possible. Instead of debating sides, each episode examines the systems, incentives, institutions, and narratives that produce polarization in the first place. This show is about political literacy, not persuasion. If you’re tired of team politics and curious about how power actually works, this is a space to slow down, zoom out, and think more clearly.

In this must-have book for both new advocates and experienced trial attorneys, veteran trial lawyer John P. Blumberg shows the listener how persuasion science can lead to successful jury verdicts. Blumberg's new methodology for approaching courtroom advocacy solves the mystery of what makes certain strategies successful, and why information is accepted or rejected by jurors.

Power and Persuasion stands apart for its critical evaluation of the concepts, doctrines, and activities that the US Department of Defense and Department of State employ for the art of strategic communication including psychological operations, military information support operations, propaganda, and public diplomacy.

Several years before the events of the novel, Anne Elliott fell in love with a young and handsome but poor naval officer. She was persuaded by her friends and family to refuse him when he asked her to marry him. Now she meets him again...View our full collection of podcasts at our website: https://www.solgoodmedia.com or YouTube channel: https://www.solgood.org/subscribe Check out our ad free subscription: adfreesounds.com The best audiobooks - Our collection includes memoirs, fiction, non fiction, and more!www.solgoodmedia.com/categories/audiobooksFairy Tales, Short Stories and More! Listen ...

In The Populist Persuasion, the distinguished historian Michael Kazin guides listeners through the expressions of conflict between powerful elites and "the people" that have run through our civic life, filling it with discord and meaning from the birth of the United States until the present day.

Travis Ridout and Michael Franz examine how political advertisements function in various kinds of campaigns and how voters are influenced by them. The authors particularly study where ads are placed, asserting that television advertising will still be relevant despite the growth of advertising on the Internet.

What do you want from life? Money? Fame? Respect? Mastering the skill of persuasion will make all your ambitions more achievable. It will make you feel smarter and shrewder, and more confident in almost every situation. You won’t have all the answers, but you will have a good idea about how to get people to embrace the answers you believe in. Persuasion for Beginners will help you master the persuasive techniques you need.

Ethical Persuasion Unlocked explores what truly drives business growth — blending lessons from the science of human decision-making and ethical persuasion with the broader expertise shared by our guests. Hosted by Patrick van der Burght — business partner of Dr. Robert Cialdini, Founding Member and Licensed Trainer of the Cialdini Institute, and author of How to Hear YES More Often — this podcast helps professionals, teams, and entrepreneurs apply behavioural science and practical business strategies to grow with integrity. Each episode reveals how today’s leaders, sales teams, and ...

Propaganda and Persuasion gives you a one-of-a-kind opportunity to explore the powerful, fascinating, and at times dangerous world of influence. Taught by Professor Dannagal G. Young of the University of Delaware, these 12 eye-opening lectures arm you with the tools of effective communication and the insight to understand—and perhaps resist—persuasion in all its forms.

The principles presented in this book are a very valuable sum of the practical and scientific knowledge that the human being uses to dominate others, through persuasion, in all aspects of life: the producer of the favorite program, the car salesman, the presidential candidate, the crying little girl, the elementary teacher, and even our mother use some of these principles without knowing it. Only a few privileged people knew them formally to dominate the will of others; now you also have the power in your hands.

Just as today’s observers struggle to justify the workings of the free market in the wake of a global economic crisis, an earlier generation of economists revisited their worldviews following the Great Depression. The Great Persuasion is an intellectual history of that project. Angus Burgin traces the evolution of postwar economic thought in order to reconsider many of the most basic assumptions of our market-centered world.

Dive into twelve captivating tales from the life of Robert Cuthbert Johnstone, pen-named Alan Gray, unfolding in the enchanting landscapes of Scotland. For a deeper understanding of the author, refer the biography documented by the Manitoba Historical Society.

New Persuasive Words is a sharp and insightful podcast that dissects the intersections of culture, politics, and theology with intellectual rigor and a conversational ease. Hosted by Scott Jones and Bill Borror, the show offers a thoughtful examination of contemporary issues, blending humor, historical perspective, and philosophical depth. With a keen eye for nuance and a willingness to challenge conventional wisdom, New Persuasive Words invites listeners into a space where ideas are tested, assumptions are questioned, and meaningful dialogue thrives.