Résultats pour "Job Start" dans Management

Why do so many innovation projects fail? What are the root causes of failure? How can they be avoided? Since 1991, Tony Ulwick has pioneered an innovation process that answers these questions. In 1999, Tony introduced Clayton Christensen to the idea that "people have underlying needs or processes in their lives, that they are addressing in some way right now" - an insight that was to become the Jobs-to-Be-Done theory.

Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.

Beware: This audiobook removes all the reasons, excuses, and obstacles between you and launching your idea in your organization. Start Within is the essential guide for anyone who wants to innovate within their company, develop their ideas, take ownership of their work, and find real purpose in their career. Each section is packed with a one-two punch: It starts with stories from the trenches and finishes with activities for the listener to roll up their sleeves and apply the lessons to their work.