In this video, we're going to break down why most creators aren’t growing and why it’s not the algorithm’s fault. The game has shifted, from chasing views, to earning respect. Through his Perspective Playbook, Neel shows how creators can stop making forgettable, commodity style content and start creating perspective driven content that changes how people think

Neel breaks down the difference between commodity and perspective content, shares practical frameworks to stand out, and explains how shifting beliefs, not just sharing tips, builds trust, authority, and real business results. The message is simple. If you want to become known in your niche, focus on being remembered and respected, not just seen.

💡Join 25,000+ who get my weekly 'Forward Focus' Content Strategies Email → https://www.neelhome.com/

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💻 Copy my best performing funnels (free trial) → https://perspective.co/neel?source=youtube

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CHAPTERS:

00:00 The Game Has Changed From Views to Respect

00:42 Why the Algorithm Is Not the Problem

01:36 The Rise of AI and the Death of Commodity Content

02:20 Commodity vs Perspective Content Explained

10:31 The Three Tests for Unforgettable Content

16:59 Why Respect Converts Better Than Views

17:33 Capturing the Not Yet Audience

16:05 The 70/30 Content Ratio Strategy

16:59 Conversion Strategy and Micro Commitments

11:24 Framework #1 The Contrarian Prompt

12:29 Framework #2 The Reframe Prompt

13:05 Framework #3 The Lesson Behind the Lesson

14:32 Framework #4 The Borrowed Lens

15:07 Framework #5 The Pattern Prompt

In a world where attention is scarce and trust is at an all time low, being the smartest person in the room is no longer enough. Neel sits down with Brian Miller, former professional magician and TED Talk speaker with millions of views, to break down why we are in a trust recession and what actually makes people listen, believe, and take action. Brian shares how clarity, not charisma, builds confidence and why trust is earned through simple language and well ordered ideas.

This episode explores how to design talks and messages that capture attention and sell naturally, whether you are on stage, in a meeting, or creating content online. Brian explains why most communication advice fails, how experts unintentionally confuse their audience, and the frameworks that help ideas cut through noise and stick. If you want people to trust you faster and follow your ideas, this conversation delivers a practical playbook for clear communication.

💡Join 25,000+ who get my weekly 'Forward Focus' Content Strategies Email → https://www.neelhome.com/

📱 Connect w/ Neel on IG : https://www.instagram.com/neelhome/

📱 Connect w/ Brian on IG : https://www.instagram.com/brianmillerspeaks/

💻 Copy my best performing funnels (free trial) → https://perspective.co/neel?source=youtube

🔴 Get special access to ManyChat → https://manychat.partnerlinks.io/ol6h530h3oyl

CHAPTERS

00:00:00 – The trust recession


00:00:48 – Why trust is collapsing


00:01:30 – Confusion kills attention


00:02:23 – The curse of knowledge


00:03:19 – Clarity builds confidence


00:04:51 – Why communication matters now


00:05:31 – The return of live trust


00:06:52 – It is not the speaker


00:07:52 – Confidence comes from message clarity


00:11:23 – Why communication advice fails


00:13:57 – Lessons from magic and trust


00:17:14 – Why referrals break down


00:19:52 – The one sentence filter framework


00:39:54 – The eight questions every audience asks


01:19:13 – Clarity over everything

I sat down with my friend Briar Cochran to discuss content strategy and why the content game has permanently changed. The supply of posts has exploded, attention is getting more expensive, and most creators are still running an outdated 2022 playbook. Then wondering why views are dropping. In this episode, we break down what’s actually happening in the market and why there’s still a huge window of opportunity for creators who are willing to reinvent, test, and treat content like a long-term compounding asset.

Briar also shares a practical framework: Content → Connection → Conversion. We get into what it really takes to stand out (without copying tired hooks), the formats working right now (green screen, whiteboards, Q&A, carousels, split-screen), and how to convert attention into business results. If you want to build a personal brand that drives real trust, real relationships, and real revenue. This is the new playbook.

💡Join 25,000+ who get my weekly 'Forward Focus' Content Strategies Email → https://www.neelhome.com/

📱 Connect w/ Neel on IG : https://www.instagram.com/neelhome/

📱 Connect w/ Briar on IG : https://www.instagram.com/briarcochran/

💻 Copy my best performing funnels (free trial) → https://perspective.co/neel?source=youtube

🔴 Get special access to ManyChat → https://manychat.partnerlinks.io/ol6h530h3oyl

CHAPTERS:

00:00 — The new content era

00:18 — Meet Briar (social media isn’t dead)

01:15 — Reinvention wins

01:34 — Why views dropped

02:09 — Supply vs demand

02:50 — The 2–3 year window

06:19 — Think long-term

07:08 — 1% improvements

10:25 — Content fatigue

11:50 — 70/30 testing

13:03 — 5 winning formats

17:09 — Stop copying hooks

20:43 — Content → Conversion

37:33 — Follower quality

49:58 — Monetization playbook