In this conversation, Drew Keith discusses the concept of finding one's purpose by exploring the intersection of personal passions, societal needs, potential for income, and individual expertise. He emphasizes the importance of identifying these elements to create a fulfilling life and career.

Keywords: purpose, passion, mission, calling, expertise, personal development, self-discovery, motivation, empowerment, career fulfillment

Takeaways

It's the collision of what you love, what the world needs. What you can be paid for and what you're good at. Build a circle of who you are and your purpose. Your passion, mission, calling, and expertise intersect. Finding purpose leads to a path of fulfillment. Empowering and motivating others is a key aspect of purpose. Self-discovery is essential in identifying your purpose. Visual diagrams can help clarify your purpose. Understanding societal needs can guide your career choices. Purposefulness is a journey of exploration and growth.

Sound bites

"It's the collision of what you love." "What the world actually needs is another factor." "Lead to a path of purposefulness."

Chapters

00:00 Introduction to Passion and Purpose 00:45 Getting Paid for What You Love

• Jon Lenz aims to create the first Michelin starred digital agency.
• Core values define the culture and positioning of a company.
• Business coaching can help leaders grow alongside their organizations.
• Transitioning from founder to CEO involves embracing new responsibilities.
• Sustainable growth is more important than rapid expansion.
• Positioning is key to standing out in a competitive market.
• Surrounding yourself with smarter people is crucial for success.
• The best clients are those who appreciate your unique value.
• It's important to refine your messaging and positioning over time.
• Community support is vital for entrepreneurial success.

• "It's lonely at the top."
• "I didn't become CEO until three years ago."
• "The riches are in the niches."

• Mark Boysen is the founder of Naware, focused on innovative weed control.
• Nawareaims to change weed control using steam technology.
• The idea for Naware originated from personal frustrations with traditional weed control methods.
• Customer feedback is crucial for product development and commercialization.
• Mark emphasizes the importance of failing fast to refine the product.
• The company is looking for lighthouse accounts to test their product.
• There is a significant demand for safer, chemical-free weed control solutions.
• Mark's journey highlights the challenges of hardware development and the need for precision.
• The natural state of dirt is either grass or weeds, and grass is supposed to grow back after weeds are removed.
• Building connections and networking is essential for startup success.

Keywords: Naware, weed control, steam technology, lawn care, innovation, entrepreneurship, AI, sustainability, product development, startup

• "We do smoke weeds."
• "You really got to know what you're doing."
• "The natural state of dirt isn't dirt."
• "It's okay to fail."
• "Your problems are getting smaller."
• "Follow us, we welcome connections."

• The success of Momease Solutions is rooted in teamwork and shared goals.
• Networking and building relationships are crucial for startup success.
• Pitch competitions can provide valuable exposure and funding opportunities.
• Understanding customer pain points is essential for product development.
• The Minnesota startup ecosystem is supportive and collaborative.
• Social capital can be more important than financial capital in entrepreneurship.
• Being a beginner in a new industry is an exciting opportunity for growth.
• In-person meetings can lead to meaningful connections and opportunities.
• Innovative solutions are needed to improve breastfeeding experiences.
• Community support is vital for entrepreneurs navigating challenges.

• "Social capital is what's way more important."
• "You can tunnel your way into new fields."
• "You get to be a beginner again."
• "No founder has all of the answers."
• "You don't have to do it alone."
• "We love connecting with people."
• "We are raising capital."

Keywords: Momease Solutions, entrepreneurship, women's health, breastfeeding, startup ecosystem, social capital, networking, innovation, fundraising, Minnesota

• Jason Buck's journey illustrates the importance of adaptability in startups.
• Customer feedback is crucial for product development and iteration.
• The distinction between iteration and pivoting can shape a startup's success.
• Personal motivation and co-founder support are vital in overcoming challenges.
• Validating product-market fit early can prevent wasted resources.
• The startup journey often involves unexpected twists and turns.
• Building a product that meets real customer needs is essential.
• Networking and collaboration can lead to new opportunities.
• Understanding the competitive landscape is key to differentiation.
• Success in startups often requires persistence and resilience.

• Navigating the Startup Landscape with Jason Buck
• From Concept to Reality: Jason Buck's Entrepreneurial Journey
• The Power of Customer Feedback in Startups

• "What do you need? Can we build that?"
• "We're not reinventing the wheel."
• "Iteration is a better term than pivot."
• "If you're not iterating, you're dead."
• "The startup journey is lonely."
• "We're a three year overnight success."

Keywords: startup, entrepreneurship, customer feedback, data analytics, advanced driver assistance systems, iteration, pivoting, business strategy, technology, innovation

• LinkedIn is a powerful tool for networking and community building.
• Vulnerability in content can lead to deeper connections.
• Salespeople often need financial guidance due to their unique challenges.
• Formatting content for readability is crucial for engagement.
• The journey of entrepreneurship is filled with personal growth.
• Helping others with financial planning can be life-changing.
• Content creation should focus on delivering value to the audience.
• Building a tribe on LinkedIn can lead to meaningful relationships.
• Imposter syndrome is common but can be overcome by focusing on value.
• The financial planning industry can benefit from more authentic voices.

• "LinkedIn is just a tool."
• "Salespeople get a really bad rap."
• "I want people to get solid help."
• "I was a terrible student."
• "I will be their biggest cheerleader."
• "Nobody cares about your price."
• "I always enjoy talking to you."

• The idea for TrueToForm originated in business school.
• Personal experiences with fit issues drove the passion for the startup.
• The transition from hardware to software was crucial for scalability.
• Building a capital-efficient startup is essential in today's market.
• Market validation is key to understanding customer needs.
• Community support can significantly impact startup growth.
• Emotional runway is as important as cash runway for founders.
• Feedback from users is vital for product improvement.
• Location can influence networking opportunities and startup success.
• The future of e-commerce is evolving with technology advancements.

• "There's so much variation in sizing from brand to brand."
• "The purpose of a business is to make money."
• "It's a very exciting time to be in this space of e-commerce."
• "We were able to meet a lot of people quickly, get feedback quickly."
• "We're leaving no stone left unturned, that's for sure."
• "Keep in mind that there's two pieces of runway."

• Anthony's journey from studying entrepreneurship to founding a healthcare startup.
• The importance of personal branding in today's entrepreneurial landscape.
• Challenges faced in raising funds for a startup.
• The unique advantages and challenges of building a business in Minnesota.
• The need for preventative care in the healthcare system.
• How data can empower healthcare providers to make better decisions.
• The evolving expectations of patients regarding healthcare technology.
• The significance of adapting to market changes in entrepreneurship.
• The role of location in accessing funding and talent.
• The importance of connecting with the audience and gathering feedback.

• "I enjoy attention, but it's not about me."
• "I had to admit that maybe we needed to change."
• "It's about the company, not me."
• "We have to focus on preventative care."
• "It's a unique paradigm in American healthcare."
• "The data is there to collect."
• "We need to bridge the gap in rural health."