You, Me and IP – A discussion of the latest intellectual property trends. This episode dives into one of the most exciting frontiers in sports and entertainment: Sports Licensing and NIL Rights. From locker rooms to licensing, endorsement deals to sponsorships, the world of sports licensing is evolving in many ways. We explore these changes with a focus on collegiate licensing and the recent inclusion of student-athletes — and how they are becoming brands in their own right.

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Featuring: Bruce Siegal, Of Counsel, Greenspoon Marder LLP

With Special Guests:

• Karthik Shanadi, Co-Founder & CEO, Athlete’s Thread
• Luke McGurrin, Co-Founder & CMO, Athlete’s Thread
• Derek Eiler, Executive Vice President, Fanatics, Inc.
• Frank Arthofer, President, OneTeam Partners

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Greenspoon Marder LLP, Bruce Siegal, Of Counsel, bruce.siegal@gmlaw.com

• LinkedIn: https://www.linkedin.com/in/bruce-siegal

Learn more about Bruce Siegal and Greenspoon Marder LLP at www.gmlaw.com.

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Athlete’s Thread, Karthik Shanadi, Co-Founder & CEO, karthik@athletesthread.com; Luke McGurrin, Co-Founder & CMO, luke@athletesthread.com

• Facebook: https://www.facebook.com/AthletesThread/
• Instagram: https://www.instagram.com/athletesthread
• LinkedIn: https://www.linkedin.com/company/athletesthread
• X: https://x.com/AthletesThread

Learn more about Athlete’s Connection at www.athletesthread.com.

Fanatics, Inc., Derek Eiler, Executive Vice President, deiler@fanatics.com

• Instagram: https://www.instagram.com/fanatics/
• LinkedIn (Personal): https://www.linkedin.com/in/derekeiler/
• LinkedIn (Company: https://www.linkedin.com/company/fanatics-inc-
• X: https://x.com/Fanatics

Learn more about Fanatics, Inc. at www.fanatics.com.

OneTeam Partners, Frank Arthofer, President, frank.arthofer@oneteam.com

• LinkedIn: https://www.linkedin.com/company/oneteampartners
• X: https://x.com/oneteampartners

Learn more about OneTeam Partners at www.oneteam.com.

“OneTeam launched the largest group licensing program in the world, using foundational partners like Fanatics to generate product for tens of thousands of athletes to bring fans products they love.” For more information go to: https://oneteam.com/college/

Interested in being a guest on You, Me and IP? Email marketing@gmlaw.com.

You, Me & IP - What is a Trademark?

Presented by Attorney Gavin Strube

Gavin Strube, Senior Counsel, Greenspoon Marder LLP

• Phone: (212) 524-5023
• Email: Gavin.Strube@gmlaw.com
• Website: https://www.gmlaw.com/attorneys/gavin-strube/

To learn more about Greenspoon Marder visit www.gmlaw.com.

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This Greenspoon Marder LLP content is issued for informational purposes only and is not intended to be construed or used as general legal advice nor a solicitation of any type. Please contact the author(s) or your Greenspoon Marder LLP contact if you have any questions regarding the currency of this information. The hiring of a lawyer is an important decision. Before you decide, ask for written information about the lawyer’s legal qualifications and experience.

You, Me & IP - Legal Basis for Licensing

Featured Speaker:

Gavin Strube, Senior Counsel, Greenspoon Marder LLP

• Phone: (212) 524-5023
• Email: Gavin.Strube@gmlaw.com
• Website: https://www.gmlaw.com/attorneys/gavin-strube/

To learn more about Greenspoon Marder visit www.gmlaw.com.

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This Greenspoon Marder LLP content is issued for informational purposes only and is not intended to be construed or used as general legal advice nor a solicitation of any type. Please contact the author(s) or your Greenspoon Marder LLP contact if you have any questions regarding the currency of this information. The hiring of a lawyer is an important decision. Before you decide, ask for written information about the lawyer’s legal qualifications and experience.