What if the most powerful strategy you have isn’t your résumé — but your voice? Today on the Business Impact Lab, I’m joined by Michelle Glogovac, known as THE Podcast Matchmaker™, to talk about why storytelling builds influence, what holds women back from speaking publicly, and what shifts when they finally do.

Michelle Glogovac's Bio:

Michelle Glogovac is THE Podcast MatchmakerTM, an award- winning publicist, host of the My Simplified Life podcast and author of How To Get On Podcasts (McGraw Hill, 2024). Michelle is working with clients who make an impact by defining their stories and matching them with the perfect podcasts. She has helped entrepreneurs, authors, nonprofits and advocates hone their storytelling abilities, grow their businesses, and elevate themselves as thought leaders on over 1,000 podcasts. Michelle is a sought-after speaker in this niche and has presented to thousands of publicists and groups on how to not only perfectly pitch a podcast but to create marketing content from every interview. She has coached 14,000 authors through the process of creating and launching a podcast book tour through the Nonfiction Writers Association.

Michelle is a wife, mom of two, stepmom of two, and a fur mom. She has her B.A. and M.S. in Law and is the Founder + CEO of The MLG Collective®. Michelle resides in the Bay Area and is a sushi lover.

https://michelleglogovac.com

https://www.facebook.com/TheMLGCollective/

https://www.instagram.com/michelleglogovac

https://twitter.com/micglogovac

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Welcome to Season 7 Episode 2

In a world where ideas only matter if they’re heard, how you communicate can make—or break—your influence. Today’s guest knows that better than almost anyone. From collegiate debate halls to boardrooms with CEOs, professional athletes, and global brands, Shelby Long has built a career around helping leaders command the room, clarify their message, and build powerful personal brands. She’s a four-time international best-selling author, an international speaking coach, and a leading expert in corporate communication and influence. In this episode, we’re diving into how great communicators are made, why conversation is a leadership skill, and what it really takes to amplify your impact.

Shelby's Jo Long's Bio:

A renowned speaker, international speaking coach, and four-time international best-selling author, Shelby is a leading expert in corporate communications. She works with CEOs, professional athletes, and influencers, providing executive coaching and consulting to amplify their influence and establish a commanding brand presence. Shelby Jo Long is a highly accomplished executive, speaker, and branding strategist, serving as President at the Strategic Advisor Board. With deep expertise in communication, branding, and positioning, she collaborates with some of the world’s most influential brands to build strong frameworks for small business success.

https://www.linkedin.com/in/shelbyjolong/

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