In this episode, Lis is joined by Praise Santos McKenna, founder of Come Plum, to discuss creating your personal brand, throwing out the “shoulds” in entrepreneurship, and manifesting ease. Praise works at the beautiful intersection of brand photography and personal branding for thought leaders.

Her recent Mexico City retreat was a huge success. Praise emphasizes the importance of creating spaces in a retreat that allow space for processing and self-reflection. She also speaks to how she knew it was time to take a sabbatical, what she learned in her time of deep rest, and the role of nourishment in guiding her decision-making.

At Come Plum, a personal brand consists of the elements that make someone memorable and loveable. Praise guides listeners to a revealing question to help you hone in on your brand!

Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, YouTube, or on your favorite podcast platform.

Episode Outline:

(03:09) Branding and photography to help women align with their value

(05:41) Praise’s entrepreneurial journey

(16:33) Permission to leave the “shoulds” behind

(19:15) The experience and impact of creating in-person retreats for women

(29:55) How to know when it’s time for a sabbatical

(36:39) Come Plum’s lens on personal branding

(38:55) Tips for crafting a memorable personal brand

(46:12) The importance of visibility and suggestions for embracing discomfort

(49:38) Leadership as listening, stepping back, and asking good questions

Resources Mentioned:

• Take the “What’s your personal brand vibe?“ and “What kind of business/side hustle fits your personality?“ quizzes on comeplum.com.

Guest Info:

• Connect with Praise on LinkedIn
• Follow Praise on Instagram
• Learn more on Come Plum’s website
• Listen to the Branding Your Business podcast

Follow Us:

• Learn more on our website: girlsclubcollective.co
• Follow us on Instagram: @girls_club_collective
• Connect with us on LinkedIn: Girls Club Collective

About Lis:

Lis Best is an executive coach for impact leaders, founder of the Girls Club Collective, and host of the Women Changing the World podcast.

Since launching her business in 2020, Lis has helped hundreds of leaders navigate ESG and sustainability careers, launch heart-centered businesses, and become more effective change agents.

In this episode, Lis is joined by storytelling coach Liz Morrison to discuss the power of reflecting on our own stories, how to become the author of your story this year, and how you can use storytelling as a tool for connection.

Liz explains the neuroscience of storytelling and why humans have evolved through storytelling. Stories make people care, which in turn leads us to action. Stories are the ultimate first step toward creating better futures.

Liz shares what a hi-story is and her favorite tips and tricks for better communicating your own story, including her story scaffold framework and story bank method. She highlights two ways that storytelling can inform leadership. Remember, you never know who needs to hear your story!

Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, YouTube, or on your favorite podcast platform.

Episode Outline:

(03:23) What does a storytelling coach do?

(08:25) How Liz turned being laid off into an empowering story

(15:46) Humans are a storytelling species

(18:04) The neuroscience behind storytelling

(21:46) Stepping into author mode

(29:30) How to craft your hi-story

(38:30) Ways to build the storytelling muscle

(44:44) How good leaders use storytelling

Resources Mentioned:

• Reflect on 2024 and begin authoring your 2025 story with this free guide.
• Receive Liz’s free storytelling worksheet, Plot The Chapters of Your Career.
• Download the Plant a Story Seed worksheet.

Guest Info:

• Connect with Liz on LinkedIn
• Follow Liz on Instagram
• Learn more on Liz’ website

Follow Us:

• Learn more on our website: girlsclubcollective.co
• Follow us on Instagram: @girls_club_collective
• Connect with us on LinkedIn: Girls Club Collective

About Lis:

Lis Best is an executive coach for impact leaders, founder of the Girls Club Collective, and host of the Women Changing the World podcast.

Since launching her business in 2020, Lis has helped hundreds of leaders navigate ESG and sustainability careers, launch heart-centered businesses, and become more effective change agents.

In this episode, Lis is joined by Sam Hartsock, co-founder of qb. consulting, to discuss what it means to take a human-centered approach to ESG strategy and consulting, the Remake Ambassador Program, and balancing motherhood and entrepreneurship.

The name qb. represents a female-led community in nature 🐝 and reflects the firm's mission to help organizations prioritize inclusive, diverse communities and climate resilience. Sam shares the lessons she learned at the beginning of her career in sustainable fashion and how they have impacted her work today.

She discusses the early challenges of running a small business, the wins that kept stacking over the past seven years, and how she has navigated motherhood along the way. Sam emphasizes the importance of listening to communities and designing solutions informed by local needs and perspectives, including how she does this through her work at qb. today.

Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, YouTube, or on your favorite podcast platform.

Episode Outline:

(04:41) qb.’s vision for diverse communities and climate resilience

(08:35) Sam’s career journey and passion for sustainable fashion

(21:47) Creating the Remake Ambassador Program

(27:18) The early years of building qb., one project at a time

(32:25) Cold outreach and being selective about clients

(39:23) Being vulnerable and asking for help as a business owner

(43:45) Sam’s work in climate justice, climate equity, and double materiality

(49:15) Her motherhood journey as an entrepreneur

(53:00) The importance of vulnerability and accountability in leadership

Resources Mentioned:

• Remake Ambassador Program

Guest Info:

• Connect with Sam on LinkedIn
• Learn more on the qb. consulting website
• Follow Sam on Instagram
• Sign up for the qb. newsletter
• Email Sam at sam@consultqb.com

Follow Us:

• Learn more on our website: girlsclubcollective.co
• Follow us on Instagram: @girls_club_collective
• Connect with us on LinkedIn: Girls Club Collective

About Lis:

Lis Best is an executive coach for impact leaders, founder of the Girls Club Collective, and host of the Women Changing the World podcast.

Since launching her business in 2020, Lis has helped hundreds of leaders navigate ESG and sustainability careers, launch heart-centered businesses, and become more effective change agents.