Épisodes

  • AI, Deepfakes, and the Dying Star: Can India's Storytellers Survive the Next 5 Years?
    Dec 17 2025

    Sandeep Marwah, the founder who built Noida Film City before the 'Creator Economy' existed, joins us for a rare conversation that redefines the future of Indian cinema. This is the blueprint for how local talent must evolve to achieve global dominance.3 Solutions from India's Creative Visionary:

    • Stop Celebrating Struggle: The urgent need to pivot from passionate artist to sustainable creative entrepreneur by mastering IP, royalties, and the business of art.
    • The South India Strategy: What regional blockbusters are doing better than Bollywood to blend regional emotion with cinematic Universes that rival Hollywood scale.
    • The Deepfake Ticking Clock: A hard look at the ethics of AI digitally resurrecting dead actors. Marwah advises talent on the new rules they must set now to control their digital likeness and legacy.

    This episode is a survival guide for every creator, filmmaker, and entrepreneur.Liked this? Hit Like & Subscribe! Share your thoughts in the comments!#SandeepMarwah #NoidaFilmCity #AAFT #IndianCinema #Deepfakes #GlobalStorytelling #CreativeEntrepreneur

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    48 min
  • AI is Reprogramming Your Brain. Can we use it to SAVE Critical Thinking?
    Nov 5 2025

    We sat down with Mr Paritosh Sharma, founder of ShunyaAI, who left the Silicon Valley mindset to tackle India's biggest challenge: AI in Education. This is the vital conversation about trusting algorithms and the future of your mind.

    If you care about AI in Education, national data strategy, or the future of human intelligence, this episode is mandatory viewing.

    Subscribe to stay tuned for more insights, ideas, and stories that decode where the world is headed next.

    #AI #CriticalThinking #Education #BharatBrainwashScheme #ShunyaAI #IndiaTech #FutureofLearning #ParitoshSharma #DivanshiGupta #TheMarcomAvenue

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    56 min
  • How do you build a ₹50,000 Cr brand?
    Oct 3 2025

    That’s not theory — it’s Sachin Chhabra’s journey. From Airtel’s early telecom boom to Amway’s global markets, from Adani’s mega portfolio to Relaxo’s transformation — he’s done it all.

    In this episode, we uncover: 🏗️ What it really takes to scale billion-rupee portfolios 🧠 The psychology that drives India’s 500M+ middle-class buyers ⚡ Why agility matters more than 5-year brand plans 👟 The playbook for keeping legacy brands relevant

    Don’t forget to like, share & subscribe for more episodes with India’s top marketers.#BrandStrategy #CMO #MarketingPodcast #ConsumerInsights


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    41 min
  • Consumer Behavior Decoded: Packaging, Retail & Quick Commerce with Manoj Singh
    Aug 20 2025

    Should your product go all-in on quick commerce or fight for space on the retail shelf?


    In this episode, Manoj Singh, CMO of Cornitos (ex-Organic India, Chaayos, Mother Dairy), joins Divanshi Gupta to decode the toughest marketing choices for modern FMCG brands.


    From wellness teas to tortilla chips, Manoj has built brands that understand Indian consumers’ taste, trust, and triggers. Here’s what we cover:

    Key Takeaways:

    • Is quick commerce really beneficial—or just hype?
    • The dos and don’ts of product launches in India
    • How to make your packaging look premium (without overspending)
    • The psychology of retail shelf buying why consumers pick one brand over another
    • What local brands get right that global giants often miss
    • Whether you’re a marketer, founder, or FMCG professional, this episode will give you real insights into consumer behavior, packaging, and product strategy.


    Don’t forget to like, share & subscribe for more episodes with India’s top marketers.

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    47 min
  • How to Go from an Executive to CMO: A Guide for Creative Leaders | The Marcom Avenue
    Jul 4 2025

    Can a footwear designer become a CMO? Barun Prabhakar did just that — and he’s here to share how.From sketching soles to steering strategy for legacy brands like Liberty and now GRM, Barun breaks down how design thinking, creative leadership, and cultural relevance helped him climb from the design desk to the boardroom. In this episode, we covered:

    • The mindset shift from creator to brand strategist
    • What legacy brands must unlearn to stay relevant
    • The secret to attracting Gen Z (without trying too hard)
    • Building brand storytelling inside-out
    • Why in-house creatives are a game-changer, and where agencies still matter

    Don’t forget to like, share & subscribe for more real stories from the people behind great brands.#TheMarcomAvenue #DailyAgencyLife #AgencyLife #MarketingAgency

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    34 min
  • Can AI Handle a PR Crisis? | Aakriti Bhargava on the Future of PR-Tech
    May 30 2025

    And if it can — would you trust it with your brand?

    In this episode, we’re joined by Aakriti Bhargava,Co-Founder of Wizikey, India’s pioneering AI-powered PRplatform.

    We talk about what happens behind the headlines:

    • How AI is being trained to manage reputation,not just coverage
    • What “prompt engineering” looks like in theworld of PR
    • The story of how one tool scaled media reachfrom 1,000 to millions
    • What it really takes to build deep-tech forcomms and build it from India


    This one’s part founder journey, part PR masterclass, and partfuture-of-tech reality check.

    If you’re in PR, marketing, brand strategy, or media, you’ll want to take notes.

    🎧 Listen in, laugh out loud, and get inspired.#PRTech ⁠#AIinPR ⁠#Wizikey ⁠#AakritiBhargava ⁠#WomenInTech ⁠#CrisisComms ⁠#BrandReputation ⁠#MediaIntelligence ⁠#PRInnovation ⁠#TechForPR ⁠#FoundersInFocus ⁠#AIWithAHumanTouch⁠

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    30 min
  • Pads, Pitches & Power Moves: How Pinq Polka Is Changing Women’s Hygiene | Manveen Sharma | Woah! | #TheWoahFilms
    May 15 2025

    She didn’t get a deal on Shark Tank. But she built a movement. 🚺💥

    In this unfiltered, inspiring episode, we sit down with Manveen Sharma, Founder of Pinq Polka—India’s boldest brand in intimate wellness and feminine hygiene. From sourcing the wrong cup sizes from China to battling taboos in Indian homes, Manveen shares her raw, powerful journey of building a brand that’s now taking over shelves across India, Dubai, and the U.S.


    🎧 Listen in, laugh out loud, and get inspired.


    #SharkTankIndia #WomenEntrepreneurs #PinqPolka #ManveenSharma #MadeInIndia #PodcastClip #WomenInBusiness #BreakingTaboos #FoundersOfInstagram #D2CStartups

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    40 min
  • From Adidas to Jindal Stainless: Mohit Taneja on ROI, Virality & The Future of Marketing | WOAH! That was good
    Apr 28 2025

    What does it take to drive real ROI in marketing—across both global B2C brands like Adidas and industrial giants like Jindal Stainless?


    In this episode we dive into:


    The ROI formula that works—whether your budget’s $1M or $15M


    Short-form vs. long-form in 2025: what actually works


    The truth behind ESG marketing (and how not to fake it)


    Building for India vs. the world


    Why the next shot matters more than the last


    And yes—we hit rapid fire on AI, buzzwords, creativity, and campaigns that never leave your head.


    If you're building brands or chasing real results, this one’s for you.


    👀 Listen Now. Get inspired. Get better.


    #MarketingPodcast #MohitTaneja #DigitalMarketingIndia #MarketingROI #ContentStrategy #ESGMarketing #AIinMarketing #BrandBuilding #WOAHThatWasGood

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    27 min