Why Solo Developers Should Be The Face of Their Business
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Why Solo Developers Should Be The Face of Their Business
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Why solo consultants and independent developers should be the face of their business—especially if you want to guide companies for a premium price without feeling salesy.
Click Here To Learn About The Signature Offer Workshop
If you're a solo developer trying to land signature clients, it's tempting to hide behind a clever company name so you look "more legit." I used to think that too.
But over the years I learned the opposite is true: putting your name at the front of your business can reduce risk for the buyer and make it easier for them to say yes.
(00:00:00) Welcome To Developer Reborn
(00:00:34) Don't Create a Company!
(00:01:57) Clients Are NOT Companies
(00:03:19) 1. You Make Buying Easier
(00:04:23) 2. You Own The Results
(00:05:28) 3. No Headcount Pressure
(00:06:30) 4. Clients Know Who They're Getting
(00:07:47) 5. Pivot Without a Rebrand
Want to Build Your Signature Offer?
Join me and other software professionals inside the 4-day Signature Offer Workshop where you'll map your experience to business value, create a signature offer (at least $300/hr effective rate), and practice pitching it in a supportive group. Sign up at the link above.
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