What does it really take to build a podcast that drives real business results?

In this episode, we sit down with Seth Goldstein, a podcaster, digital marketer, and founder of Goldstein Media to break down what actually works in podcasting for marketing.

From his early days in high-pressure journalism to launching multiple podcasts (and pivoting when things didn’t work), Seth shares hard-earned lessons about brand building with podcasting, avoiding burnout, and why most podcasts fail after just 10 episodes.

We dive into:

• Why you NEED a plan (but not a rigid one)
• How to pivot your podcast when it’s not working
• The truth about podcasting as a client attraction tool
• Why authenticity beats perfection every time
• How AI is shaping the future of podcasting (without replacing it)

If you’re a small business owner or marketing manager, this episode is packed with actionable insights to help you turn your podcast into a marketing engine that attracts clients and builds your brand.

If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you! Click the link to sign up for a time.
https://pedalstomperproductions.as.me/no-pitch

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