Couverture de What made Spotify Wrapped a global marketing masterpiece?

What made Spotify Wrapped a global marketing masterpiece?

What made Spotify Wrapped a global marketing masterpiece?

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In this episode of Behind the Brand Moves, we decode how Spotify turned your listening data into an emotional, shareable, and addictive experience.

From personal storytelling to social media dominance — learn how Spotify mastered user engagement and made YOU the campaign.

🎧 Tune in if you're a marketer, creator, or startup founder looking to build brand loyalty through smart psychology and content virality.

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