Hey everyone, welcome back to the show. My name is Viktor Bartak https://viktorbartak.com/ . I've been in the SEO game since 2007, and let me tell you - it's never been more exciting than right now. We're witnessing a shift. SEO isn't just about Google anymore. It's evolving fast, and AI-powered tools like ChatGPT are opening up entirely new frontiers.

Today, I'm going to talk about something that's absolutely blowing my mind - the traffic and conversions I'm seeing from ChatGPT-driven SEO.

Let me break it down for you.

I'm working with a client in the B2B SaaS space. We've been optimizing their presence not just for Google, but also for AI tools like ChatGPT. The result? A 70% conversion rate to registration. Yes, you heard that right - 70%. And the conversion to paying customers? Also through the roof.

This isn’t just good traffic. It’s next-level. These are people who come in warm, curious, and ready to act.

Here’s the kicker: leads from traditional outbound channels? They're often cold. Many of them don’t even need the product - you're trying to convince them. But people coming from Google are different. They're searching. They want to learn.

And then you have ChatGPT users. These are the gold-tier leads. They don’t just want to learn - they already want to buy. They ask ChatGPT for a solution, get a recommendation, click a link, and boom - they’re signing up. No friction. No objections. Zero questions asked.

This is a huge opportunity.

And it's still early. Most people aren’t optimizing for this yet. They're still thinking in terms of traditional SEO - blog posts, backlinks, keyword stuffing. But what if you focused on answering questions the way ChatGPT or other LLMs would pick up? What if your content wasn’t just ranking, but being quoted by AI?

This is what I'm experimenting with, and the results are beyond what I expected.

So if you're in SEO, content marketing, or running a SaaS company, here's my advice: start thinking about AI-first content strategy. Think about how your content can be the best answer not just for a search engine, but for an AI conversation.

That’s where the future is headed.

Thanks for tuning in. If this episode sparked something for you, make sure to subscribe, leave a review, or contact us at - https://viktorbartak.com/ . I’d love to hear your thoughts.