Weaving is an ancient craft that has been practiced for thousands of years, serving as one of the primary techniques in fabric formation. Weaving is one of humanity's oldest and most fundamental techniques for creating fabric, transforming simple threads into intricate textiles that serve functional and artistic purposes. This ancient craft, which dates back thousands of years, continues to be a vital method of fabric production in both industrial and artisanal settings. From practical textiles to intricate tapestries, the art of weaving is foundational to our culture and economy.

Embroidery as an art has been developed and perfected in every culture as per their own life experiences, skills and availability of resources. It can take a lifetime to gather all the amazing stuff that has been done by experts around the world in hand embroideries: As Maya’s needle progressed through the fabric, her boredom and prejudice to the craft started evaporating. As, she embroidered curved lines, one after the other, it felt as if she was going through a journey. A journey so encompassing, that for some time, it made her forget about all the negative thoughts and stressful episodes that her notorious, teenage mind otherwise played again and again.......

In appliqué, you layer stories, one on top of another, building depth and dimension. Both are beautiful. But appliqué... appliqué taught me that even the smallest piece matters. That foreground and background work together. That what you choose to place on top creates meaning." Because sometimes the most valuable things aren't bought. They're stitched, one tiny scrap at a time, by hands that refuse to waste, to rush, or to forget!

Shopping is an emotive experience. Much of commerce is generated by desires that satisfy a certain dimension of our thinking. It is important to understand these aspects for running a successful business in fashion / crafts. Right visual language, helps connect the buyer with the product intuitively and helps them cross the final psychological barrier that is trying to rationalise the purchase. Visual language can be defined as communication of an idea, concept or theme by using the right visual elements like colour, shape etc. Visual elements have the power to communicate without spoken language and across cultures. For example, pastel shades are associated with new born children and thus symbolise softness and innocence. Similarly, black signifies power, strength and indefinite depth.

When you understand where information comes from, when you actively seek both breadth (secondary sources) and depth (primary sources), when you organize what you learn and synthesize it into creative choices, when you acknowledge the traditions and makers you're learning from—that's when your work develops its own authentic voice.The best textile crafts aren't just skillfully executed—they're thoughtfully informed. They're where information transforms into expression, where tradition meets innovation, where your hands translate everything you've learned into something only you could make.