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This Week Above The Fold

This Week Above The Fold

De : Ascential Digital Commerce
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 The most essential news stories from the world of ecommerce in 7 minutes or less. ‘This Week Above the Fold’ not only keeps you up to date with the news from the industry - Ascential Digital Commerce’s experts tell you exactly what it means for you and your business. Delivered to you by Senior Editor & Specialist at Ascential and host of the Mastering Metail podcast, Emma Irwin. This series is produced by Claus Cancel with sound design from Ines Cetenji.Copyright 2023 Ascential Digital Commerce Economie Politique et gouvernement
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    Épisodes
    • Roku x Instacart, Walmart Using AI for Vendor Negotiations, & Pinterest Partnering With Amazon Ads

      Roku x Instacart, Walmart Using AI for Vendor Negotiations, & Pinterest Partnering With Amazon Ads
      May 3 2023

      Check out Mastering Metail here: https://masteringmetail.captivate.fm/listen

      This episode of This Week Above the Fold features Emma Irwin, Senior Editor and Specialist at Flywheel Digital, who covers Roku partnering with Instacart to prove the value of STV ads and their measurement abilities, Walmart using AI to negotiate prices with some vendors, & Pinterest partnering with Amazon Ads - Pinterest’s first partner on third-party ads.
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      5 min
    • 4/26/23 - Instacart Hikes Valuation, Bed Bath & Beyond Closing, & The End of Free Amazon Returns?

      4/26/23 - Instacart Hikes Valuation, Bed Bath & Beyond Closing, & The End of Free Amazon Returns?
      Apr 26 2023

      This episode of This Week Above the Fold features Bernie Che, Director of Omnichannel Platforms at Flywheel Digital, who covers Instacart hiking its valuation, Bed Bath & Beyond filing for bankruptcy and shutting down operations, & Amazon now charging $1 for some returns.
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      8 min
    • 4/19/23 - Warnings from the FTC, Meta’s Newest Ad Offerings, & Generative AI Tools from AWS

      4/19/23 - Warnings from the FTC, Meta’s Newest Ad Offerings, & Generative AI Tools from AWS
      Apr 19 2023

      This episode of This Week Above the Fold features Emma Irwin, Senior Editor and Specialist at Flywheel Digital, who covers new warning letters sent from the FTC regarding misleading product claims, Meta’s new ad offerings in partnership with retail media networks, & AWS’ launch of generative AI tools for customers.
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      7 min
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