The Service Stack: What Remains When Client Services Are Being Eaten by AI
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The Service Stack: What Remains When Client Services Are Being Eaten by AI
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AI's Impact on Client Services: What You Need to Know
Dive into the transformative effects of AI on client services with Raul. Discover why AI won't just be a tool, but a replacement for many tasks in agencies and consultancies. Raul shares real-world examples, offers a detailed breakdown of the five layers of client service work, and provides insights on how to adapt in this new era of value creation. Learn how to position yourself and your business to thrive amidst these changes.
00:00 Introduction: The AI Revolution in Client Services
00:33 Real-World Applications of AI
02:41 The Future of Client Services
04:50 Understanding the Services Stack
05:46 Layer 1: Execution
07:30 Layer 2: Template Strategy
09:19 Layer 3: Judgment-Driven Strategy
12:42 Layer 4: Transformation and Accountability
16:21 Layer 5: Belief
19:54 The Power of Belief in Client Relationships
21:35 The Future of the Agency Model
22:40 Introducing the Craft Model
23:35 AI's Role in the Craft Model
25:20 Adapting to the New Reality
28:59 Practical Steps for Transitioning
35:29 Final Thoughts and Call to Action
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