April talks about licensing services as an entrepreneur, certification programs, packaging programs, and much more!

April Beach is the founder of The SweetLife® Company, and multiple other brands, an award-winning podcast host, lifelong lifestyle entrepreneur, nonprofit founder, and business advisor to leaders.

Today's guest is John Ball, a speaker and keynote coach who helps experts stop sounding smart and start being unforgettable.

He's the host of the Professional Speaking podcast, where the focus is simple, helping speakers become known, booked, and paid what they're worth. With over 15 years of experience, including coaching with The Speaker Lab and training under Harv Eker International, he's seen what works… and a lot of what doesn't. He's also a stand-up comic, so expect insight, honesty, and the occasional well-timed reality check

Bob returns to the podcast to talk about marketing strategies based on business maturity, where most consulting opportunities come from, building referrals, and much more!

Bob Gentle is a personal brand strategist who works with leaders, boards, and CEOs to turn leadership visibility into influence, opportunity, and revenue. With nearly 20 years in digital marketing, he helps senior leaders and experts articulate their leadership narrative, build authority, and monetize their personal brand in a way that supports organizational growth.