Couverture de The Seed: Growing Your Business

The Seed: Growing Your Business

The Seed: Growing Your Business

De : Lisa Resnick Founder of Dandelion-Inc
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 Welcome to The Seed: Growing Your Business, brought to you by Dandelion Inc. I’m your host, Lisa Resnick, and this podcast is all about connecting, developing, and supporting women in business. Join me as we explore tips and insights on leadership, business development, and social media strategies that can help you thrive. We’ll also hear from amazing guests who share their stories and experiences, offering inspiration and practical advice for your entrepreneurial journey. So, tune in, download, like, and subscribe. And remember, if you love what you hear, share the love with others. Together, let’s cultivate growth and empower women in business.2024, Dandelion-Inc Direction Economie Management et direction Marketing et ventes
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    Épisodes
    • Ep 125 – Work-From-Home Income Without Burnout

      Ep 125 – Work-From-Home Income Without Burnout
      Feb 18 2026
      How to Start a Bookkeeping Business From Home (One Hour Bookkeeper with Melissa)

      If you’ve been craving a way to bring in income without sacrificing your family, your energy, or your sanity, you need this episode.

      Melissa from Busy Bee Advisors is back on The Seed, and her story is one you’ll feel in your bones—because it’s not just about bookkeeping. It’s about the moment you realize you’re allowed to build a life that fits.

      Melissa spent years in a demanding corporate role, barely taking time off. Then, while on a long-overdue vacation, she checked her voicemail and heard message after message of her boss screaming—blaming her for a mess she didn’t create. She made a decision right then and there:

      She quit.

      What happened after that (including a major running accident that forced her to slow down and rethink everything) led to the creation of Busy Bee Advisors, built from her dining room table with one simple goal: earn enough to contribute financially and be present for her kids.

      And she did. Fast.

      From there, Melissa built a bookkeeping business with real systems—then the pandemic made something crystal clear:

      The small businesses that survived were the ones that knew their numbers.

      That’s also when Melissa began training others, especially stay-at-home parents and military spouses, to build stable income from home.

      What Melissa offers now: One Hour Bookkeeper

      Melissa created One Hour Bookkeeper to teach beginners how to launch their own bookkeeping practices—even if they don’t consider themselves “numbers people.”

      Founder of the Busy Bees Advisors

      Her line says it best:
      If you can read a recipe, she can teach you bookkeeping.

      Inside the program, students learn:

      • bookkeeping fundamentals (beginner-friendly)

      • how to find clients while they’re learning

      • support through office hours + community

      Melissa also created a free ebook to help people get clear on what they want—and how to build a plan to get there.

      Listen to the full episode

      This conversation is packed with the kind of real-life clarity you only get by hearing it straight from Melissa.

      🎧 Listen now, then check out her program + free ebook here:
      1HourBookkeeper.com

      How to get in touch with Melissa

      Website: 1HourBookkeeper.com
      When you call in, you may speak with Christopher (Melissa’s son). Tell him you heard Melissa on The Seed.

      If you’re feeling overwhelmed, behind, or like your time is constantly slipping through your fingers, it’s not because you’re doing it wrong.

      It’s because no one ever taught you how to manage time in a way that honors:

      • Energy

      • Priorities

      • Real life

      That’s why I host my live-only Time & Productivity Session — focused on implementation, not theory.

      And if you’re craving connection, accountability, and honest conversations about building something that lasts, you’ll find that inside The Patch, the Dandelion-Inc membership.

      Because staying in the game?
      That’s the work — and it’s enough.
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      1 h et 15 min
    • Ep 124 – You Don’t Need More Time

      Ep 124 – You Don’t Need More Time
      Feb 11 2026
      Why You Feel Behind (Even With Support): The Cost of Unused Value Let’s start with something that might feel a little uncomfortable—but also incredibly freeing. Sometimes the answer isn’t eliminating what you have going on.Sometimes the answer is actually using what you’re already paying for. When time feels scarce, our instinct is to cut.Cancel.Pause.Simplify. And sometimes that is the right move. But other times, we remove the very things meant to support us—not because they aren’t effective, but because we’re overwhelmed. And that’s what I want to talk about today. Because time isn’t always the real issue. Unused value is. What We Do When Life Feels Full When life gets full, our nervous systems go into protection mode. We start thinking: “I don’t have time for this.” “I’ll come back to it later.” “I just need to clear the deck.” So we disengage. We cancel memberships.We stop showing up to spaces that were helping us.We avoid tools we once believed in. Not intentionally—but reflexively. And then something interesting happens. We lose: Accountability Momentum Support Perspective Eventually, we feel stuck again… and start searching for the next thing. That cycle isn’t about commitment. It’s about capacity—and not knowing how to adjust engagement without opting out entirely. Access Is Not the Same as Activation There’s a big difference between having access to something and using it intentionally. Access without activation doesn’t help you.It actually adds mental clutter. You know it’s there.You know you should use it.And that quiet pressure turns into guilt. This shows up everywhere: Courses people never open Communities people join but don’t engage in Tools people pay for but avoid because they feel behind The problem usually isn’t the resource. It’s the lack of integration. Support only works when it fits the season you’re in. You Don’t Have to Show Up to Everything for It to Be Worth It I want to say this clearly—without judgment. People often believe they need to show up to everything for support to be “worth it.” That’s not true. The value isn’t in attending every call.It’s in using what you need when you need it. Some seasons you show up for accountability.Other seasons you show up for ideas.Sometimes you just listen quietly and absorb. All of that still counts. You don’t need more time.You need permission to engage differently. When someone activates even one aspect—one conversation, one resource, one check-in—something shifts. Support becomes a multiplier, not another obligation. How to Activate What You Already Have (Practically) Let’s make this usable. Step 1: Audit (No Shame, Just Facts) Ask yourself: What am I currently paying for that’s meant to support my growth? What am I fully using? What am I ignoring? This isn’t about guilt. It’s about clarity. Step 2: Choose One Thing to Activate Not everything. Just one. One monthly call One resource One accountability check One person to connect with That’s it. Step 3: Lower the Bar for Engagement You don’t need to “catch up.”You don’t need to prove anything. Just show up as you are—where you are. Step 4: Let Support Work With Your Life If something requires more energy than you currently have, adapt how you use it. Don’t automatically eliminate it. Before you cancel.Before you start over.Before you assume you don’t have time… Ask yourself: Am I actually using what I already have? Because sometimes the support you’re looking for isn’t missing. It’s just waiting to be activated. And using what you’ve already invested in might be the most time-saving move you make. Action Steps Write this down: Everything you’re currently paying for to support your growth Circle one thing you’ll activate this week Decide how you’ll engage at your current capacity—not your ideal one This isn’t about starting from scratch. It’s about showing up as you are. And giving yourself permission to stop starting over. If you’re feeling overwhelmed, behind, or like your time is constantly slipping through your fingers, it’s not because you’re doing it wrong. It’s because no one ever taught you how to manage time in a way that honors: Energy Priorities Real life That’s why I host my live-only Time & Productivity Session — focused on implementation, not theory. And if you’re craving connection, accountability, and honest conversations about building something that lasts, you’ll find that inside The Patch, the Dandelion-Inc membership. Because staying in the game?That’s the work — and it’s enough.
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      10 min
    • Ep 123 – How to Market Test

      Ep 123 – How to Market Test
      Feb 4 2026
      How to Market Test a New Idea the Right Way (And Who Should Be at the Table) If you’re thinking about adding something new—a product, a service, a program, a nonprofit initiative, or even expanding what you already have—this is the pause you need before you spend money, announce anything publicly, or build yourself into a corner. Because here’s the truth most people learn the hard way: You can’t build in isolation.But you also can’t invite everyone to the table. That’s where people get tripped up. They either build alone and hope it works, or they ask everyone they know and end up overwhelmed, discouraged, and confused. Market testing done well is neither of those things. Market Testing Is About Information — Not Approval Let’s clear something up first. Market testing is not: Polling Instagram and letting strangers decide your future Asking people who’ve never bought from you what you should sell Looking for validation that your idea is “good” Market testing is: Asking whether a real problem exists Understanding if your idea solves that problem Learning how people experience, understand, and value what you’re building You’re not asking Should I do this?You’re asking If I do this, does it solve something real for someone real? That distinction matters. Because the moment you ask the wrong people the wrong questions, your confidence takes a hit—not because the idea is bad, but because the feedback is irrelevant. You Need Two Circles — And They Serve Different Purposes Most people skip this part entirely. You don’t need “everyone’s opinion.”You need two intentional circles. The Inner Circle These are the people already invested in you and your mission. They: Know your work Understand your audience Care enough to be honest Can tell you when something doesn’t fit Your inner circle helps you answer questions like: Is this aligned with what I already do? Does this make sense based on my audience? What am I not seeing? These are not hype people.They’re also not dream killers. They’re grounded truth-tellers. Examples: For nonprofits: board leadership, long-time volunteers, trusted donors, community partners For businesses/services: existing clients, members, advisors, collaborators, people who’ve already purchased from you If you skip your inner circle, you risk building something that looks good—but doesn’t actually fit. The Outer Circle Your outer circle comes later. These people represent your broader market. They’re less emotionally invested, which makes their feedback incredibly valuable at the right stage. Outer circle feedback helps answer: Would someone pay for this? Do they understand it quickly? Does it solve something urgent or meaningful? Outer circle feedback is about validation, not design. Stop Asking People — Start Assigning Hats Here’s where this gets practical. Instead of thinking in terms of people, think in terms of roles.One person can wear more than one hat—but no one should wear them all. The 5 Hats You Need at the Table 1. The Vision Hat (You)This is your mission, your why, your non-negotiables. No one else gets to decide this. 2. The Reality HatThis person asks: How will this actually work? What does this require operationally? What’s the time and energy cost? They protect you from burnout—even when it feels uncomfortable. 3. The Market HatThis person understands: Buyer behavior Attention spans Messaging clarity They help translate your idea into something the world can understand. 4. The Financial HatThis person looks at: Breakeven points Risk Sustainability This hat is especially important for nonprofits and service-based businesses. 5. The User HatThis is lived experience. Someone who would actually use what you’re creating. This is where assumptions get challenged—in the best way. The mistake?Asking one person to wear all five hats. That’s too much weight—and it skews feedback fast. What You Must Do Before You Build Anything No matter what you’re launching, do these five things first: Define the problem clearlyIf you can’t say it in one sentence, you’re not ready. Identify who it’s for — and who it’s notThis protects you from scope creep and burnout. Test with conversation, not commitmentListen for patterns, not praise. Run a low-risk pilotSmall group. Limited time. Clear boundaries. Evaluate before expandingWhat worked? What drained you? What surprised you? Market testing is about learning before scaling. Your idea doesn’t need more opinions.It needs the right people, at the right time, wearing the right hats. That’s how you protect both the work—and yourself. If you’re feeling overwhelmed, behind, or like your time is constantly slipping through your fingers, it’s not because you’re doing it wrong. It’s because no one ever taught you how to manage time in a way that honors: Energy Priorities Real life That’s why I host my live-only ...
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      13 min
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