Épisodes

  • Mark Sawyier - GiftBetter
    Oct 23 2026

    On this episode of the STL Bucket List Show, we sit down with Mark Sawyier, the founder behind GiftBetter. He’s reinventing the gift card so that every dollar stays in the community, one local business at a time.

    Mark came from New York City to go to WashU and started his first business from his dorm room. He stayed in St. Louis for 20 years of building companies, including a digital marketing agency and the employee engagement platform Bonfire. When Bonfire’s clients kept asking for local gift card options, Mark dug into the numbers. Americans spend nearly $270 billion a year on gift cards, and about 90% of it goes to national chains. In St. Louis alone, close to $2 billion a year leaves the region. GiftBetter connects to the gift card systems local merchants already use, like Square, Toast and Clover. It adds video messages, custom physical cards you can load on the spot, and lets the recipient choose where to spend it. Merchants pay nothing to join.

    It’s a conversation about why St. Louis is built for founders, what a gift card really says about the person giving it, and what happens when a startup’s growth is measured in dollars kept at home.

    They discuss:

    - Mark’s path from NYC to WashU, and why St. Louis’s affordability, access and talent kept him here
    - How Bonfire’s corporate clients sparked the idea for GiftBetter
    - GiftBetter’s pillars: local spending, personalization, custom physical cards and recipient choice
    - How the platform helps merchants with cash flow and gives companies easy gifting with built-in tracking
    - Advice for young founders on de-risking, staying focused and ignoring vanity metrics

    Support the show

    🎙 New episodes drop every Wednesday.

    🔔 SUBSCRIBE FOR NEW EPISODES EVERY WEEK 🔔

    🎧 LISTEN ON: Apple Podcasts ▶ https://apple.co/36ycuuO Spotify ▶ https://spoti.fi/3svGoqS

    🔗 CONNECT WITH STL BUCKET LIST: Instagram ▶ https://www.instagram.com/stlbucketlist Website ▶ stlbucketlist.com

    🤝 WORK WITH STL BUCKET LIST Interested in partnering or sponsoring an episode? Email ▶ show@stlbucketlist.com Website ▶ https://www.bucketlistcreative.com


    🎧 Listen on Spotify, Apple, and YouTube
    📍 Recorded at Bucket List Podcast Studio, St. Louis, MO

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    34 min
  • Charles Whitt - Mound City Film Festival
    Oct 14 2026

    On this episode of the STL Bucket List Show, we sit down with Charles Whitt, co-founder of the Mound City Film Festival — a free, full-day celebration of Saint Louis and the Midwest, one film, band, and bite at a time.

    What started last year as a monthly Mountainfilm series at Four Hands Brewing Co. downtown, created to celebrate Open Space STL's 60th anniversary, is now taking over Atomic by Jamo in The Grove on Saturday, November 7th. Charles walks us through the day, from live art demos curated by Third Degree Glass Factory and climbing clinics with Climb So iLL to sets from Atomic Junction and chef-driven Atomic Eats pairings with Four Hands, plus the Mountainfilm tour lineup and regional filmmakers tackling our rivers, reforestation, native pollinators, and healing outdoors. He also shares why the festival leans environmental, what it took to screen 42 films this summer, and his vision for turning Mound City into a walkable, multi-venue neighborhood festival.

    It's a conversation about Saint Louis stories, the great outdoors, and what happens when a city stops waiting for big events to come from somewhere else.

    They discuss:

    - Growing a brewery film series into a full-day festival
    - Live art, local music, and food and drink pairings at Atomic by Jamo
    - Regional films on rivers, reforestation, and native pollinators
    - Bringing Mountainfilm's tour and outdoor adventure to STL
    - Planning your free day out and where Mound City goes next

    Support the show

    🎙 New episodes drop every Wednesday.

    🔔 SUBSCRIBE FOR NEW EPISODES EVERY WEEK 🔔

    🎧 LISTEN ON: Apple Podcasts ▶ https://apple.co/36ycuuO Spotify ▶ https://spoti.fi/3svGoqS

    🔗 CONNECT WITH STL BUCKET LIST: Instagram ▶ https://www.instagram.com/stlbucketlist Website ▶ stlbucketlist.com

    🤝 WORK WITH STL BUCKET LIST Interested in partnering or sponsoring an episode? Email ▶ show@stlbucketlist.com Website ▶ https://www.bucketlistcreative.com


    🎧 Listen on Spotify, Apple, and YouTube
    📍 Recorded at Bucket List Podcast Studio, St. Louis, MO

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    24 min
  • Jordan Franks & Spring Tyme - Taste of Jack's
    Oct 7 2026

    On this episode of the STL Bucket List Show, we sit down with Jordan Franks, the founder behind Taste of Jack's — a fresh, small-batch St. Louis salsa brand — and brand ambassador Spring, one jar at a time.

    Jordan's salsa started as a COVID-era afternoon snack that suddenly clicked as a retail product, landing first at The Annex in Webster Groves and Fresh Thyme at City Foundry before growing to farmers markets, Food Truck Friday, and all 26 Dierbergs locations. He walks through the lineup — Sassy, Spice, Magic, and Unicorn — early collaborations like a Hi-Pointe special with Mike Johnson, and a new partnership with Keon Watkins of Sauce So Good that started with a chance meeting with Spring at Soulard Market and turned into a hit pop-up at Foodies Eat First Fest, planned in under two weeks. He gets candid about the regulatory and distribution realities of CPG, bootstrapping without giving up equity, and the personal sacrifices behind a brand named as a nod to his daughters.

    It's a conversation about grit, fresh ingredients, and building something that lasts long enough to become someone's nostalgia.

    They discuss:

    - Turning a COVID-era snack into a salsa on Fresh Thyme and Dierbergs shelves
    - The Sassy, Spice, Magic, and Unicorn lineup and why fresh beats shelf-stable
    - Collaborating with Spring, Sauce So Good, Hi-Pointe, and Sugarfire at Foodies Eat First Fest
    - The real work behind CPG: regulations, distribution, and staying grassroots-funded
    - Family, sacrifice, and a 10-year vision for a salsa with a story


    🎙 New episodes drop every Wednesday.

    🔔 SUBSCRIBE FOR NEW EPISODES EVERY WEEK 🔔

    🎧 LISTEN ON: Apple Podcasts ▶ https://apple.co/36ycuuO Spotify ▶ https://spoti.fi/3svGoqS

    🔗 CONNECT WITH STL BUCKET LIST: Instagram ▶ https://www.instagram.com/stlbucketlist Website ▶ stlbucketlist.com

    🤝 WORK WITH STL BUCKET LIST Interested in partnering or sponsoring an episode? Email ▶ show@stlbucketlist.com Website ▶ https://www.bucketlistcreative.com

    Support the show

    🎙 New episodes drop every Wednesday.

    🔔 SUBSCRIBE FOR NEW EPISODES EVERY WEEK 🔔

    🎧 LISTEN ON: Apple Podcasts ▶ https://apple.co/36ycuuO Spotify ▶ https://spoti.fi/3svGoqS

    🔗 CONNECT WITH STL BUCKET LIST: Instagram ▶ https://www.instagram.com/stlbucketlist Website ▶ stlbucketlist.com

    🤝 WORK WITH STL BUCKET LIST Interested in partnering or sponsoring an episode? Email ▶ show@stlbucketlist.com Website ▶ https://www.bucketlistcreative.com


    🎧 Listen on Spotify, Apple, and YouTube
    📍 Recorded at Bucket List Podcast Studio, St. Louis, MO

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    46 min
  • Mike Seper & Mark Munsell - Missouri Innovation Week
    Sep 30 2026

    On this episode of the STL Bucket List Show, we sit down with Mike Seper, Director of Innovation and IP at UMSL, and Mark Munsell of GeoSTL, the minds behind the first-ever Missouri Innovation Week, happening October 13–17. Mark spent 25 years at the National Geospatial-Intelligence Agency working on some of the world's hardest problems. Now he's leading the new Spirit of St. Louis AI Innovation Center, named after the nine St. Louis civic leaders who bet on a young aviator in 1927. The two walk through a week built for students as much as leaders: AI-for-good panels with Nvidia, Google, AWS, and World Wide Technology, a free student expo, an awards night at the Saint Louis Science Center Planetarium, and a 33.5-hour hackathon (the length of Lindbergh's flight) where high schoolers take on real challenges from the City of St. Louis. They also get into where geospatial and ag tech overlap, vibe coding, and why replacing workers with AI is a race to the bottom. It's a conversation about betting on the next generation and what happens when St. Louis decides to lead.

    They discuss:
    - Launching Missouri Innovation Week and the Innovate USA Summit & Expo
    - The NGA, GeoSTL, and St. Louis' geospatial economy
    - The Spirit of St. Louis AI Innovation Center and using AI for good
    - Getting kids building with hackathons, robotics, and vibe coding
    - Why cutting jobs for AI is a mistake, and how to equip teams instead

    Support the show

    🎙 New episodes drop every Wednesday.

    🔔 SUBSCRIBE FOR NEW EPISODES EVERY WEEK 🔔

    🎧 LISTEN ON: Apple Podcasts ▶ https://apple.co/36ycuuO Spotify ▶ https://spoti.fi/3svGoqS

    🔗 CONNECT WITH STL BUCKET LIST: Instagram ▶ https://www.instagram.com/stlbucketlist Website ▶ stlbucketlist.com

    🤝 WORK WITH STL BUCKET LIST Interested in partnering or sponsoring an episode? Email ▶ show@stlbucketlist.com Website ▶ https://www.bucketlistcreative.com


    🎧 Listen on Spotify, Apple, and YouTube
    📍 Recorded at Bucket List Podcast Studio, St. Louis, MO

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    39 min
  • Rachel King - MADE Makerspace: Rebuilding After the Tornado, One Handmade Thing at a Time
    Sep 23 2026

    On this episode of the STL Bucket List Show, we sit down with Rachel King, the executive director behind MADE Makerspace — a creative hub on the Delmar Maker District where anyone can walk in and build just about anything, one project at a time.

    Rachel spent 15 years as a wedding photographer and earned a degree in clinical mental health counseling before joining MADE as membership director. She'd only just been promoted to executive director when the May 16th tornado blew out the building's windows. By 7 a.m. the next morning, volunteers were lined up at the door, and once MADE was cleaned up they moved on to help the neighbors. Since then the mission has grown toward "make, connect, belong." That looks like $10 community classes for people priced out of or intimidated by the machines, a Maker to Market entrepreneurship program, and the Upward Spiral project: 26 Little Free Libraries covered in 3,000 community-made tiles. Now MADE is throwing its first in-person fundraiser. Maker Fest is an 18+ festival of creatives on October 2nd, with food and drinks from three Delmar restaurants, live demos, hands-on stations and a hard cap of 300 guests.

    It's a conversation about resilience, belonging and what happens when a neighborhood decides the only option is to keep moving forward.

    They discuss:
    - Rachel's path from wedding photographer and counselor to running MADE
    - The May 16th tornado and how the community showed up the next morning
    - How MADE's mission shifted toward make, connect, belong, including $10 classes and "bad art"
    - What to expect at Maker Fest: tastings, screen printing, a live wood lathe demo, maker vendors, Four Hands Brewing and Bold Spoon Creamery
    - Membership, 50+ pro-grade machines, businesses born at MADE and the Upward Spiral project

    🎟 Get Maker Fest tickets ▶ madestl.com/makerfest

    Support the show

    🎙 New episodes drop every Wednesday.

    🔔 SUBSCRIBE FOR NEW EPISODES EVERY WEEK 🔔

    🎧 LISTEN ON: Apple Podcasts ▶ https://apple.co/36ycuuO Spotify ▶ https://spoti.fi/3svGoqS

    🔗 CONNECT WITH STL BUCKET LIST: Instagram ▶ https://www.instagram.com/stlbucketlist Website ▶ stlbucketlist.com

    🤝 WORK WITH STL BUCKET LIST Interested in partnering or sponsoring an episode? Email ▶ show@stlbucketlist.com Website ▶ https://www.bucketlistcreative.com


    🎧 Listen on Spotify, Apple, and YouTube
    📍 Recorded at Bucket List Podcast Studio, St. Louis, MO

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    30 min
  • The Growth Den - The Real Difference Between Demand Generation and Demand Capture
    Sep 16 2026

    On this episode of the STL Bucket List Show, we sit down with Logan Ice, founder of The Growth Den — a Saint Louis-based fractional growth and demand marketing consultancy helping local businesses stop guessing and start advertising with intention.

    Logan first landed in Saint Louis for Washington University, but it was a $5 scalped ticket to a Cardinals-Cubs game — and a stadium-shaking Pujols walk-off grand slam — that convinced him to stay for good. After a detour to Seattle helping Varsity Tutors open a new office and years consulting for enterprise clients like Edward Jones and Centene, he built The Growth Den around a different model: instead of open-ended retainers, he embeds as a fractional head of growth, builds the tools and AI models a business needs, and then hands them the keys. In this conversation, Logan and Luke dig into the fundamentals every Saint Louis business owner should know — the difference between demand generation and demand capture, where a restaurant with a $500 budget should actually spend it, why protecting your own brand terms on Google comes before anything flashy, and the single biggest mistake he sees business owners make with their ad accounts. It's a conversation about building a business without losing your family in the process — and why, for Logan, the real ROI is never missing bedtime.

    They discuss:

    - Why a Cardinals game sealed Logan's decision to call Saint Louis home
    - Building The Growth Den around an embedded, fractional growth model instead of retainers
    - The real difference between demand generation and demand capture
    - Where a local restaurant should spend its first $500 in ad budget
    - Knowing when it's time to stop DIY-ing your marketing and bring in help


    Support the show

    🎙 New episodes drop every Wednesday.

    🔔 SUBSCRIBE FOR NEW EPISODES EVERY WEEK 🔔

    🎧 LISTEN ON: Apple Podcasts ▶ https://apple.co/36ycuuO Spotify ▶ https://spoti.fi/3svGoqS

    🔗 CONNECT WITH STL BUCKET LIST: Instagram ▶ https://www.instagram.com/stlbucketlist Website ▶ stlbucketlist.com

    🤝 WORK WITH STL BUCKET LIST Interested in partnering or sponsoring an episode? Email ▶ show@stlbucketlist.com Website ▶ https://www.bucketlistcreative.com


    🎧 Listen on Spotify, Apple, and YouTube
    📍 Recorded at Bucket List Podcast Studio, St. Louis, MO

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    35 min
  • Bubba Sparxxx - From "Miss New Booty" to Sobriety
    Sep 9 2026

    On this episode of the STL Bucket List Show, we sit down with Bubba Sparxxx, the Georgia-born artist behind two of the 2000s' biggest crossover hits — "Ugly" and "Miss New Booty" — ahead of his stop in St. Louis for the Tacos and Tequila festival.


    Bubba talks about growing up on a dirt road in rural Georgia with, in his words, more natural ability than industry preparation, and walks through the different eras of his career — the cultural weight of "Ugly" during the TRL and 106 & Park years, and the sheer commercial size of "Miss New Booty," made with Mr. Collipark and the Ying Yang Twins and named for a line from the movie The Players Club before it took on a life — and a literal meaning — of its own. He traces his sound, which he calls "country hip hop" (or, more accurately in his telling, "hip hop country," since hip hop comes first), back to growing up idolizing Outkast and the Dungeon Family and being signed to Big Boi. He's candid about a long struggle with addiction and alcoholism that he says started as an internal condition long before his first drink, what it took to get sober in an industry that still encourages drinking and partying, and how the drug landscape facing young artists today — fentanyl, gas station opiates, nitrous — is a different, harder world than the one he came up in. These days he splits his life between the foot of the Rockies in Utah, where he doesn't record at all, and Atlanta, where recording is treated like a work trip; on the music side, he's releasing new singles like "Pop It" featuring Bun B ahead of Impolite Gentleman 2, and playing a stacked St. Louis lineup at Tacos and Tequila alongside Rick Ross, Paul Wall, Young Joc and Murphy Lee.


    It's a conversation about longevity, honesty, and staying rooted in exactly where you're from — even when the whole industry is telling you to be someone else.


    They discuss:

    - Growing up on a farm in Georgia and the different cultural weight of "Ugly" versus the sheer size of "Miss New Booty"

    - Coining "country hip hop" (really hip hop country) and the Outkast/Dungeon Family roots behind it

    - An unusually candid look at addiction, sobriety, and how the music industry treats partying

    - Splitting time between Utah and Atlanta, and treating recording like a "work trip"

    - New music with Bun B and Paul Wall, and playing St. Louis's Tacos and Tequila festival


    Support the show

    🎙 New episodes drop every Wednesday.

    🔔 SUBSCRIBE FOR NEW EPISODES EVERY WEEK 🔔

    🎧 LISTEN ON: Apple Podcasts ▶ https://apple.co/36ycuuO Spotify ▶ https://spoti.fi/3svGoqS

    🔗 CONNECT WITH STL BUCKET LIST: Instagram ▶ https://www.instagram.com/stlbucketlist Website ▶ stlbucketlist.com

    🤝 WORK WITH STL BUCKET LIST Interested in partnering or sponsoring an episode? Email ▶ show@stlbucketlist.com Website ▶ https://www.bucketlistcreative.com


    🎧 Listen on Spotify, Apple, and YouTube
    📍 Recorded at Bucket List Podcast Studio, St. Louis, MO

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    28 min