Épisodes

  • Ethical Persuasion: How to Hear YES More Often Without Manipulation
    Jan 20 2026
    What if persuasion wasn’t about pressure, tricks, or “closing tactics”… but about understanding how people actually make decisions? In this episode of The Prosperity Lounge, Joey Ruffalo sits down with Patrick van der Burght, one of the world’s leading experts in ethical persuasion and behavioral science. Patrick is a Cialdini Certified Trainer, a Founding Member of the Cialdini Institute, and a trusted partner of Dr. Robert Cialdini, author of the landmark book Influence. Together, they unpack why selling and communication feel harder today, how modern decision-making has changed, and why ethical persuasion consistently outperforms manipulation in both the short and long term. In this conversation, you’ll discover: Why people hesitate or say no—even when what you offer truly helps How ethical persuasion builds trust instead of resistance The science behind the Seven Universal Principles of Persuasion Common persuasion mistakes businesses make without realizing it Simple communication shifts that can dramatically increase buy-in Whether you’re a business owner, leader, sales professional, or simply someone who wants to communicate more effectively, this episode will change how you think about influence, trust, and decision-making. 🎧 Listen now and learn how to hear “YES” more often—without manipulation.
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    1 h et 10 min
  • Leadership, Service, and Stewardship | Rep. Monty Fritts on Faith, Freedom, and Tennessee’s Future
    Jan 19 2026
    In this episode of The Prosperity Lounge, Joey Ruffalo sits down with Rep. Monty Fritts, Tennessee State Representative and candidate for Governor, for a values-driven conversation about leadership, service, and stewardship — without the noise of typical political talking points. Monty shares his background in military service, the private sector, and public office, and how those experiences shaped his views on responsibility, decision-making, and the role of government. Rather than campaign slogans, this conversation focuses on how leaders think, how hard decisions are made, and what stewardship really means at every level — from families and businesses to state government. We also explore real-world issues Tennesseans care about, including: What leadership looks like when the stakes are high Faith, responsibility, and personal accountability The grocery tax debate — what gets cut, what replaces it, and whether tax reform actually helps families How to reduce government spending without simply shifting the burden elsewhere Why long-term thinking matters more than short-term wins As always in The Prosperity Lounge, this episode is about clarity over chaos, service over soundbites, and freedom rooted in faith and action. 🎧 Listen, reflect, and decide for yourself. 📺 YouTube: The Prosperity Lounge 🎧 Podcast: Apple, Spotify, Amazon, iHeart, and more 👉 Join the community and access free resources at TheProsperityLounge.com
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    1 h et 3 min
  • Building Excellent Cultures That Last | Steve & Israel Gandara
    Jan 15 2026
    Culture isn’t a buzzword — it’s the invisible force that shapes decisions, behaviors, and long-term success. In this episode of The Prosperity Lounge, Joey Ruffalo sits down with Steve Gandara and Israel Gandara of Excellent Cultures, a leadership organization that has spent nearly five decades helping businesses, universities, and organizations build cultures rooted in purpose, clarity, and excellence. Steve brings decades of experience working with corporate leaders and organizations to translate values into real-world behavior. Israel leads the Ignite Young Leaders initiative, equipping the next generation — especially Gen Z — with purpose-driven leadership skills and professional readiness. In this conversation, we explore: Why culture matters more than strategy What “excellent culture” actually looks like in practice How leaders can build strong cultures with small or growing teams What Gen Z leaders are looking for — and how organizations can respond How faith, purpose, and leadership intersect without being performative A deeper definition of prosperity beyond money or titles This episode is practical, grounded, and deeply relevant for business owners, leaders, educators, and anyone responsible for shaping people and environments. 🔗 Learn more about Excellent Cultures and Ignite Young Leaders:https://excellentcultures.com 🎙️ About the Show The Prosperity Lounge is where growth gets personal. Hosted by Joey Ruffalo, the show explores money, business, leadership, wellness, and faith — helping listeners build prosperity that lasts. 🌐 Join the community:https://www.theprosperitylounge.com Until next time — stay faithful, stay fearless, and remember: freedom lives where faith and action meet.
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    38 min
  • It’s Always Too Soon to Quit | Marine Veteran Jay Setchell on Faith, Grit & Survival
    Jan 13 2026
    What does it take to keep going when life does everything it can to stop you? In this powerful episode of The Prosperity Lounge, Joey Ruffalo sits down with Jay Setchell — a Marine veteran, entrepreneur, and author whose life is defined by resilience, faith, and personal responsibility. Jay has been clinically dead three times, endured 73 surgeries, survived a broken neck, paralysis, and COVID Delta when doctors believed he wouldn’t make it. And yet, he continues to lead, build, and serve with one unshakable belief: “It’s always too soon to quit.” In this conversation, we talk about: How mindset and attitude can determine survival Lessons from the Marine Corps that apply to leadership and business Faith, family, and purpose through pain Why small, consistent actions create massive momentum What prosperity really means when everything is stripped away This isn’t a motivational speech. It’s a real conversation about grit, perseverance, leadership, and choosing to move forward when quitting feels easier. 🔗 Learn more about Jay and his work: https://neverquittrying.com 🔗 Join The Prosperity Lounge community: https://theprosperitylounge.com
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    51 min
  • Dreams That Heal: 40 Years of Hope with The Dream Connection | Denise Rowe
    Jan 12 2026
    In this episode of The Prosperity Lounge, Joey Ruffalo is joined by Denise Rowe from The Dream Connection, a 100% volunteer-run nonprofit that has spent 40 years helping children facing chronic, life-altering illnesses experience joy, hope, and unforgettable memories. What began in the 1980s with volunteers listening to children talk about their dreams at East Tennessee Children’s Hospital has grown into an organization that has fulfilled more than 1,100 dreams across 16 counties in East Tennessee — with 100% of donations going directly to children and families. In this powerful and uplifting conversation, we talk about: Why dreams matter in the hardest seasons of life The emotional impact of creating positive memories for families How timing and anticipation change the experience of a dream The importance of dignity, language, and community support Celebrating 40 years of service and what’s next for The Dream Connection This episode is a reminder that prosperity isn’t just about money — sometimes it’s about moments, memories, and hope. 🔗 Learn more: https://www.dreamconnection.org 🔔 Subscribe for more conversations on money, purpose, leadership, and life.
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    1 h et 4 min
  • Why This CEO Says Faith and Profit Aren't Enemies | LOGOS CEO Chris Migura
    Jan 8 2026
    What happens when faith, technology, and leadership intersect — not in theory, but in practice? In this episode of The Prosperity Lounge, Joey Ruffalo sits down with Chris Migura, CEO of Logos Bible Software, one of the most widely used digital Bible platforms in the world, serving millions of pastors, students, and lifelong learners. Chris shares insights from his journey from CFO to CEO, how Logos is navigating growth with purpose, and why faith and profitability don’t compete — they reinforce each other when aligned correctly. The conversation also explores the responsible use of AI in learning, faith-based economics, and what it means to steward influence in today’s business landscape. This episode is for business owners, leaders, and anyone who believes their work should serve something bigger than themselves. 👉 Learn more about Logos: https://www.logos.com 👉 Subscribe to The Prosperity Lounge for more conversations on business growth, personal finance, leadership, and overall wellness. Until next time, stay faithful, stay fearless — and remember:Freedom lives where faith and action meet.
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    45 min
  • The Real Reason Customers Choose Your Competitor
    Jan 6 2026
    Why do so many good businesses struggle online — while others become the obvious choice in their market? In this episode of The Prosperity Lounge, Joey Ruffalo sits down with Wes Towers, founder of Uplift 360, to unpack the real reasons businesses get left behind online — and what it actually takes to stand out today. With over 20 years of experience working with builders, contractors, and trades, Wes shares hard-won lessons from the trenches — not theory, not hype, but strategies that lead to real growth you can see in the calendar and the bank account. Together, they explore: Why most websites fail to convert The danger of chasing traffic instead of positioning How authenticity builds trust in an AI-driven world What market dominance really looks like online How business owners can stop wasting money on marketing and start getting results If you’re tired of guessing, tired of vanity metrics, and ready to become the business people choose — this conversation is for you. 🔗 Join The Prosperity Lounge: HERE 🔗 Learn more about Wes Towers & Uplift 360: HERE
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    51 min
  • Between Gratitude & Growth: A Year-End Prosperity Reset
    Dec 29 2025
    As the year comes to a close, Joey Ruffalo takes listeners inside a special studio episode of The Prosperity Lounge, recorded during the quiet space between Christmas and the New Year. This episode is part reflection, part gratitude, and part roadmap — offering clarity instead of chaos, and direction instead of pressure. Joey shares updates on what’s ahead for The Prosperity Lounge, including new content schedules, the Daily Dose of Prosperity, the Prosperity Lounge Directory, the Prosperity Council, and the expansion into the Prosperity Radio Network. More importantly, this conversation invites listeners to slow down, reflect, and realign — reminding us that prosperity isn’t found in speed or hustle, but in clarity, margin, and intentional action. If you’ve been feeling busy but stuck, this episode is an invitation to reset, refocus, and take the next right step. Freedom lives where faith and action meet — and the Lounge is always open. visit Http://www.theprosperitylounge.com to join the FREE community today!
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    31 min