Épisodes

  • What changed in marketing in the last 365 days?

    What changed in marketing in the last 365 days?
    Mar 5 2026

    After a break of almost one year, Anurag Lala returns with a fresh episode of The Marketing Podcast. In this episode, he talks about the biggest changes that have happened in the marketing world over the last 365 days — from the rise of AI tools and the dominance of short-form video to the growing importance of authenticity, personal branding, and community building. A simple, practical conversation for students, entrepreneurs, and marketers who want to understand where marketing is heading next.
    Afficher plus Afficher moins
    8 min
  • Why A/B Testing is Your Secret Weapon for Mastering Meta Ads?

    Why A/B Testing is Your Secret Weapon for Mastering Meta Ads?
    May 18 2024
    A/B Testing for meta
    Afficher plus Afficher moins
    4 min
  • How to Maximize CTR in Digital Marketing Campaigns?

    How to Maximize CTR in Digital Marketing Campaigns?
    Jan 20 2024
    Maximizing CTR is one of the prime objectives of all digital marketing campaigns. Listen to this episode to know about the best strategies to drive maximum CTR from your campaigns
    Afficher plus Afficher moins
    6 min
  • Transformative Power: How AI Tools are Reshaping Marketing

    Transformative Power: How AI Tools are Reshaping Marketing
    Nov 28 2023
    AI is something that has revolutionized almost all sectors and marketing is not an exception. Listen to this episode to know how AI is redefining marketing.
    Afficher plus Afficher moins
    10 min
  • The Art of Brand Renaissance: Transforming Traditional into Innovation

    The Art of Brand Renaissance: Transforming Traditional into Innovation
    Oct 6 2023
    In recent years, the concept of branding has evolved, and here is one concept of branding on which most of the big business firms are working.
    Afficher plus Afficher moins
    8 min
  • Unpacking the Big Billion Day: Inside Flipkart's Marketing Strategy

    Unpacking the Big Billion Day: Inside Flipkart's Marketing Strategy
    Sep 24 2023
    Have you heard about the Big Billion Days of Flipkart?
    Afficher plus Afficher moins
    8 min
  • Marketing and Sustainability in the Digital Era

    Marketing and Sustainability in the Digital Era
    Sep 17 2023
    Marketing and Sustainability in the Digital Era
    Afficher plus Afficher moins
    7 min
  • Understanding Consumer Behavior in Rural Marketing.

    Understanding Consumer Behavior in Rural Marketing.
    Aug 28 2023
    With 65% of the Indian population living in rural areas, it becomes important for brands to understand consumer behavior in rural parts of the country. This episode talks about consumer behavior in rural areas.
    Afficher plus Afficher moins
    6 min