Épisodes

  • 309. Do you have the right traffic? Take these 5 steps and find out.
    Mar 3 2026

    Wondering why your sales are stuck—even though you're doing "all the right things"? In this episode, Susan and Melissa walk through how to use your own Shopify and Klaviyo data to figure out if your traffic is the problem… or if it's something else entirely.

    Here's what you'll learn:

    ✔️ How to tell if your store's traffic is the problem
    ✔️ What your add-to-cart rate really means
    ✔️ Why your popup submit rate is the secret signal you're overlooking
    ✔️ The most common mistake store owners make when diagnosing slow sales
    ✔️ How to use Klaviyo's "sales from signup forms" report to make smart changes

    RELATED LINKS:

    How To Get Affordable, Quality Traffic

    https://thesocialsalesgirls.com/how-to-get-affordable-quality-traffic-episode-235/

    2x Your leads from the traffic you have

    https://thesocialsalesgirls.com/2x-your-leads-from-the-traffic-you-have-episode-139/

    Do you have the wrong traffic? A quick way to tell

    https://thesocialsalesgirls.com/do-you-have-the-wrong-traffic-a-quick-way-to-tell-episode-50/

    Are you leaving $ on the table? Here's what you MUST know about Popups

    https://thesocialsalesgirls.com/are-you-leaving-on-the-table-episode-27/

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    35 min
  • 308. What you need to know about Reliable Revenue
    Feb 24 2026

    Reliable Revenue is a once-a-year intensive course focused on building a long-term conversion system to maximize customer lifetime value through email marketing strategies and automations. It does not cover traffic, ads, or SEO but ensures businesses are set up to convert effectively. The program is designed around Klaviyo and Shopify, though Klaviyo integrates with other platforms.

    Sign up for Reliable Revenue now: https://www.thesocialsalesgirls.com/reliable-revenue

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    46 min
  • 307: Disaster proof your Business - here's how
    Feb 17 2026

    Join us in this episode as we explore Sam Gilhooley's remarkable journey from bed rest to business boss. Sam, owner of Magnetics and a student of our Reliable Revenue course, shares what happened when illness took her out of her business for seventeen months.

    Listen in and find out:

    💪 How Sam finally "put down the tape gun" and started working ON, not in, her business.
    ⚙️ What happened when she implemented an automated system to put sales on auto-pilot.

    😴How Sam kept earning a paycheck while on bed rest for seventeen months.

    Sam's story is a testament to the resilience and growth possible when you have the right systems in place. Don't miss this inspiring episode – tune in to learn how you can make your business resilient and successful, even in the most challenging times.

    PS Sam was able to pay herself for 17 months while she was unable to work.
    Basically, it was because she had done the work we teach in Reliable Revenue before she got sick.
    We only offer this program once a year, and I truly believe that every store owner should do this work.

    _______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

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    43 min
  • 306: Jen Isn't Making Enough Profit
    Feb 10 2026

    What if the problem isn't profit—but sales?

    In this episode, I sit down with Inner Circle member Jen, who's wondering if her business is worth continuing. She's doing the work. She's tracking her numbers. But she's not making enough money to justify the effort—and she's seriously questioning whether it's time to pack it in.

    What we discovered together might surprise you.

    Because once we looked at her numbers, it turns out profit isn't the problem at all.

    This is a real-time coaching call that walks through:

    • The real story her numbers are telling—and why one bad month doesn't mean the business is broken

    • Why cutting expenses isn't a scalable solution (and what to do instead)

    • What a healthy profit margin actually looks like—and how Jen's business compares

    • The four metrics you actually need to track—and what they mean

    If you've ever looked at your bank account and thought, "Why isn't this working?" this is the episode for you.

    RELATED LINKS:

    See Jen's website here: https://www.essentialjewelry4u.com/

    How to get control of your $ https://www.thesocialsalesgirls.com/blog/how-to-get-control-of-your-episode-158

    How to create profit goals https://www.thesocialsalesgirls.com/blog/how-to-create-profit-goals-episode-209

    A step by step plan to double Louise's email list https://www.thesocialsalesgirls.com/blog/a-step-by-step-plan-to-double-louises-email-list-episode-303

    You're probably more successful than you think https://www.thesocialsalesgirls.com/blog/youre-probably-more-successful-than-you-think-episode-295

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    35 min
  • 305: Here's The Advice That Changed Everything For Shelley
    Feb 3 2026

    In this episode, Susan talks with Inner Circle member Shelley Sandford about what it actually looks like to build momentum when you're starting from zero. Shelley joined the program before she even launched her website, followed the process, asked for help when she got stuck, and made a key messaging shift that changed everything. Seven months later, she ran an event that sold 500 units — and she's breaking down exactly how she got there.

    This conversation is honest, practical, and especially helpful if you're doing the work but haven't seen the payoff yet.

    In this episode, you'll learn:

    • how to tell the difference between "this isn't working yet" and "this will never work"

    • what Shelley changed after her 1:1 coaching call — and why it mattered so much

    • how repeated events build skill and clarity, even when results are inconsistent

    • what finally clicked before her most successful event

    If you've been showing up, following the steps, and wondering when it's going to come together — this episode will give you both perspective and proof that you're not behind.

    RELATED LINKS:

    You can find Shelley's work here:
    Website: Barkandbone.ca
    Instagram: @Meat.On.Bones

    Do This When Your Sales Are Down https://www.thesocialsalesgirls.com/blog/do-this-when-your-sales-are-down-episode-287

    A $14K Pop-Up Shop Promo Using POD https://www.thesocialsalesgirls.com/blog/a-14k-pop-up-shop-promo-using-pod-episode-269

    Morgan's strategy to sell out her new collections https://www.thesocialsalesgirls.com/blog/morgans-strategy-to-sell-out-her-new-collections-episode-221

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    52 min
  • 304: Here's How A Maker Gets Set Up For Consistent Sales
    Jan 27 2026

    Sara's built a solid foundation for her handmade business. Now, she's ready to cut back on in-person shows and grow her online sales. But how do you go from "everything's set up" to actually seeing consistent revenue?

    This episode is a fly-on-the-wall coaching call where we map out a clear, focused plan for hitting $35K in sales between September and December—without burning out or second-guessing every move.

    Listen in and learn:

    • Why having a strong funnel and good products still won't get you the sales you want

    • How to reframe ad spend as "paying for visibility" (not gambling for sales)

    • The simple two-part ad strategy that builds her audience and drives traffic to her best-sellers

    • How to give your subscribers a reason to buy every week—without creating new products or offering discounts

    RELATED LINKS:

    Handmade Business? See How Janine Will Double Her Online Sales. https://www.thesocialsalesgirls.com/blog/handmade-business-see-how-janine-will-double-her-online-sales-episode-300

    Christina's transitioning from in person to online sales. Here's how. https://www.thesocialsalesgirls.com/blog/christinas-transitioning-from-in-person-to-online-sales-here's-how-episode-298

    The stress free content plan that built a huge audience. https://www.thesocialsalesgirls.com/blog/the-stress-free-content-plan-that-built-a-huge-audience-episode-190

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    28 min
  • 303. A step by step plan to double Louise's email list
    Jan 20 2026

    Louise Buckley grew her list by nearly 2,000 in five months—and now she's on track to hit 10,000 by year-end using simple, strategic moves.

    In this episode, Louise shares how she's growing her boutique clothing business with intention. From turning a broken receipt printer into an email-capture tool, to using live sales and collaborations as list-building machines, she's staying focused on what works—and doubling down on her momentum.

    If you're stuck trying to grow your list, this conversation is full of practical, no-fluff strategies you can start using right away.

    What you'll learn:

    • Why Louise's popup conversion rates are outperforming industry averages—and what that tells us

    • The key opportunity she was missing in her weekly live sales (and how to fix it fast)

    • A smart collaboration strategy that's bringing in warm, buyer-ready leads

    • Why she's skipping complicated ad funnels and running simple video view ads instead

    • How to turn FOMO into a list-growth engine—using tools she already has

    RELATED LINKS:

    Check out Louise's shop here: Be You Lifestyle Boutique

    Get on the Reliable Revenue waitlist: https://www.thesocialsalesgirls.com/reliable-revenue

    Christina's transitioning from in person to online sales https://www.thesocialsalesgirls.com/blog/christinas-transitioning-from-in-person-to-online-sales-here's-how-episode-298

    The Most Powerful Marketing Activity https://www.thesocialsalesgirls.com/blog/the-most-powerful-marketing-activity-episode-285

    €600+ sales with a list of 40. Here's how. https://www.thesocialsalesgirls.com/blog/proof-that-action-leads-to-results-episode-135

    _______________________

    Are you constantly asking yourself how to make your website better or questioning your prices? Do you wonder if you're missing something? If you have made sales in person or on a site like Etsy, I know you can sell more on your site.

    Get my FREE mini-course that will show you our step-by-step process to grow your sales without spending a fortune on risky ad strategies or discounting your products here: https://learn.thesocialsalesgirls.com/conversion-school/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

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    36 min
  • 302: 73% Of Valerie's Sales Are From Email. Here's Her Next Best Move
    Jan 13 2026

    Valerie DeVito has her email system dialed in, her products are flying off the shelves, and her conversion rate is solid. So why aren't her sales growing? In this coaching session, we dig into the one thing she's been missing—and walk through the simple, repeatable strategies that will help her finally scale.

    You'll learn:

    • Why a high returning customer rate can stall your growth—and how to fix it

    • The #1 way to turn lurkers into subscribers (and buyers)

    • The exact email opt-in offers that are converting best in Valerie's business

    • The single habit that will help you make better marketing decisions, week after week

    RELATED LINKS:

    Check out the landing page that converts at 33%: https://www.gildedolive.com/pages/subscribe-here

    Valerie's website: www.gildedolive.com

    Make your business run without you. Here's how. https://www.thesocialsalesgirls.com/blog/make-your-business-run-without-you-heres-how-episode-201

    How to 2x Hayley's Online Sales https://www.thesocialsalesgirls.com/blog/how-to-2x-hayleys-online-sales-episode-296

    Louise is getting sales. How does she build a profitable business? https://www.thesocialsalesgirls.com/blog/louise-is-getting-sales--how-does-she-build-a-profitable-business-episode-297

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    49 min