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The Critically Conscious Coach

The Critically Conscious Coach

De : Ruthie Bowles
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Are you afraid to market your coaching or consulting business because you feel that everything that you’ve been taught was manipulative and unethical marketing coaching strategies? Have you been paid to be in a coaching program that promised to get you to 10k a month but it just didn’t work for you? Are you ready to choose HOW you show up for your audience despite everyone telling you to do it in a certain way that doesn’t feel in alignment with your business values? Coaches and consultants know the importance of deeply connecting with prospects, showing up in an authentic and joyful way, and inviting them to become life-long customers to exceed sales goals. But many coaches struggle to market and sell their services because they’ve been taught to use cookie-cutter marketing tactics and unethical sales approaches when what your prospect really wants is an emotional connection and real results. Therefore get ready to “unlearn” and market yourself authentically through asking insightful questions, making better business decisions, practicing self-acceptance, and doing sales the right way. In this podcast, you’ll find the tools and resources to grow your coaching or consulting business in a way that doesn’t feel like you’re “screaming out” in your marketing and sales calls. Each week I’m going to take you behind the curtain to share tools, strategies, and tactics for creating an aligned and authentic coaching business. My mission is to empower and equip you to find YOUR voice in marketing, use ethics in sales to make an impact, and change your clients’ lives using a human-centric approach to grow your business.Ruthie Bowles Direction Economie Management et direction Marketing et ventes Réussite personnelle
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    Épisodes
    • 266: Embracing New Opportunities
      Jun 6 2022

      Welcome to the final episode of the Critically Conscious Coach Podcast.

      I've made the decision to let the podcast and the topics it covers rest. I've gotten some great audiobook narration opportunities and I'm happy to generate an income doing something that I love.

      While I've loved creating this podcast, at this time, I can't seem to generate a reliable income from it to help support my family financially.

      If you have any questions about the podcast and its topics, feel free to send me a message. Thank you for all your support!

      Ruthie

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      12 min
    • 265: Never Use False Exclusivity and Scarcity
      May 30 2022

      “Only 2 days left to get this course!”

      “Only 2 seats left in my program!”

      These are examples of false scarcity and false exclusivity, and we’re going to talk about why you should avoid this in your business.

      False exclusivity is when a coach, consultant, or business owner makes it seem as if only certain people or a certain number of people can buy their services.

      You'll learn:

      • What's false scarcity in coaching and consulting?
      • What's false exclusivity?
      • How to avoid these unethical marketing tactics

      🎤Want your question to be answered in a future episode? Leave us a voice message here

      🎧Episodes mentioned in this episode (You SHOULD listen to):

      259: The Pressure Cooker Sales Script

      ▶ Sign up for the Why Workshop mini-course: https://products.defythestatusquo.com/the-why-workshop

      Mentioned in this episode:

      Ready to get crystal clear on your WHY so you can scale your business ethically?

      Ready to get crystal clear on your WHY so you can scale your business ethically? Join my self-paced Why Workshop to get clear on your Why for your business. Get access: https://products.defythestatusquo.com/the-why-workshop

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      11 min
    • 264: Piecemealing Brand Design All To Make a Buck with Terrica Strozier
      May 26 2022

      Today, I'm talking with Terrica Strozier, a brand designer, and strategist dedicated to showcasing the special sauce of her clients while building their confidence. All while fueled by cocktails and trap music.

      In this episode, we're talking about the trend of piecemealing Brand design to make more money.

      You'll learn:

      • Visual identity does nothing if your positioning and messaging are off and you don’t even know where you stand in the market you serve
      • What's Piecemealing Brand Design?
      • How can designers and brand professionals meet people where they are and serve with smaller offers ethically?

      Resources mentioned in this episode:

      🎤Want your question to be answered in a future episode? Leave us a voice message here

      Connect with Terrica: https://terricastrozier.com

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      33 min
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