This week, in a short-but-sweet episode, Anja and Maddie dive into the power of personal branding and networking as a freelancer in the digital age. From their own experiences to standout brands doing it right, they unpack how building in public can open doors -- and why founder-led content continues to work.

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This week, Anja and Maddie sit down with Lauren Hodgen, the founder of Citrus Diaries Studio -- a branding and social strategy studio focusing on brands in the food and beverage space. They discuss what it's like to first start freelancing, lessons Lauren has learned along the way, and advice she'd give to someone first setting out on their entrepreneurial and freelancing journey.

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This week, Anja and Maddie discuss their first business trip together in Los Angeles/SoCal to attend Expo West, the biggest trade show in consumer packaged goods. Tune in to hear their favorite (and least favorite) snacks from the trip, and trends they noticed walking the show floor.

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This week, Anja and Maddie sit down with Vic and Kate, the masterminds behind Saturday Cafe. They discuss what it was like to launch the cafe, learning the boundaries between work and play when you love what you do, and what goes into each pop up behind-the-scenes.

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In this episode, Anja and Maddie discuss some of their current favorite brands, creators, and themes on social media. They also discuss the life of the trend cycle and how social media has impacted that, particularly in recent years.

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In this episode, Anja and Maddie discuss their experiences tuning into and following their "gut feelings," and how those can often ripple into a larger butterfly effect. They also discuss their upcoming trip to Southern California for Expo West, and the things they're both most excited for during Maddie's first time in Los Angeles.

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